eClincher vs. Meta Business Manager

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
eClincher
Score 7.6 out of 10
N/A
eClincher aims to be the most powerful, complete and intuitive social media management software. According to the vendor, the product is designed to help users, businesses, and agencies manage social media presence with one platform, and offers the following capabilities: advanced publishing publishing automation (queues, RSS feeds, recycle evergreen content) engagement with unified social inbox & live social feeds monitoring content…
$49
Meta Business Manager
Score 7.5 out of 10
N/A
Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.N/A
Pricing
eClincherMeta Business Manager
Editions & Modules
Basic
$49.00
Premier
$99.00
Agency
$199.00
Enterprise
$599.00
No answers on this topic
Offerings
Pricing Offerings
eClincherMeta Business Manager
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
eClincherMeta Business Manager
Top Pros
Top Cons
Features
eClincherMeta Business Manager
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
eClincher
7.0
5 Ratings
9% below category average
Meta Business Manager
6.1
35 Ratings
23% below category average
Boolean keyword searches7.04 Ratings6.020 Ratings
Filtering out noise/spam7.04 Ratings5.326 Ratings
Broad channel coverage7.05 Ratings6.125 Ratings
Sentiment analysis00 Ratings7.322 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
eClincher
6.0
6 Ratings
28% below category average
Meta Business Manager
5.9
49 Ratings
29% below category average
Content planning and scheduling8.06 Ratings7.049 Ratings
Audience targeting1.03 Ratings6.046 Ratings
Content optimization9.04 Ratings5.744 Ratings
Workflow management6.06 Ratings4.838 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
eClincher
6.3
5 Ratings
25% below category average
Meta Business Manager
6.0
42 Ratings
29% below category average
Automated routing and prioritization7.05 Ratings5.434 Ratings
Customer interaction histories4.83 Ratings4.738 Ratings
Bulk actions7.05 Ratings7.925 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
eClincher
1.0
3 Ratings
154% below category average
Meta Business Manager
6.1
47 Ratings
23% below category average
Lead generation1.01 Ratings4.838 Ratings
Content marketing1.13 Ratings5.742 Ratings
Paid media management00 Ratings6.239 Ratings
Campaigns and promotions00 Ratings7.543 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
eClincher
6.8
6 Ratings
22% below category average
Meta Business Manager
6.3
49 Ratings
30% below category average
Twitter7.05 Ratings4.010 Ratings
Facebook8.06 Ratings8.148 Ratings
LinkedIn6.05 Ratings5.98 Ratings
Google+9.93 Ratings7.33 Ratings
Instagram8.05 Ratings7.334 Ratings
Pinterest8.03 Ratings6.05 Ratings
YouTube1.03 Ratings5.612 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
eClincher
4.0
6 Ratings
65% below category average
Meta Business Manager
5.7
47 Ratings
32% below category average
Campaign success analytics4.05 Ratings7.246 Ratings
Real-time tracking4.06 Ratings5.943 Ratings
Competitor analysis00 Ratings4.027 Ratings
Account management
Comparison of Account management features of Product A and Product B
eClincher
4.5
6 Ratings
58% below category average
Meta Business Manager
6.2
49 Ratings
27% below category average
Role-based user permissions & privileges8.06 Ratings5.546 Ratings
Mobile access1.16 Ratings6.947 Ratings
Best Alternatives
eClincherMeta Business Manager
Small Businesses
Publer
Publer
Score 9.8 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
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User Ratings
eClincherMeta Business Manager
Likelihood to Recommend
1.0
(6 ratings)
9.1
(49 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
1.0
(2 ratings)
7.5
(15 ratings)
Support Rating
1.0
(1 ratings)
5.9
(14 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
eClincherMeta Business Manager
Likelihood to Recommend
eClincher, Inc.
Best suited for a marketer that cares about reports, needs a social media management platform and doesn't want to pay more for a more aesthetically pleasing version of a platform with the same or less functionality, such as Hootsuite or Sprout Social. For a social media marketer that wants to automate some of their postings, the queues feature is great for this functionality. Not best suited for beginners to social media, as their platform is best utilized with someone familiar with the industry that knows what they are doing. Their chat support team is very good though, but this type of individual might find themselves spending a lot of time on the platform.
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Meta Platforms Inc
If using a desktop, Facebook Business Manage can help integrate and consolidate your workload when managing multiple pages for multiple clients. However, it can also be clunky when trying to use it on the go from a smartphone as the functionality is more limited. For those that sit at desks all day, it's a good program. For those of us that stay mobile, it can be frustrating.
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Pros
eClincher, Inc.
  • eClincher supports nearly every social network and connects to a large number of sources (blogs, bit.ly, Google Analytics, Google My Business). This makes workflow tremendously easy.
  • Posting Groups. At higher levels of service, eClincher allows you to set-up individual brand accounts. My agency isn't at that level, so we utilize eClincher's posting groups to make 1-click groups that post to all of the profiles for each client. This allows us to quickly post a cohesive message across all channels.
  • Workflow management: eClincher adds plenty of additional tools to make your workflow fast. Connections to free stock photo services make it easy to add generic pictures to your content. Google Analytics and bit.ly can keep track of statistics and measure success. The Inbox allows you to handle all your clients' accounts from one screen (including comments, messages, reviews, and more). The Feeds and Influencers tabs allow you to understand your market and what's being said. Altogether, eClincher makes a 1-app solution for Social Media Management.
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Meta Platforms Inc
  • Stats and insights, to have data to back up assumptions and actions.
  • Scheduling posts, which is helpful when you can't always post in real time.
  • Messenger, which allows me to interact directly with potential customers.
  • Roles, which allows me to assign an intern to help manage the profile.
  • Ads, which allows me to target and advertise to potential customers.
  • Pixel, which connects my Facebook data with my website.
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Cons
eClincher, Inc.
  • It's not very visually appealing, but this is not a dealbreaker.
  • The reporting features could definitely use some work. I still get more value from the native SNS pages, but this is quickly changing. They removed the "export to CSV" functionality, but they plan to reintroduce it soon. As mentioned previously, they really respond to criticism well and update the tool constantly.
  • The inbox could use some work. I don't like being directed offsite to view certain comments deemed "requests for further info" when they could just easily display them there.
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Meta Platforms Inc
  • The only thing I have noticed is when on my device, it calls out a list of names that have shared your post, and it only shows one. On the computer it will let you scroll down and see all of them.
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Likelihood to Renew
eClincher, Inc.
Unless the price of eClincher moves to a point where it is too much to justify, I don't see any reason why we wouldn't continue to use eClincher for our agency. The value at this price-point is unbelievable and we'd be foolish to move to a pricier program purely for the sake of slicker graphics or UI. eClinchers pricing is fantastic, and is only matched by its functionality—it matches or beats any of the major Social Media Manager SaaS programs out there for a fraction of the cost. This tool is great for growing agencies, but would also be useful for any marketing department or large agency that wants to streamline their social media workflow.
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Meta Platforms Inc
No answers on this topic
Usability
eClincher, Inc.
Its usability was good until they changed their plans and stopped their LTD program for its early adopters who helped raise the tool by giving it positive reviews. I don't think eClincher is ethical in any sense based on the recent actions.
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Meta Platforms Inc
I give Facebook Business Manager this rating because how I am able to edit and customize each client location page easily and can add users as needed without any hoops to jump through. I also appreciate the about of reach that Facebook has, so having a tool like this that's easy to use and can be in control of the backed of what people see is so important.
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Support Rating
eClincher, Inc.
[In my experience,] due to the fact that they did a bait and switch on their plans and blamed AppSumo for the lifetime program ending is simply wrong. [I believe that] it's unethical to get support and reviews from their early adopters then take the plan away later.
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Meta Platforms Inc
The few times I've had to reach out for ad questions, Facebook Pages customer service is prompt and friendly with their advice. I've never waited longer than 24 hours to get a response, and generally it's just a few hours. They're also quick at removing spam from my Pages when I've needed them to.
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Implementation Rating
eClincher, Inc.
Be patient. eClincher isn't perfect and has some software issues. These issues will be exacerbated if you get frustrated or have a slow connection. If something "breaks" or locks up, just refresh the page and re-do that step. It may take your team a couple weeks to get use to using the new system. Once they've gotten the hang of it, I'm sure they'll love the amount of time they save. I'd recommend taking your time with the set-up. Though there aren't a lot of steps to get everything squared away, you can break the process into small chunks to make sure you're managing your time. To just hook-up all the social accounts, it may only take an hour or so. But, if you want to set-up all the extra tools (such as user accounts, listening feeds, posting groups, schedules, etc.) it'll take longer. I think it took around a day to set-up completely, but your mileage my vary.
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Meta Platforms Inc
No answers on this topic
Alternatives Considered
eClincher, Inc.
There are loads of social scheduling tools out there. I was using Buffer but then found it was limited in terms of listening and reporting so I started to look at a more professional software. I tried Hootsuite but hated the interface, way too busy with the primary focus being on feeds rather than scheduling. Sprout Social I found clunky and hard to use. eClincher was recommended to me by a friend. I think the interface (desktop and mobile) is easy to use but what sets it apart is its support - the live chat is brilliant.
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Meta Platforms Inc
While we looked at different possibilities, it just seemed that this program was designed for our key social media platforms. There really was no point in utilizing a different program when this was designed for these platforms specifically. The mobile app is an added convenience that allows me to manage our social media on the go.
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Return on Investment
eClincher, Inc.
  • Makes it much easier to manage our social publishing
  • Makes it much easier to manage our social engagement
  • Makes it much easier to manage our social reporting
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Meta Platforms Inc
  • Most of our leads come from Facebook paid marketing.
  • Our business is centered around our content, which allows us to stand out from the completion. Facebook allows us to get the content in front of our audience.
  • Facebook Marketing is so dynamic that it takes loads of trial and error to get to a winning formula. And the errors can be expensive.
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ScreenShots

eClincher Screenshots

Screenshot of eClincher Publishing/Draft workspaceScreenshot of eClincher Inbox/Assignment/Tags workspaceScreenshot of eClincher Analytics workspaceScreenshot of eClincher Reporting workspaceScreenshot of eClincher Content Curation workspace