Likelihood to Recommend
DemandScience Activate is well suited for inclusion in paid media programs where there is an account-based focus. It's great to be able to pinpoint exactly the personas, job titles, and seniorities of those you're reaching, and see those names come through in acquisition reports. We see success in driving the right title paths into our database for nurturing.
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It is recommended for any company; it is a comprehensive tool for teams interested in strengthening business management and improving efficiency. It allows you to automatically schedule support with customers, thus saving a lot of time. Large companies can establish a chat and communication between potential customers, answering their questions quickly; allow you to monitor and track your leads and new leads, to make it fully functional, it has a very affordable value so that it can be used in all companies, it will not affect their economic aspects.
Read full review Pros They understand the marketing funnel and have created product to support each step of the journey. DemandScience is agile in how they work with their clients. They were willing to modify their processes to accommodate ours. Sales does a good job of identifying our needs and making product recommendations. Read full review Easy to implement - we were up on our site in hours. Increases the volume and quality of buyer conversations - visitors get to value faster and qualify themselves by chatting in. Surfaces relevant experiences and content to people faster based on targeted use cases. Brings your brand to the prospect experience to stand out in the market. For example, our mascot Ollie Llama welcoming visitors on the homepage with funny llama. Read full review Cons We would like to see more proactive communication on what's working and what's not without requiring a meeting - regular reporting cadence to assess asset quality A dashboard view might be nice as well, again, so we can look at an asset and see how it's performing (or if it isn't) without having to wait on a rep to pull a report or schedule a walkthrough Read full review Whenever there have been challenges with the product, the team has always been hungry to fix the issues that we raise. In-platform reporting on conversion metrics can be improved. For example, it's not possible to report on business vs non business email capture rate (currently reported by our CSM every week), and to get the most detail about meetings that have been booked, you have to export data and review in Sheets/Excel. Drift responds quickly, and they're already working on this... so by the time you read this review, the reports will probably be fully functional in the platform. Adrian Cohn
Director of Brand Strategy and Communications
Read full review Likelihood to Renew
Our executives decided to not renew because we were not seeing the ROI they were looking for. However, our executives did not make the best decisions on the data Demand Science provided.
Read full review Usability
The leads were pretty straight forward. However, their appointment setting did not integrate well into our system and many of the meetings didn't occur. I had to chase a lot of prospects and many times Demand Science didn't provide direct dials.
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The customer-facing usability is great, but managing drift from the back end can be challenging at times. This is mainly due to slow loading speeds when it comes to editing or viewing routing. Coupling this with no autosave function, changes are hard to make and can easily be lost.
Read full review Support Rating
I enjoyed working with the initial rep and campaign manager, but as the campaign manager left the company, there was a gap in expertise and customer care. This drop-off in quality of care was notified internally and caused team members to raise concerns. Hopefully, we will see improvements with the most recent change in campaign managers.
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The Drift team has been remarkably responsive to me. From support reps available in-app, to my account manager committed to my long-term success, to regular connections and interactions with their leadership team. They have been wholeheartedly committed to answering every question and solving every issue so that we can succeed as a team, and I can succeed as a marketer!
Read full review Implementation Rating
They did extremely well. However, our executives did a poor job in defining our ICP so we didn't get the maximum benefit out of it.
Read full review Alternatives Considered
The quality of leads that we got from INFUSE media was truly horrible. The leads often did not meet our qualifications set that would qualify them as MQLs and if they did, when they were reached out to, we were told they had no interest in converting and that they didn't even remember clicking the ad. So, we did not know for sure where the leads came from and we could not convert them. None of this is a problem with DemandScience.
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I have used a few different chat platforms, the most popular one being Intercom. They both have some similarities in functionalities and features. I have had more success with Drift and the calendar link/automation. I love the fact that a prospect can easily find my calendar link and book a demo without needing to speak with me.
Read full review Return on Investment We have been able to grow our lead numbers with high quality leads at a reasonable cost We have been able to generate just the leads we want to support our Business Development team We have been able to get our content in front of our specific TAL Read full review Save time by allowing your inbound audience to access what they want immediately through Drift bots. Reducing friction you will increase your inbound audience engagement traffic. With Drift, our company has increased our qualified sales meetings booked more than 3x than when we used forms. Read full review ScreenShots