Echobox Social vs. SocialFlow by Piano

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Echobox Social
Score 9.2 out of 10
N/A
Echobox is a social media publishing solution designed to understand the meaning of content using in-built AI. With automation that tailors to the user's business, Echobox is designed to share the right content with the right audience at the optimal time, to drive more traffic, higher engagement and greater revenue from social media and emails. Echobox is an automation platform boasting users among more than 2000 brands worldwide, including Newsweek, CNBC, The Guardian,…N/A
SocialFlow by Piano
Score 5.6 out of 10
N/A
A solution to amplify content with AI-powered social publishing. Used to grow and engage an audience through real-time data and machine-learning optimization, guiding users to content, and to just the right place in the social conversation. Socialflow was acquired by Piano in 2022, and is now a Piano solution.N/A
Pricing
Echobox SocialSocialFlow by Piano
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Echobox SocialSocialFlow by Piano
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Echobox SocialSocialFlow by Piano
Considered Both Products
Echobox Social
Chose Echobox Social
Echobox has a much more intuitive user experience, and also offers a range of optimization features, as well as A/B testing. Especially Facebook's own tool for posting is very inefficient to use as a team.
SocialFlow by Piano

No answer on this topic

Top Pros
Top Cons
Features
Echobox SocialSocialFlow by Piano
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Echobox Social
-
Ratings
SocialFlow by Piano
5.0
2 Ratings
42% below category average
Boolean keyword searches00 Ratings5.12 Ratings
Filtering out noise/spam00 Ratings4.62 Ratings
Sentiment analysis00 Ratings5.12 Ratings
Broad channel coverage00 Ratings5.12 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Echobox Social
-
Ratings
SocialFlow by Piano
5.1
3 Ratings
44% below category average
Content planning and scheduling00 Ratings5.13 Ratings
Audience targeting00 Ratings5.13 Ratings
Content optimization00 Ratings5.13 Ratings
Workflow management00 Ratings5.13 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Echobox Social
-
Ratings
SocialFlow by Piano
4.9
3 Ratings
49% below category average
Automated routing and prioritization00 Ratings5.12 Ratings
Customer interaction histories00 Ratings4.62 Ratings
Bulk actions00 Ratings5.13 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Echobox Social
-
Ratings
SocialFlow by Piano
5.1
3 Ratings
40% below category average
Lead generation00 Ratings5.13 Ratings
Content marketing00 Ratings5.13 Ratings
Paid media management00 Ratings5.13 Ratings
Campaigns and promotions00 Ratings5.13 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Echobox Social
-
Ratings
SocialFlow by Piano
5.7
3 Ratings
40% below category average
Twitter00 Ratings5.13 Ratings
Facebook00 Ratings5.13 Ratings
LinkedIn00 Ratings5.13 Ratings
Google+00 Ratings9.01 Ratings
Instagram00 Ratings5.13 Ratings
Pinterest00 Ratings5.12 Ratings
YouTube00 Ratings5.12 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Echobox Social
-
Ratings
SocialFlow by Piano
5.1
3 Ratings
42% below category average
Campaign success analytics00 Ratings5.13 Ratings
Real-time tracking00 Ratings5.13 Ratings
Competitor analysis00 Ratings5.12 Ratings
Account management
Comparison of Account management features of Product A and Product B
Echobox Social
-
Ratings
SocialFlow by Piano
7.1
3 Ratings
13% below category average
Role-based user permissions & privileges00 Ratings7.13 Ratings
Mobile access00 Ratings7.13 Ratings
Best Alternatives
Echobox SocialSocialFlow by Piano
Small Businesses
Publer
Publer
Score 9.8 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Echobox SocialSocialFlow by Piano
Likelihood to Recommend
9.5
(70 ratings)
5.6
(5 ratings)
Likelihood to Renew
9.4
(4 ratings)
9.0
(2 ratings)
Usability
9.0
(8 ratings)
5.1
(2 ratings)
Support Rating
9.7
(20 ratings)
5.6
(2 ratings)
Implementation Rating
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
Echobox SocialSocialFlow by Piano
Likelihood to Recommend
Echobox
Echobox has proven to be a valuable investment for our media company. It has helped us achieve our traffic goals and made our social media editors’ lives much easier. The platform’s user-friendly design and innovative features have made a significant impact on our social media strategy, and we look forward to continuing to use it for continued success.
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Piano Software
SocialFlow is well suited for Platform & keyword research : 1. In-depth research to identify requisite platforms & channels and the pertaining keywords, followed by query building to create search profiles & topic tags Social mediaplatforms Professional review forums Industry-focused discussion sites E-commerce websites Content streaming platforms data extraction​ 2. Setting up processes and tools for data extraction such as –-Social intelligence tools-Web scraping-Custom crawlers-Manual minimum (if applicable)
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Pros
Echobox
  • Echobox automation is invaluable; the fact that it can intelligently automatically schedule articles within seconds of these being published on our website saves us a huge amount of time
  • I find the AI message option particularly useful when rescheduling content. Although it does not always pick out the best quote, most of the time it does a good job and again saves a lot of time
  • Having the option to schedule content immediately as well as in a specific time-slot or day is also very useful
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Piano Software
  • Posts without human input.
  • Monitors algorithms.
  • Easy to use interface.
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Cons
Echobox
  • Since I'm Brazilian, and our whole team is based in Brazil, would be great if the whole platform was translated for Portuguese. There are no many English speakers in Brazil, to be honest. That would make it easier
  • Tik Tok. Would be nice if somehow Echobox could provide their AI for Tik Tok Users
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Piano Software
  • I'd like to open up windows for more than one account/platform at time.
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Likelihood to Renew
Echobox
Because I am totally satisfied with Echobox service. I find it balanced between the service itself and its cost. Compared to its competitors, it is, without a doubt, the best product for small publishers. It only lacks in a greater and more efficient management of statistics which, at the moment, is absent. I will definitely renew Echobox!
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Piano Software
  • Clarity of communication
  • Quality of product
  • Its sheer utility
  • How we now rely on it greatly
  • Reasonable price point
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Usability
Echobox
Echobox is simple, efficient, easy-to-use, and easy to understand. It is one of the simplest tools to help community managers or journalists (in my case) to publish on a corporate page with no hassle and in a quick manner. Such a tool is such a gift and time-saver when every little action counts in a day!
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Piano Software
I give this rating as an outcome to understand competitor social strategy to improve strategic positioning. Drive improvement by benchmarking and serving to compete on content Identify trends, topics/themes, potential threats, etc. Improve campaigns by measuring and comparing audience reach, Interaction, etc. Measure engagement rate to analyze audience association.​ What themes/topics are generating higher engagement Insights to assist marketing teams in planning future campaigns
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Support Rating
Echobox
When there have been problems, they’ve usually been resolved very quickly. Some issues have occurred such as not being able to download images or posts not going out when the service has crashed, but they’re also very open to feedback. The option to download pictures loaded into the feed stories was my suggestion; saving us time creating new images and getting the posts out quickly
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Piano Software
They don’t seem to understand the issues when we explain them.
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Implementation Rating
Echobox
You just have to keep in mind that it can take a day or two to have the set up of an account all done.
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Piano Software
No answers on this topic
Alternatives Considered
Echobox
Echobox AI function (the ability to decide when is the best time to share a post) is a [game-changer] and also the UI is cleaner and easier to use. I found Hootsuite confusing and complicated. It has too many windows and also doesn't pull the articles automatically. There is no comparison really, Echobox is miles ahead.
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Piano Software
We've also evaluated HootSuite and Sprout Social, and we used both in the past. SocialFlow is superior in its content system for creating, editing, and publishing posts. It's ideal for a team of our size. The cost is fair. It was overall the best option in all of the categories we were looking for.
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Return on Investment
Echobox
  • Higher click-through rates on articles shared to social.
  • An increased volume of social posts across all pages through automation, leading to more eyes on more articles.
  • Automation has led to more time for other tasks.
  • Digital subscriptions have increased steadily since implementing Echobox.
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Piano Software
  • Increased engagement
  • ROI
  • Efficiency
  • Transparency/data/insight
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ScreenShots