Emarsys vs. Mindmatrix Bridge

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Emarsys
Score 7.5 out of 10
N/A
Emarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A
Mindmatrix Bridge
Score 6.0 out of 10
Enterprise companies (1,001+ employees)
Mindmatrix is a marketing automation platform encompassing asset management, marketing automation, sales enablement and channel marketing automation functionality.
$499
per month
Pricing
EmarsysMindmatrix Bridge
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
EmarsysMindmatrix Bridge
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsNo Cost POC environment which provides the ability to validate key business requirements prior to making a buying decision. Pay for what's consume with Mindmatrix's "Active Pricing" model All Mindmatrix products include unlimited marketing and sales support with the Bridge channel partner marketing software.
More Pricing Information
Community Pulse
EmarsysMindmatrix Bridge
Top Pros
Top Cons
Features
EmarsysMindmatrix Bridge
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Emarsys
6.6
8 Ratings
16% below category average
Mindmatrix Bridge
-
Ratings
WYSIWYG email editor7.06 Ratings00 Ratings
Dynamic content8.06 Ratings00 Ratings
Ability to test dynamic content4.17 Ratings00 Ratings
Landing pages8.03 Ratings00 Ratings
A/B testing7.17 Ratings00 Ratings
Mobile optimization6.17 Ratings00 Ratings
Email deliverability reporting6.58 Ratings00 Ratings
List management4.68 Ratings00 Ratings
Triggered drip sequences7.75 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Emarsys
6.5
5 Ratings
17% below category average
Mindmatrix Bridge
-
Ratings
Lead nurturing automation6.15 Ratings00 Ratings
Lead scoring and grading7.04 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Emarsys
6.9
8 Ratings
8% below category average
Mindmatrix Bridge
5.0
1 Ratings
14% below category average
Dashboards7.58 Ratings5.51 Ratings
Standard reports7.08 Ratings4.51 Ratings
Custom reports6.17 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Emarsys
6.8
7 Ratings
11% below category average
Mindmatrix Bridge
-
Ratings
API6.57 Ratings00 Ratings
Role-based workflow & approvals6.14 Ratings00 Ratings
Customizability5.57 Ratings00 Ratings
Integration with Salesforce.com7.14 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.02 Ratings00 Ratings
Best Alternatives
EmarsysMindmatrix Bridge
Small Businesses
Vbout
Vbout
Score 9.5 out of 10

No answers on this topic

Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Salesforce Experience Cloud
Salesforce Experience Cloud
Score 8.4 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Salesforce Experience Cloud
Salesforce Experience Cloud
Score 8.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
EmarsysMindmatrix Bridge
Likelihood to Recommend
7.4
(11 ratings)
1.8
(1 ratings)
Likelihood to Renew
9.9
(2 ratings)
1.0
(1 ratings)
Ease of integration
5.0
(1 ratings)
-
(0 ratings)
User Testimonials
EmarsysMindmatrix Bridge
Likelihood to Recommend
SAP
Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
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Mindmatrix
I would only recommend Mindmatrix as a short term solution for companies that want to take advantage of the ready made drip campaigns for their vertical.
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Pros
SAP
  • It has the ability to reach maximum market chains.
  • It helps to keep our customer’s data confidential in any means.
  • It encourages one-to-one customer engagement which has helped us developing more trust in our customers.
  • It is targeting the required and interested audience for the organization.
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Mindmatrix
  • Drip campaigns ready to go for several Industries
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Cons
SAP
  • The email and content builder is significantly worse than other email marketing platforms I've used
  • Emails campaigns cannot be used in more than one automation flow
  • Amount of emails collected and being sent for smart insight are inaccurate
  • I've rarely completed a task without some type of user interface error
  • Customer service mostly directs you to help center on website
  • You have to pay extra for training
  • You have to pay extra for reporting in which the system cannot provide
  • Lengthy contract with a high price tag
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Mindmatrix
  • Navigation is confusing, not intuitive.
  • Creating and changing users must be done by a ticketing request.
  • Horrific support, all email and overseas, rarely talk to anyone.
  • There are issues in practically every area. There are inconsistencies with sharing of contacts, sharing of client and CRM data. For example, only the owner of the campaign can see reports on that particular campaign. There are sharing inconsistencies throughout the entire program that just do not make sense.
  • There is also an unusually high amount of undelivered mail, and a very high SPAM occurrence. Much higher than our backup, MailChimp for example.
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Likelihood to Renew
SAP
We have no intention of changing Emarsys
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Mindmatrix
There are a lot of bugs and poor design in this product.
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Alternatives Considered
SAP
Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.
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Mindmatrix
I selected Mindmatrix solely based on the content they had available for our vertical.
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Return on Investment
SAP
  • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
  • Reliable and giving cost effective services.
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Mindmatrix
  • Drip campaigns can be started right away because there are prebuilt templates for our vertical.
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ScreenShots

Mindmatrix Bridge Screenshots

Screenshot of Partner Relationship ManagementScreenshot of Partner marketingScreenshot of Partner PortalScreenshot of Partner Locator