Optimizely Customized Commerce vs. STORM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Optimizely Customized Commerce
Score 8.7 out of 10
N/A
Optimizely Customized Commerce is a headless PaaS commerce solution built to scale commerce results for enterprise brands.N/A
STORM
Score 7.0 out of 10
N/A
enferno STORM is an eCommerce platform built for companies of any size. It includes features such as product information management and integrations with customer relationship management and enterprise resource planning software.N/A
Pricing
Optimizely Customized CommerceSTORM
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Optimizely Customized CommerceSTORM
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Optimizely Customized CommerceSTORM
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Optimizely Customized CommerceSTORM
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Optimizely Customized Commerce
7.5
26 Ratings
2% below category average
STORM
-
Ratings
Product catalog & listings8.525 Ratings00 Ratings
Product management4.825 Ratings00 Ratings
Bulk product upload8.721 Ratings00 Ratings
Branding5.223 Ratings00 Ratings
Mobile storefront7.020 Ratings00 Ratings
Product variations7.021 Ratings00 Ratings
Website integration8.724 Ratings00 Ratings
Visual customization8.623 Ratings00 Ratings
CMS8.925 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Optimizely Customized Commerce
8.6
19 Ratings
13% above category average
STORM
-
Ratings
Abandoned cart recovery8.615 Ratings00 Ratings
Checkout user experience8.619 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Optimizely Customized Commerce
8.8
17 Ratings
6% above category average
STORM
-
Ratings
eCommerce security8.817 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Optimizely Customized Commerce
7.1
25 Ratings
5% below category average
STORM
-
Ratings
Promotions & discounts8.421 Ratings00 Ratings
Personalized recommendations8.421 Ratings00 Ratings
SEO4.421 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Optimizely Customized Commerce
8.1
25 Ratings
4% above category average
STORM
-
Ratings
Multi-site management8.620 Ratings00 Ratings
Order processing8.819 Ratings00 Ratings
Inventory management8.815 Ratings00 Ratings
Shipping8.716 Ratings00 Ratings
Custom functionality5.723 Ratings00 Ratings
Best Alternatives
Optimizely Customized CommerceSTORM
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Optimizely Customized CommerceSTORM
Likelihood to Recommend
8.6
(26 ratings)
-
(0 ratings)
Likelihood to Renew
4.6
(2 ratings)
-
(0 ratings)
Usability
7.3
(7 ratings)
-
(0 ratings)
Support Rating
8.2
(1 ratings)
-
(0 ratings)
Implementation Rating
2.7
(1 ratings)
-
(0 ratings)
User Testimonials
Optimizely Customized CommerceSTORM
Likelihood to Recommend
Optimizely
Our experience may be unique because we opted for an Epi core team to implement our website/console set-up and connection to our PIM and ERP. The experience may have been different with a 3rd party or it may not have. That said, we have been live with our primary website for almost 2 years and I still do not consider it was ever "done". We have been going back and forth on functionality issues and bugs since launch. I have low confidence that changes made the previous day will 100% be online the next - so my team rechecks the work they did the previous day to ensure everything is online. The addition of a second channel and enhancement requests have compounded the issues. I feel this product would work fine with singular or less complex market SKU offerings.
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enferno
No answers on this topic
Pros
Optimizely
  • Episerver has a robust discount engine. This engine, combined with "visitor groups" allow our marketing department to categorize customers and offer a variety of discounts to targeted customers at specific times.
  • Episerver has a full-featured, storefront experience that can handle everything you might want for an e-commerce website.
  • Episerver offers A/B testing that can be helpful for trying out new content ideas and tracking the results.
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enferno
No answers on this topic
Cons
Optimizely
  • Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
  • Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
  • Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.
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enferno
No answers on this topic
Likelihood to Renew
Optimizely
Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.
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enferno
No answers on this topic
Usability
Optimizely
The administrative interface is largely intuitive and relatively easy to use. The complexity of business needs and ability to customize can affect this (i.e. you have to set up and develop with the user in mind), but the basic structure is largely solid. There are some areas of redundancy (such as Commerce Manager overlapping with other administrative areas) that can sometimes cause confusion or offer some functions in one place, whereas other related functions are managed on a completely different page.
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enferno
No answers on this topic
Support Rating
Optimizely
We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product
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enferno
No answers on this topic
Implementation Rating
Optimizely
Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card
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enferno
No answers on this topic
Alternatives Considered
Optimizely
Optimizely Commerce Cloud offers a very wide range of features for admin users. There is less a need for an IT specialist or programmer to be involved when changes need to be made.
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enferno
No answers on this topic
Return on Investment
Optimizely
  • Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
  • Positive: Counter associates are using the website to help customers.
  • Negative: Too much time being spent QCing previous work.
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enferno
No answers on this topic
ScreenShots

Optimizely Customized Commerce Screenshots

Screenshot of Customizable checkout workflow to tailor customers checkout experience and increase conversions.Screenshot of Catalogs, custom attributes, UOM, catalog restrictions, and multiple sites are managed at once.Screenshot of Personalized promotions based on user web activity to drive conversion and increase average order value.Screenshot of Customized Recommendations ReportingScreenshot of Personalization