Dupli Checker (DupliChecker.com) vs. Google Ads

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
N/A
Dupli Checker (or just duplichecker.com) is a free plagiarism checker (supported by the site's ads) and SEO check (e.g. keyword density, etc.) tool suite.N/A
Google Ads
Score 8.3 out of 10
N/A
Google Ads (formerly AdWords) is Google's pay-per-click online advertising program. With Google Ads users set their budget and choose where their ads appear in search listings, and on partner websites. Google Ads uses cost-per-click (CPC) bidding.N/A
Pricing
Dupli Checker (DupliChecker.com)Google Ads
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Dupli Checker (DupliChecker.com)Google Ads
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Dupli Checker (DupliChecker.com)Google Ads
Top Pros
Top Cons
Features
Dupli Checker (DupliChecker.com)Google Ads
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Dupli Checker (DupliChecker.com)
-
Ratings
Google Ads
8.6
1 Ratings
60% above category average
Ad campaign creation00 Ratings9.01 Ratings
Ad deployment00 Ratings9.01 Ratings
Display advertising00 Ratings9.01 Ratings
Ad display and retargeting segmentation00 Ratings8.01 Ratings
Contextual advertising00 Ratings8.01 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Dupli Checker (DupliChecker.com)
-
Ratings
Google Ads
9.0
1 Ratings
51% above category average
Ad dashboards00 Ratings9.01 Ratings
Ad performance reports00 Ratings9.01 Ratings
Ad conversion tracking00 Ratings9.01 Ratings
Ad attribution reporting00 Ratings9.01 Ratings
Ad forecasting and optimization00 Ratings9.01 Ratings
Ad Auctions
Comparison of Ad Auctions features of Product A and Product B
Dupli Checker (DupliChecker.com)
-
Ratings
Google Ads
7.0
1 Ratings
22% above category average
Ad bidding00 Ratings7.01 Ratings
Best Alternatives
Dupli Checker (DupliChecker.com)Google Ads
Small Businesses
Grammarly
Grammarly
Score 9.2 out of 10
Serpstat
Serpstat
Score 9.3 out of 10
Medium-sized Companies
Grammarly
Grammarly
Score 9.2 out of 10
WordStream
WordStream
Score 6.9 out of 10
Enterprises
ProWritingAid
ProWritingAid
Score 8.3 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Dupli Checker (DupliChecker.com)Google Ads
Likelihood to Recommend
9.1
(14 ratings)
7.7
(116 ratings)
Likelihood to Renew
-
(0 ratings)
9.6
(21 ratings)
Usability
-
(0 ratings)
7.6
(7 ratings)
Performance
-
(0 ratings)
9.0
(1 ratings)
Support Rating
-
(0 ratings)
9.0
(8 ratings)
Online Training
-
(0 ratings)
9.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
1.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Dupli Checker (DupliChecker.com)Google Ads
Likelihood to Recommend
Dupli Checker
As a former writer, the tools that DupliChecker offers are of a great deal. They are vital and useful for my day-to-day work. I always see to it that my work is free from plagiarism and it does not infringe upon other people’s works. It also helps me deliver my words in a clear and concise manner.
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Google
Clients who are selling products such as dresses, clothes, jewelry, beauty products, etc., generally work well. Also, in some cases, it doesn't fetch a good ROAS for very small business owners. If a client is already doing well in SEO, the probability for it to perform well over Google Ads is always enhanced, and if it doesn't have a good organic reach, Google Ads also suffers.
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Pros
Dupli Checker
  • Has the ability to write with more than 20 thousand words.
  • It offers you security when sharing your file, since there is no way to copy it.
  • Offer free services.
  • Your mistakes will no longer be a problem when writing, since it corrects them immediately.
  • 1- Allows scanning
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Google
  • Keyword Research - Google Ads has a handy built in tool that helps determine important keywords to target both for Ads & SEO
  • Intuitive Analytics Dashboad - Google Ads makes it fairly simple to see and analyze important metrics on how your ads are running week after week
  • Intuitive Setup - Google Ads makes it easy to figure out how to run ads with little to no training (although training is highly recommended to run effective ads), as their interface is clean and easy to figure out (unlike competing products).
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Cons
Dupli Checker
  • Its algorithms are designed for the best performance of the data used as a user.
  • We can get results quickly effectively as it leads us to dependencies of its functions while investigating each keyword.
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Google
  • If you don't know what you're doing, it will be a costly mistake. You need to target ads, and it is difficult the first time to do that.
  • There isn't a feature to run an add for a couple set date spans, just hours you want to run them or a single date span.
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Likelihood to Renew
Dupli Checker
No answers on this topic
Google
I think Google Ads is good for getting your company out there and becoming more visible to potential customers in general. However, for specific product launches, social media advertising might be a better fit. Also, our user base is younger so social media is a better channel for our target audience.
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Usability
Dupli Checker
No answers on this topic
Google
I suspect that Google Ads is not for the novice user. I told my 'Ad Specialist' that I was not the best on computers and apprehensive about my ability to maneuver the website. He told me on more than one occasion that "I work for you...I'm your sherpa...call me any time or send me an email"!
The sales and service representatives for Google Ads are very well trained, though not much integrity. Despite that I told my Google Ad Specialist that my website was incomplete the ad was published live anyway! Beware that the 'talk' is good, but it ain't cheap!
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Support Rating
Dupli Checker
No answers on this topic
Google
We have not yet had an account rep who hasn't tried to bully me or other employees to raise our budgets. At the same time, several years ago, one attempted to help refine our ads and ended up changing the ads to be something we were not affiliated with
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Online Training
Dupli Checker
No answers on this topic
Google
Daily use with advanced account structures. Familiarity with reporting/api and complex setups.
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Alternatives Considered
Dupli Checker
Sharethrough has limitation is a boon as well as a detriment since it is both offering niche inventory that can perform while also limiting itself to be within only one category of the digital inventory space. On the other hand, Dupli Checker provides better functionality for its users which helps us in various ways.
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Google
Our agency invests heavily in Google Ads (particularly paid search advertising) on behalf of our clients relative to competitors like Microsoft and Yahoo because Google is the top search engine in the world. Google collects the most search data which enables the company to improve its AI to drive better performance for agencies and brands. As such, our paid search and app install campaigns always start with Google. If a client has a large budget, we will allocate media dollars to other search engines, but in some cases, the entire search budget goes to Google because we see the best returns.
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Return on Investment
Dupli Checker
  • Although a paid version is needed to convert more than 20,000 words, this platform is worth paying for, because it helps you create authentic text without grammatical errors.
  • Helps our organization to avoid that any important document that has to be shared with another organization, contains plagiarism.
  • The best of all is that it has first-rate technology and excellent security.
  • It has an impressive color-coding scheme, so you can identify which are the duplicates and the unique ones.
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Google
  • Google Ads is often one of our highest ROI channels, especially when you factor in branded ads.
  • Depending on the stage your business is in, search ads can be really powerful from an ROI perspective, providing an investment with a very high spend cap.
  • If you do not manage the campaigns well though, you can quickly spend a lot of money on nothing. So make sure someone is keeping an eye on your account.
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ScreenShots