Demandbase Sales Intelligence vs. Infer

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Demandbase Sales Intelligence
Score 8.3 out of 10
N/A
Demandbase Sales Intelligence Cloud injects Account Intelligence into every step of sale, to help the user sell smarter and leave flat-footed competitors wondering what happened. It is available a la carte, or as part of the Demandbase One solution.N/A
Infer
Score 9.0 out of 10
N/A
Infer is a predictive intelligence lead scoring platform with pre-built integrations to Salesforce, Eloqua, and Marketo.N/A
Pricing
Demandbase Sales IntelligenceInfer
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Demandbase Sales IntelligenceInfer
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
Demandbase Sales IntelligenceInfer
Prospecting
Comparison of Prospecting features of Product A and Product B
Demandbase Sales Intelligence
8.2
92 Ratings
8% above category average
Infer
-
Ratings
Advanced search8.289 Ratings00 Ratings
Identification of new leads7.386 Ratings00 Ratings
List quality8.588 Ratings00 Ratings
List upload/download8.382 Ratings00 Ratings
Ideal customer targeting8.282 Ratings00 Ratings
Load time/data access8.688 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Demandbase Sales Intelligence
8.7
92 Ratings
14% above category average
Infer
-
Ratings
Contact information8.090 Ratings00 Ratings
Company information9.292 Ratings00 Ratings
Industry information8.989 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Demandbase Sales Intelligence
8.2
91 Ratings
11% above category average
Infer
-
Ratings
Lead qualification process8.668 Ratings00 Ratings
Smart lists and recommendations8.070 Ratings00 Ratings
Salesforce integration8.162 Ratings00 Ratings
Company/business profiles8.890 Ratings00 Ratings
Alerts and reminders9.071 Ratings00 Ratings
Data hygiene8.279 Ratings00 Ratings
Automatic data refresh7.071 Ratings00 Ratings
Tags7.855 Ratings00 Ratings
Filters and segmentation8.074 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Demandbase Sales Intelligence
9.4
32 Ratings
22% above category average
Infer
-
Ratings
Sales email templates9.028 Ratings00 Ratings
Append emails to records9.931 Ratings00 Ratings
Best Alternatives
Demandbase Sales IntelligenceInfer
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Mediafly Intelligence360
Mediafly Intelligence360
Score 7.8 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Clari
Clari
Score 8.2 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.6 out of 10
Clari
Clari
Score 8.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Demandbase Sales IntelligenceInfer
Likelihood to Recommend
9.0
(126 ratings)
9.0
(2 ratings)
Likelihood to Renew
8.0
(17 ratings)
-
(0 ratings)
Usability
7.8
(44 ratings)
-
(0 ratings)
Availability
7.0
(2 ratings)
-
(0 ratings)
Performance
7.3
(2 ratings)
-
(0 ratings)
Support Rating
7.9
(40 ratings)
-
(0 ratings)
In-Person Training
6.0
(1 ratings)
-
(0 ratings)
Online Training
10.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.0
(7 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
Demandbase Sales IntelligenceInfer
Likelihood to Recommend
Demandbase
While InsideView seems more comprehensive than LinkedIn SalesNavigator, when you're looking to identify and save contacts with a particular area of responsibility (IT, for instance), Navigator provides results and means to track them more quickly and easily. Having to "unselect" every other job area category when initially landing on a company overview page in InsideView is tedious and time-consuming.
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Ignite Technologies
It is ideal to expand the range of customers, to have an updated and optimized database with interested customers, and allows sales and marketing agents to work in achieving sales and not in the laborious task of finding customers. This software is very effective and delivers what it promises.
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Pros
Demandbase
  • 'Call Prep' - a list of industry-related questions to ask my prospects during the phone call to enhance trust and credibility as a business partner.
  • Regularly scrubbed email and phone numbers of prospects. The verified direct-dial mobile number is GOLD. You may be able to get some of these elsewhere by paying extra with a separate standalone service. Having this integrated has improved my workflow, saving time from switching in and out of different apps.
  • The family tree of organizations is particularly useful for targeting enterprise accounts that often come with convoluted company shareholding structures.
  • 'Challenges' and 'Trends' - information to engage prospects during conversations.
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Ignite Technologies
  • Provides insights on companies to help you infer if they would be a good fit to prospect into, or not
  • Collects data on external sites very well
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Cons
Demandbase
  • As a system administrator, I wish I had access to real time reports regarding usage. Often times, senior leadership wants to know how their teams are using the information and who is using the software to its fullest. It's a pain to have to email InsideView and ask for a report.
  • We are a global organization and there is not a lot of information regarding companies outside the US. I know they are working on this, but my global field reps are anxiously waiting to use the software too.
  • I wish InsideView put out more "tips and tricks" documents. There does not seem to be a large repository of training documents. I am always looking to learn more, as are my reps.
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Ignite Technologies
  • The user interface and all the information it generates on the main screen can be cumbersome.
  • The learning curve is quite considerable and it takes a few hours of training to understand the system.
  • The software becomes cumbersome when information needs to be passed to Salesforce.
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Likelihood to Renew
Demandbase
Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
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Ignite Technologies
No answers on this topic
Usability
Demandbase
InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
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Ignite Technologies
No answers on this topic
Reliability and Availability
Demandbase
Seems to always work.
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Ignite Technologies
No answers on this topic
Performance
Demandbase
It's pretty fast.
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Ignite Technologies
No answers on this topic
Support Rating
Demandbase
We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
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Ignite Technologies
No answers on this topic
In-Person Training
Demandbase
She was fine, but we only had one session
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Ignite Technologies
No answers on this topic
Online Training
Demandbase
Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
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Ignite Technologies
No answers on this topic
Implementation Rating
Demandbase
We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
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Ignite Technologies
No answers on this topic
Alternatives Considered
Demandbase
In my previous company, I was using both Linkedin and ZoomInfo, both of them were good, but there was a lot of restrictions with the basic versions, and when we shifted to the LinkedIn Sales Navigator, and ZoomInfo the quality improved but there was not much to get like InsideView. In my current company, at first we were using LinkedIn, but now I appreciate the decision made by our seniors to shift to InsideView. It is my personal opinion that I feel InsideView is better than LinkedIn and ZoomInfo.
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Ignite Technologies
I believe that the two complement each other. Datanyze pulls off of a number of data points. Onsite it can pull technologies used (javascript based and also infrastructural), products offered, SEO ranking, and it even integrates with LinkedIn to pull names. Datanyze also has prospecting features - you can pull lists of companies based on technologies used, location, SEO (Alexa/changes with Alexa rank, SEO strategy, speed testing), SEM data points, industry, employee or revenue size, funding round dates and amounts, business segment, founding date, etc. It integrates with salesforce too so you can import leads directly into the system with the paid version. We bought for the scoring, but there is a lot that it can do.
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Return on Investment
Demandbase
  • Makes researching much easier so saved time prospecting.
  • Cleaner information than other relative sites so not using bad information.
  • Hard to put a number on saved time and then its dollar value in benefit, but it has definitely furthered my goals.
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Ignite Technologies
  • Once adapted to the software, we have been able to get a lot out of it, as we have been able to increase sales with the leads we have found.
  • Also, the sales department is more focused and works in a much more organized way, increasing their daily performance and productivity.
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ScreenShots