Emplifi Social Marketing Cloud vs. Planable

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Emplifi Social Marketing Cloud
Score 8.1 out of 10
Mid-Size Companies (51-1,000 employees)
Brands can use Emplifi Social Marketing Cloud to elevate their social media presence, engage with customers, and gather insights for real-time business decisions. With solutions covering content creation, scheduling and publishing, analytics, UGC, social listening, influencer marketing, community management, and social care, Emplifi provides a suite of tools to meet social media needs. Data and Automated workflows: Emplifi unifies teams across social media marketing,…N/A
Planable
Score 6.9 out of 10
N/A
Planable is a platform that allows agencies and social media marketers to collaborate with their clients. It is a tool that speeds up the way social media campaigns are managed and aims to make planning, visualizing and approving social media posts easy and fun. The tool works like a live mock-up of the social feed, giving a familiar feel to both clients and social media managers. Users can add posts, visualize them and how the social media feed will look, invite…
$11
per month per user
Pricing
Emplifi Social Marketing CloudPlanable
Editions & Modules
No answers on this topic
Basic
$11
per month per user
Pro
$22
per month per user
Enterprise
Custom
Offerings
Pricing Offerings
Emplifi Social Marketing CloudPlanable
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA monthly billing contract is also available.
More Pricing Information
Community Pulse
Emplifi Social Marketing CloudPlanable
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Emplifi Social Marketing CloudPlanable
Publishing
Comparison of Publishing features of Product A and Product B
Emplifi Social Marketing Cloud
-
Ratings
Planable
10.0
1 Ratings
21% above category average
Content planning and scheduling00 Ratings10.01 Ratings
Content optimization00 Ratings10.01 Ratings
Workflow management00 Ratings10.01 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Emplifi Social Marketing Cloud
-
Ratings
Planable
10.0
1 Ratings
17% above category average
Twitter00 Ratings10.01 Ratings
Facebook00 Ratings10.01 Ratings
LinkedIn00 Ratings10.01 Ratings
Google+00 Ratings10.01 Ratings
Instagram00 Ratings10.01 Ratings
Pinterest00 Ratings10.01 Ratings
Account management
Comparison of Account management features of Product A and Product B
Emplifi Social Marketing Cloud
-
Ratings
Planable
10.0
1 Ratings
22% above category average
Mobile access00 Ratings10.01 Ratings
Best Alternatives
Emplifi Social Marketing CloudPlanable
Small Businesses
Growave
Growave
Score 9.4 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.8 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 8.9 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.8 out of 10
Enterprises
Sprout Social
Sprout Social
Score 8.6 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Emplifi Social Marketing CloudPlanable
Likelihood to Recommend
9.0
(74 ratings)
8.0
(1 ratings)
Likelihood to Renew
9.1
(6 ratings)
-
(0 ratings)
Usability
7.3
(2 ratings)
8.0
(1 ratings)
Support Rating
9.2
(42 ratings)
1.0
(1 ratings)
Online Training
6.0
(1 ratings)
-
(0 ratings)
Implementation Rating
9.1
(2 ratings)
-
(0 ratings)
User Testimonials
Emplifi Social Marketing CloudPlanable
Likelihood to Recommend
Emplifi Inc
For all general Direct Message management, Emplifi Social Marketing Cloud is great. It keeps conversations organized and allows team members to do all their work in one platform. For public facing social management, there may be some gaps when you are not the top level poster of content, and sometimes gaining context in lengthy exchanges can be easier read on native platforms.
Read full review
Planable
It needs the ability to save hashtags. Some of the other tools offer this, so I emailed Planable and asked them to consider adding it.
Read full review
Pros
Emplifi Inc
  • Publishing - takes a bit of time, but publishing all content together makes planning and execution much more efective
  • Community - really simple one board collecting of all our social messages makes replying simple
  • dashboards - widgets and customisation allow for multiple dashboards tracking various campaigns and goals
Read full review
Planable
  • Plan posts on multiple platforms at once
  • Approval workflow
Read full review
Cons
Emplifi Inc
  • We would like to add more public profiles at no cost
  • In the approval workflow, it would be great if one person could serve 2 roles such as both Content Creator and Publisher.
  • When our Publisher changes the posting date, it has to run through the approval workflow all over again. This is unnecessary as she is merely changing the date.
Read full review
Planable
  • Add hashtags in the tool so you can save them for future use
Read full review
Likelihood to Renew
Emplifi Inc
the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
Read full review
Planable
No answers on this topic
Usability
Emplifi Inc
In common features, using daily, it's pretty easy to understand what to do. But when it's about creating dashboards and analysing metrics, not everything it's easy to understand.
Read full review
Planable
It does what you need, but could have a bit more features for the price. $30 a month just to post things on Facebook or Instagram is a bit steep, given that that's all you can do.
Read full review
Support Rating
Emplifi Inc
We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
Read full review
Planable
Emailed them a month ago to add hashtags, but they didn't add the functionality yet. Given that the product has stayed exactly the same since, I'm guessing the developers don't want to add this feature so I give the support a rating of 1.
Read full review
Online Training
Emplifi Inc
The online training was fine but, in the end, the best way to learn any product is by actually using it.
Read full review
Planable
No answers on this topic
Implementation Rating
Emplifi Inc
The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
Read full review
Planable
No answers on this topic
Alternatives Considered
Emplifi Inc
Not only have we used other tools, we reviewed a few tools before deciding to move forward with Emplifi Social Marketing Cloud. Cost was definitely a factor, but also account management and responsiveness. The fact TikTok was available for community management was a key consideration at the time we decided to go with Emplifi Social Marketing Cloud as well. Overall, it was the comprehensiveness of the tool vs. competitors that led us to choose Emplifi Social Marketing Cloud. Its AI and unified management capabilities have been great for our needs.
Read full review
Planable
Cheaper, however, Kontentino does have the ability to save hashtags.
Read full review
Return on Investment
Emplifi Inc
  • We are still new to the product, but we anticipate a very positive ROI in regard to our sponsored content and being able to accurately report to clients.
  • We also anticipate a very positive ROI internally as we will be much more equipped with data, allowing us to focus resources on content that is performing well.
Read full review
Planable
  • Ability to post on any social media platform with 1 click. It adjusts the layout for you, pictures, adding action buttons, etc.
Read full review
ScreenShots

Emplifi Social Marketing Cloud Screenshots

Screenshot of Advanced AnalyticsScreenshot of Content HubScreenshot of AI-Powered Content InspirationScreenshot of Unified Content CalendarScreenshot of Multi-platform PublisherScreenshot of Integrated UGC Suite