DirectLync vs. Wishpond Propel IQ

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
DirectLync
Score 9.8 out of 10
Small Businesses (1-50 employees)
DirectLync is an all-in-one marketing platform that is designed to help small businesses achieve their sales and marketing goals. The platform brings together contact management, email marketing, social media management, and website CMS into one platform. It provides integrated reporting for all channels saving marketers hours a week in time spent collecting and analyzing data from different sources. Integrated reporting easily enables marketers to get a comprehensive view of their campaigns.…
$20
Month
Wishpond Propel IQ
Score 1.6 out of 10
N/A
Wishpond's Propel IQ marketing automation platform is designed to make it easy to generate, manage and nurture leads. Business users can automatically score and segment leads into lists based on activity and personal details. They can also send personalized emails after interest is shown in their products or to reach out after a period of inactivity. Wishpond has a number of tools including: Landing Pages, Website Popups, Forms, Contests & Promotions, Marketing Automation, Email…
$69
per month
Pricing
DirectLyncWishpond Propel IQ
Editions & Modules
Basic
$20.00
Month
Essential
$99.00
Month
Pro
$249.00
Month
Premium
$599.00
Month
Basic
$69
per month
Pro
$119
per month
Growth
$199
per month
Offerings
Pricing Offerings
DirectLyncWishpond Propel IQ
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsYearly plans are 36% off.
More Pricing Information
Community Pulse
DirectLyncWishpond Propel IQ
Top Pros
Top Cons

No answers on this topic

Features
DirectLyncWishpond Propel IQ
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
DirectLync
8.5
1 Ratings
11% above category average
Wishpond Propel IQ
1.4
10 Ratings
138% below category average
Email deliverability reporting8.01 Ratings2.48 Ratings
List management9.01 Ratings2.210 Ratings
WYSIWYG email editor00 Ratings1.27 Ratings
Dynamic content00 Ratings1.19 Ratings
Ability to test dynamic content00 Ratings1.19 Ratings
Landing pages00 Ratings1.28 Ratings
A/B testing00 Ratings1.110 Ratings
Mobile optimization00 Ratings1.29 Ratings
Triggered drip sequences00 Ratings1.19 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
DirectLync
-
Ratings
Wishpond Propel IQ
1.1
10 Ratings
147% below category average
Lead nurturing automation00 Ratings1.19 Ratings
Lead scoring and grading00 Ratings1.110 Ratings
Data quality management00 Ratings1.18 Ratings
Automated sales alerts and tasks00 Ratings1.17 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
DirectLync
-
Ratings
Wishpond Propel IQ
1.3
9 Ratings
139% below category average
Social sharing and campaigns00 Ratings1.39 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
DirectLync
-
Ratings
Wishpond Propel IQ
2.1
9 Ratings
110% below category average
Standard reports00 Ratings2.19 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
DirectLync
-
Ratings
Wishpond Propel IQ
1.1
9 Ratings
146% below category average
API00 Ratings1.27 Ratings
Role-based workflow & approvals00 Ratings1.26 Ratings
Customizability00 Ratings1.18 Ratings
Integration with Salesforce.com00 Ratings1.03 Ratings
Best Alternatives
DirectLyncWishpond Propel IQ
Small Businesses
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Medium-sized Companies
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Enterprises
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
Kentico Xperience
Kentico Xperience
Score 7.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
DirectLyncWishpond Propel IQ
Likelihood to Recommend
10.0
(1 ratings)
1.1
(10 ratings)
Support Rating
-
(0 ratings)
1.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
1.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
DirectLyncWishpond Propel IQ
Likelihood to Recommend
DirectLync
Girls PACT receives regular compliments on its website! The audience for our website is potential donors. DirectLync nailed it! The design is clean, modern, professional, user friendly, intuitive and really represents our brand. They gave us some great coaching and guidance as we were creating and preparing content. It was a really fun project!
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Wishpond
It's a great platform if you're looking for something to run contests that provide leads and drive user engagement, but if they also incorporated social media management and scheduling, Wishpond would be a 10 by far. It's definitely worth looking into specifically for running contests throughout the year, for a wide variety of companies and industries.
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Pros
DirectLync
  • DirectLync is knowledgeable in their field, which saves us time (and money).
  • They have a creative team onsite to answer questions promptly.
  • Regularly updating products and services to better serve its customers.
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Wishpond
  • Very small learning curve, thanks to wonderful real-time tutorials and help, and drag-and-drop editors.
  • Easy to navigate - there are only 3 main sections of the site (content, lists, and emails).
  • Excellent customer service. I've always gotten prompt answers to any questions I've had.
Read full review
Cons
DirectLync
  • Girls PACT is located in Los Angeles. Newsletters are scheduled for PST, yet distributed on EST. It’s an odd glitch and may be a user error.
Read full review
Wishpond
  • They added keywords to campaigns we'd specifically said not to.
  • They should tweak campaigns with a 0.06 ROAS.
  • They should provide the services that are promised.
Read full review
Support Rating
DirectLync
No answers on this topic
Wishpond
There is no support at Wishpond. I contacted my project manager's manager over a week ago without a reply. When I responded to the automated 'How is your experience' email saying how awful it was there was no follow-up. When I had trouble and had to escalate things it resulted in some new procedures being put in place that changed nothing and they never checked in to see if things were fixed.
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Alternatives Considered
DirectLync
No answers on this topic
Wishpond
We choose Wishpond as our first option since we were a startup e-commerce. Klaviyo was a little bit expensive for us and Wishpond really suits pretty well in our budget. Besides, if you don't have so many clients, at a first glance, there are a lot of features that would not be taken advantage of. That is why Wishpond was a better option when we started.
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Return on Investment
DirectLync
  • DirectLync has saved our marketing budget thousands of dollars! They have been so generous supporting the marketing needs of Girls PACT, a nonprofit organization.
Read full review
Wishpond
  • Negative google ROI.
  • A few conversions in September on paid social then none - negative ROI.
  • Between ad spend and Wishpond fees every month is negative ROI. Can’t wait until I can get out of this contract.
  • Emails don’t perform as well as my own for open rates or clicks.
Read full review
ScreenShots

DirectLync Screenshots

Screenshot of Home DashboardScreenshot of Email EditorScreenshot of List SegmentationScreenshot of Social media channel reportScreenshot of Scheduled postScreenshot of Marketing Calendar

Wishpond Propel IQ Screenshots

Screenshot of Mobile-responsive Landing Pages, optimized with A/B split tests.Screenshot of Leads Insights - Displays their website activity, emails they’ve opened, etc.Screenshot of Personalized emails to Leads based on their activity and personal detail.Screenshot of Website popup forms to convert leads.Screenshot of Facebook Sweepstakes, Photo Contests, and Instagram Hashtag Contests.