ExoClick vs. Google Marketing Platform
ExoClick vs. Google Marketing Platform
Product | Rating | Most Used By | Product Summary | Starting Price |
---|---|---|---|---|
ExoClick | N/A | ExoClick's ad exchange aims to enable publishers to monetize their traffic not only with ExoClick’s ad network, but also with other ad networks and DSPs. Currently ExoClick’s ad exchange boasts over 30 partners plugged in and the vendor states they are adding more demand platforms each day. | N/A | |
Google Marketing Platform | N/A | Google Marketing Platform (a combination of former DoubleClick advertiser tools and Google Analytics 360 Suite) is a set of tools for marketers to manage their advertising campaigns. DoubleClick was acquired by Google in 2008. It focuses on uploading ads and reporting their performance and also provides forecasting tools to help predict future campaign needs. Bid optimization tools help manage pay-per-click (PPC) campaigns across search engines (e.g. Bing, Google, Yahoo!). | N/A |
ExoClick | Google Marketing Platform | |||||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
| |||||||||||||||
Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
ExoClick | Google Marketing Platform | |
---|---|---|
Top Pros | No answers on this topic | |
Top Cons | No answers on this topic |
|
ExoClick | Google Marketing Platform | |||||||||||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Ad Network Integration |
| |||||||||||||||||||||
Ad Campaigns |
| |||||||||||||||||||||
Ad Reporting & Analytics |
|
ExoClick | Google Marketing Platform | |
---|---|---|
Small Businesses | Amazon Advertising Sponsored Products Score 7.7 out of 10 | Google Ad Manager Score 8.6 out of 10 |
Medium-sized Companies | Amazon Advertising Sponsored Products Score 7.7 out of 10 | The Trade Desk Score 8.1 out of 10 |
Enterprises | AdSense Score 8.6 out of 10 | Adobe Advertising Cloud Score 8.9 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
ExoClick | Google Marketing Platform | |
---|---|---|
Likelihood to Recommend | - (0 ratings) | 7.4 (44 ratings) |
Likelihood to Renew | - (0 ratings) | 8.0 (13 ratings) |
Usability | - (0 ratings) | 8.0 (2 ratings) |
Support Rating | - (0 ratings) | 9.0 (4 ratings) |
Online Training | - (0 ratings) | 8.0 (1 ratings) |
Implementation Rating | - (0 ratings) | 6.0 (2 ratings) |
ExoClick | Google Marketing Platform | |
---|---|---|
Likelihood to Recommend | ExoClick No answers on this topic | Google |
Pros | ExoClick No answers on this topic | Google |
Cons | ExoClick No answers on this topic | Google |
Likelihood to Renew | ExoClick No answers on this topic | Google |
Usability | ExoClick No answers on this topic | Google |
Support Rating | ExoClick No answers on this topic | Google |
Implementation Rating | ExoClick No answers on this topic | Google |
Alternatives Considered | ExoClick No answers on this topic | Google |
Return on Investment | ExoClick No answers on this topic | Google |
ScreenShots |