eClincher vs. Iconosquare

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
eClincher
Score 7.6 out of 10
N/A
eClincher aims to be the most powerful, complete and intuitive social media management software. According to the vendor, the product is designed to help users, businesses, and agencies manage social media presence with one platform, and offers the following capabilities: advanced publishing publishing automation (queues, RSS feeds, recycle evergreen content) engagement with unified social inbox & live social feeds monitoring content…
$49
Iconosquare
Score 7.7 out of 10
N/A
"Iconosquare is a social media analytics and management platform helping brands and Agencies with in-depth reporting and analysis for Instagram, Facebook, Twitter, LinkedIn, and TikTok." Iconosquare's social media analytics aim to enable users to: Make strategic decisions for Instagram, Facebook and Twitter based on concrete data; Build a brand using statistics; Save time with content scheduling, in-depth…
$29
per month
Pricing
eClincherIconosquare
Editions & Modules
Basic
$49.00
Premier
$99.00
Agency
$199.00
Enterprise
$599.00
Single
$29
per month per user
Team
$49
per month
Custom
Contact Us
per month
Offerings
Pricing Offerings
eClincherIconosquare
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
eClincherIconosquare
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
eClincher
7.0
5 Ratings
9% below category average
Iconosquare
-
Ratings
Boolean keyword searches7.04 Ratings00 Ratings
Filtering out noise/spam7.04 Ratings00 Ratings
Broad channel coverage7.05 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
eClincher
6.0
6 Ratings
28% below category average
Iconosquare
-
Ratings
Content planning and scheduling8.06 Ratings00 Ratings
Audience targeting1.03 Ratings00 Ratings
Content optimization9.04 Ratings00 Ratings
Workflow management6.06 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
eClincher
6.3
5 Ratings
25% below category average
Iconosquare
-
Ratings
Automated routing and prioritization7.05 Ratings00 Ratings
Customer interaction histories4.83 Ratings00 Ratings
Bulk actions7.05 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
eClincher
1.0
3 Ratings
154% below category average
Iconosquare
-
Ratings
Lead generation1.01 Ratings00 Ratings
Content marketing1.13 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
eClincher
6.8
6 Ratings
22% below category average
Iconosquare
-
Ratings
Twitter7.05 Ratings00 Ratings
Facebook8.06 Ratings00 Ratings
LinkedIn6.05 Ratings00 Ratings
Google+9.93 Ratings00 Ratings
Instagram8.05 Ratings00 Ratings
Pinterest8.03 Ratings00 Ratings
YouTube1.03 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
eClincher
4.0
6 Ratings
65% below category average
Iconosquare
-
Ratings
Campaign success analytics4.05 Ratings00 Ratings
Real-time tracking4.06 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
eClincher
4.5
6 Ratings
58% below category average
Iconosquare
-
Ratings
Role-based user permissions & privileges8.06 Ratings00 Ratings
Mobile access1.16 Ratings00 Ratings
Best Alternatives
eClincherIconosquare
Small Businesses
Publer
Publer
Score 9.8 out of 10
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Publer
Score 9.8 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
eClincherIconosquare
Likelihood to Recommend
1.0
(6 ratings)
8.0
(9 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Usability
1.0
(2 ratings)
-
(0 ratings)
Support Rating
1.0
(1 ratings)
9.4
(3 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
eClincherIconosquare
Likelihood to Recommend
eClincher, Inc.
Best suited for a marketer that cares about reports, needs a social media management platform and doesn't want to pay more for a more aesthetically pleasing version of a platform with the same or less functionality, such as Hootsuite or Sprout Social. For a social media marketer that wants to automate some of their postings, the queues feature is great for this functionality. Not best suited for beginners to social media, as their platform is best utilized with someone familiar with the industry that knows what they are doing. Their chat support team is very good though, but this type of individual might find themselves spending a lot of time on the platform.
Read full review
Tripnity (ICONOSQUARE)
A good match for someone looking into Iconosquare would be a social media manager looking to streamline their analytics process. It is for someone who may be pulling these numbers manually and wants a centralized location to pull numbers across platforms. Iconosquare also allows you to schedule your content, which provides another one-stop shop. Where it would be less suited is someone who may not use more than one social platform.
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Pros
eClincher, Inc.
  • eClincher supports nearly every social network and connects to a large number of sources (blogs, bit.ly, Google Analytics, Google My Business). This makes workflow tremendously easy.
  • Posting Groups. At higher levels of service, eClincher allows you to set-up individual brand accounts. My agency isn't at that level, so we utilize eClincher's posting groups to make 1-click groups that post to all of the profiles for each client. This allows us to quickly post a cohesive message across all channels.
  • Workflow management: eClincher adds plenty of additional tools to make your workflow fast. Connections to free stock photo services make it easy to add generic pictures to your content. Google Analytics and bit.ly can keep track of statistics and measure success. The Inbox allows you to handle all your clients' accounts from one screen (including comments, messages, reviews, and more). The Feeds and Influencers tabs allow you to understand your market and what's being said. Altogether, eClincher makes a 1-app solution for Social Media Management.
Read full review
Tripnity (ICONOSQUARE)
  • Provides in-depth analytics on engagement.
  • Provides in-depth analytics on consistencies among your follower base.
  • Provides insight into ways to grow your followership and refine your content.
Read full review
Cons
eClincher, Inc.
  • It's not very visually appealing, but this is not a dealbreaker.
  • The reporting features could definitely use some work. I still get more value from the native SNS pages, but this is quickly changing. They removed the "export to CSV" functionality, but they plan to reintroduce it soon. As mentioned previously, they really respond to criticism well and update the tool constantly.
  • The inbox could use some work. I don't like being directed offsite to view certain comments deemed "requests for further info" when they could just easily display them there.
Read full review
Tripnity (ICONOSQUARE)
  • Manipulating data can be difficult.
  • Paid and organic posts couldn't be separated.
  • Tracking story posts you wanted to group is messy.
Read full review
Likelihood to Renew
eClincher, Inc.
Unless the price of eClincher moves to a point where it is too much to justify, I don't see any reason why we wouldn't continue to use eClincher for our agency. The value at this price-point is unbelievable and we'd be foolish to move to a pricier program purely for the sake of slicker graphics or UI. eClinchers pricing is fantastic, and is only matched by its functionality—it matches or beats any of the major Social Media Manager SaaS programs out there for a fraction of the cost. This tool is great for growing agencies, but would also be useful for any marketing department or large agency that wants to streamline their social media workflow.
Read full review
Tripnity (ICONOSQUARE)
No answers on this topic
Usability
eClincher, Inc.
Its usability was good until they changed their plans and stopped their LTD program for its early adopters who helped raise the tool by giving it positive reviews. I don't think eClincher is ethical in any sense based on the recent actions.
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Tripnity (ICONOSQUARE)
No answers on this topic
Support Rating
eClincher, Inc.
[In my experience,] due to the fact that they did a bait and switch on their plans and blamed AppSumo for the lifetime program ending is simply wrong. [I believe that] it's unethical to get support and reviews from their early adopters then take the plan away later.
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Tripnity (ICONOSQUARE)
We never had a problem with customer support, nor really needed it. The UX of the site was easy to follow and simple to use.
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Implementation Rating
eClincher, Inc.
Be patient. eClincher isn't perfect and has some software issues. These issues will be exacerbated if you get frustrated or have a slow connection. If something "breaks" or locks up, just refresh the page and re-do that step. It may take your team a couple weeks to get use to using the new system. Once they've gotten the hang of it, I'm sure they'll love the amount of time they save. I'd recommend taking your time with the set-up. Though there aren't a lot of steps to get everything squared away, you can break the process into small chunks to make sure you're managing your time. To just hook-up all the social accounts, it may only take an hour or so. But, if you want to set-up all the extra tools (such as user accounts, listening feeds, posting groups, schedules, etc.) it'll take longer. I think it took around a day to set-up completely, but your mileage my vary.
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Tripnity (ICONOSQUARE)
No answers on this topic
Alternatives Considered
eClincher, Inc.
There are loads of social scheduling tools out there. I was using Buffer but then found it was limited in terms of listening and reporting so I started to look at a more professional software. I tried Hootsuite but hated the interface, way too busy with the primary focus being on feeds rather than scheduling. Sprout Social I found clunky and hard to use. eClincher was recommended to me by a friend. I think the interface (desktop and mobile) is easy to use but what sets it apart is its support - the live chat is brilliant.
Read full review
Tripnity (ICONOSQUARE)
We focus primarily on Instagram with our social media strategy, so Iconosquare delivers the best experience by far for that platform
Read full review
Return on Investment
eClincher, Inc.
  • Makes it much easier to manage our social publishing
  • Makes it much easier to manage our social engagement
  • Makes it much easier to manage our social reporting
Read full review
Tripnity (ICONOSQUARE)
  • It's allowed us to view IG story metrics even after they have passed over the 14 day review in Instagram Insights
  • The graphs are easy for us to send to clients as they are not very complex or complicated to read
  • There have been no issues or errors with retrieving data with a quick turnaround.
Read full review
ScreenShots

eClincher Screenshots

Screenshot of eClincher Publishing/Draft workspaceScreenshot of eClincher Inbox/Assignment/Tags workspaceScreenshot of eClincher Analytics workspaceScreenshot of eClincher Reporting workspaceScreenshot of eClincher Content Curation workspace

Iconosquare Screenshots

Screenshot of Performance analytics overviewScreenshot of Media ViewerScreenshot of Industry BenchmarkScreenshot of Competitor trackingScreenshot of Schedule postsScreenshot of Comments management