Ekata by Mastercard vs. Meltwater

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ekata
Score 8.6 out of 10
N/A
Ekata, a former part of the Whitepages company, and now a Mastercard company since the April 2021 acquistion, offers identity verification, data validation, and data enrichment services based on the Ekata Identity Engine (EIE), a machine learning based system used to derive links from real-time transactions within the company's proprietary network and data licenses. The service includes address and phone number validation APIs, among other services.N/A
Meltwater
Score 6.6 out of 10
N/A
Meltwater Media Intelligence platform is a set of public relations software tools for media monitoring, social media monitoring, and collecting brand insights. The four areas of functionality are Monitor, Analyze, Distribute, and Engage. (Note that this product combines features from the vendor Meltwater's former Buzz, Press, and News products.)N/A
Pricing
Ekata by MastercardMeltwater
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
EkataMeltwater
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Ekata by MastercardMeltwater
Top Pros

No answers on this topic

Top Cons

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Best Alternatives
Ekata by MastercardMeltwater
Small Businesses

No answers on this topic

Newswire
Newswire
Score 8.3 out of 10
Medium-sized Companies

No answers on this topic

Newswire
Newswire
Score 8.3 out of 10
Enterprises

No answers on this topic

Cision Communications Cloud
Cision Communications Cloud
Score 7.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Ekata by MastercardMeltwater
Likelihood to Recommend
9.0
(1 ratings)
5.4
(71 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(9 ratings)
Usability
-
(0 ratings)
2.2
(3 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
7.5
(28 ratings)
In-Person Training
-
(0 ratings)
8.0
(1 ratings)
Online Training
-
(0 ratings)
8.0
(1 ratings)
Implementation Rating
-
(0 ratings)
6.1
(2 ratings)
Vendor post-sale
-
(0 ratings)
1.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
Ekata by MastercardMeltwater
Likelihood to Recommend
Mastercard
Fraud data analysis programming is available. Advanced backtracking studies, repartitions and possibility modelers, data collation and analysis of time sequences. It has artificial intelligence and automation to optimize the promptness and accuracy of the fraud discovery platform. they combine predictive analysis methods, which allows you to quickly discover possible imminences that endanger security.
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Meltwater
Meltwater is well-suited for agencies that have an engagement team who is looking to service a variety of client needs such as social media reporting, public relations outreach, and community management. If you're looking to have a platform serve just one need, you can still use Meltwater but will get more bang for your buck if you are needing a variety of tools.
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Pros
Mastercard
  • Promises a comprehensive data approach, using evolved scanning so you can reveal dubious actions and patterns before they do harm
  • Prevents the attrition of income due to fraud, abuse and waste in cost and profit programs
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Meltwater
  • Media research - you can search for relevant publications and journalists to add to your media list.
  • Earned media coverage - you can search for coverage of your brand and find news stories that also include data that may be useful (how many people did the story reach for example).
  • Building media lists - if you have no current existing list, you can build and export one in Excel for example.
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Cons
Mastercard
  • The investigation of the effectiveness of the internal control system is a fundamental part of these commitments, this segment is the most responsible for the design, or if it does not fail, even if the software provides advanced tools.
  • The commitment cannot order as it was said previously only to the software; what is delegated is the command to exercise the commitment, which usually ends the ruling.
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Meltwater
  • The dashboards are not user-friendly, customizable (color, font size, etc.), or worthy of presenting to a client. All of the insights from a dashboard get pulled from the platform and placed into a more client-friendly presentation.
  • Paywalls for certain publications connected to who-knows-what. DowJones racket limits media monitoring capabilities and results in manual searches for a growing number of publications.
  • TVeyes, the broadcast monitoring arm of the media monitoring capabilities, just needs TLC and to become more client-facing. Currently, the links produced to share clips look sketchy, and they have a relatively short shelf life.
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Likelihood to Renew
Mastercard
No answers on this topic
Meltwater
Meltwater works well for our organization and has allowed us to meet our internal goals. We are always open to new products and services that may be able to provide similar or better features; however, our experience has been that many of Meltwater's competitors are not up to the task.
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Usability
Mastercard
No answers on this topic
Meltwater
Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using.
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Support Rating
Mastercard
No answers on this topic
Meltwater
Our account rep at Meltwater went dark for a long time. Then, a couple of weeks ago, our new account manager reached out to set up a meeting. Apparently, they had a big shakeup in the company, and there were some personnel changes. Our new account rep was great in discussing the platform's capabilities that were available to us and even offered to schedule a follow-up meeting with his technical team to introduce our new social media team members to the platform and how it could help them with their jobs.
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In-Person Training
Mastercard
No answers on this topic
Meltwater
Again, really in-depth and helpful for a program that is really easy to use.
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Online Training
Mastercard
No answers on this topic
Meltwater
Walked step by step through program. Very informative on a program that doesn't require much training.
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Implementation Rating
Mastercard
No answers on this topic
Meltwater
You are only allowed 15 users, so make sure you've identified who will have access to use the tool.
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Alternatives Considered
Mastercard
We have robust chargeback management software designed to quickly level out oddities based on a customer's first conduct to help us as a vulnerable business spot potential chargeback scams and revenue loss. It condescends to concentrate efforts on prevention instead of reaching sanctions and investigations and then falling into services to recover costs.
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Meltwater
I was looking for a full-service option. I did some research. What really sold me was the presentation. They offered products that were helpful, and I wasn’t even aware of them. It is more expensive than the other products that are out there, but you get more. The other companies are good, but Meltwater Media Intelligence is more full service.
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Return on Investment
Mastercard
  • Enterprise fraud detection software solution is customized
  • Allows users to check trading activities against known patterns and discover inconsistencies
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Meltwater
  • As a PR firm, we rely on the media databases that [Meltwater Media Intelligence Platform] supplies to deliver the media exposure that they expect from us.
  • We utilize their tracking of media hits for our overall reporting to our clients.
  • Both of these are advantageous in helping us to not only keep our existing clients happy but also to gain new clients (and, in turn - revenue), as well.
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ScreenShots