Bloomreach Commerce Experience Cloud vs. Splash Event Marketing Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bloomreach Commerce Experience Cloud
Score 8.6 out of 10
Mid-Size Companies (51-1,000 employees)
Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless — reflecting a changing customer as they shop. Amplified by the speed and scale of Loomi, Bloomreach's AI for e-commerce, this creates endless new paths to purchase. Bloomreach products include:N/A
Splash
Score 7.6 out of 10
N/A
Splash aims to get event programs in front of the right people by helping users create engaging, branded experiences and optimize conversions at each stage of the event lifecycle. Leverage accurate, visible data for seamless follow-ups and reporting. Empower teams to execute events that bring in more leads, shorten the sales cycle, drive new business, and strengthen customer relationships. Splash is an event marketing platform that helps teams do all of this by building and hosting…
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Pricing
Bloomreach Commerce Experience CloudSplash Event Marketing Platform
Editions & Modules
No answers on this topic
Free: For Personal Use and Occasional Small Business Events
$0.00
Basic: For Individuals and Small Teams
$12,500.00
per year
Pro: For More Design and Access Control
$19,500.00
per year
Enterprise: For Solutions and Workflows at Scale
Let's Talk
Offerings
Pricing Offerings
Bloomreach Commerce Experience CloudSplash
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsBloomreach pricing is quote-based.To understand more about what features are included in each Splash plan, head over to our website for a full breakdown.
More Pricing Information
Community Pulse
Bloomreach Commerce Experience CloudSplash Event Marketing Platform
Top Pros
Top Cons
Features
Bloomreach Commerce Experience CloudSplash Event Marketing Platform
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Bloomreach Commerce Experience Cloud
7.5
53 Ratings
4% below category average
Splash Event Marketing Platform
-
Ratings
WYSIWYG email editor7.748 Ratings00 Ratings
Dynamic content7.749 Ratings00 Ratings
Ability to test dynamic content7.448 Ratings00 Ratings
Landing pages6.722 Ratings00 Ratings
A/B testing7.851 Ratings00 Ratings
Mobile optimization7.341 Ratings00 Ratings
Email deliverability reporting7.652 Ratings00 Ratings
List management7.141 Ratings00 Ratings
Triggered drip sequences8.135 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Bloomreach Commerce Experience Cloud
7.4
40 Ratings
4% below category average
Splash Event Marketing Platform
-
Ratings
Lead nurturing automation8.133 Ratings00 Ratings
Lead scoring and grading6.933 Ratings00 Ratings
Data quality management7.436 Ratings00 Ratings
Automated sales alerts and tasks7.016 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Bloomreach Commerce Experience Cloud
7.1
34 Ratings
7% below category average
Splash Event Marketing Platform
-
Ratings
Calendaring7.132 Ratings00 Ratings
Event/webinar marketing7.123 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Bloomreach Commerce Experience Cloud
7.2
29 Ratings
4% below category average
Splash Event Marketing Platform
-
Ratings
Social sharing and campaigns7.526 Ratings00 Ratings
Social profile integration6.816 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Bloomreach Commerce Experience Cloud
7.4
53 Ratings
1% below category average
Splash Event Marketing Platform
-
Ratings
Dashboards7.553 Ratings00 Ratings
Standard reports7.150 Ratings00 Ratings
Custom reports7.550 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Bloomreach Commerce Experience Cloud
7.6
80 Ratings
0% above category average
Splash Event Marketing Platform
-
Ratings
API7.975 Ratings00 Ratings
Role-based workflow & approvals6.936 Ratings00 Ratings
Customizability7.543 Ratings00 Ratings
Integration with Salesforce.com7.25 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.34 Ratings00 Ratings
Integration with SugarCRM7.53 Ratings00 Ratings
Third-party software integrations7.425 Ratings00 Ratings
Best Alternatives
Bloomreach Commerce Experience CloudSplash Event Marketing Platform
Small Businesses
Vbout
Vbout
Score 9.5 out of 10
OneCause
OneCause
Score 9.2 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Bloomreach Commerce Experience CloudSplash Event Marketing Platform
Likelihood to Recommend
9.3
(144 ratings)
9.0
(48 ratings)
Likelihood to Renew
8.4
(7 ratings)
-
(0 ratings)
Usability
8.5
(54 ratings)
-
(0 ratings)
Availability
8.5
(14 ratings)
-
(0 ratings)
Performance
8.4
(13 ratings)
-
(0 ratings)
Support Rating
9.0
(107 ratings)
9.1
(4 ratings)
In-Person Training
7.8
(2 ratings)
-
(0 ratings)
Online Training
9.1
(2 ratings)
-
(0 ratings)
Implementation Rating
6.8
(4 ratings)
-
(0 ratings)
Configurability
8.2
(2 ratings)
-
(0 ratings)
Ease of integration
8.7
(2 ratings)
-
(0 ratings)
Product Scalability
8.2
(14 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(2 ratings)
-
(0 ratings)
Vendor pre-sale
7.7
(2 ratings)
-
(0 ratings)
User Testimonials
Bloomreach Commerce Experience CloudSplash Event Marketing Platform
Likelihood to Recommend
Bloomreach
Bloomreach has great support. So when you feel a bit lost or stuck on a problem, there is always somebody to help you out with your problem. Not just in a chat, but also on zoom call where you can explain or show your problem. Also they always check if the problem is solved the other day and if everything is working as I need.
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Splash
Compared to platforms like Eventbrite, I have a hard time recommending Splash to anyone and think if we weren't forced into using it because of our involvement with Hubspot User Groups, we would not be using it. I think if the usability and other bugs could be improved along with support, then Splash could be great for small to mid-sized businesses that occasionally run events that they need 1) hosted all in one place and 2) consistent, custom branding. Or if you're running small events where you simply need a custom designed sign-up page, a reminder email and a check-in app, Splash could work for you. While they're not transparent about their business pricing, I'd have to see that before deciding whether it is truly worth it for this purpose.
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Pros
Bloomreach
  • All in one. We have experience working with other CDP/Marketing suites and it is really difficult to connect their different modules. Bloomreach Engagement has been built to be a single product which makes everything easy to use
  • Fast and real-time. Other platforms struggle with getting real-time volumes or segmenting based on real-time events, that is not the case with Bloomreach Engagement
  • GCP partnership. Being deployed over GCP and having BigQuery as raw data export makes really easy to expand and connect with existing stacks
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Splash
  • Branded Templates: With the Pro account, Splash takes your brand guidelines, fonts, logos, colors and creates customized event templates for your most frequent types of events making it easy to create new events that align with the experience of your brand.
  • Customer Service: Any time I have a problem, my Account Manager (Matt!) always has a solution. Whether it be a glitch in the page, an integration problem, or suggesting new ways to use the system. I'm never left stranded, which when you work in eight time zones, matters.
  • Ease of Backend Use: I've used other start-up event management softwares which are painful to use on the back end, buggy, and not intuitive for a non-coder. Splash is extremely easy to use and customize, which makes working with the system enjoyable.
  • Low Ticketing Fees: One of the main reasons we decided to upgrade to the Pro account is because we were hosting more ticketed events. As a non-profit, ticketing fees make a difference to our donations. Not only did Splash provide the other benefits mentioned above, they were the most competitive on credit card fees and integrated into our donation software system.
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Cons
Bloomreach
  • While Importing the offline data, sometimes the auto detection is failed to detect the csv file
  • While we import with wrong mapping, even after pressing escape before the import starts, its not cancelling the import. it start running. It would be great if it stops the import
  • it would be great if we receive email for successfully finished imports too
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Splash
  • When designing a landing page for an event, the functionality of the layout page is quite finicky. I would love to see the ability to add features to certain text boxes become more fluid.
  • The formatting across the layout page is not always consistent, specifically text sizing.
  • I had an issue with an account, and the support team took an extremely long time (2+ months) to produce a remedy for the issue I was experiencing.
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Likelihood to Renew
Bloomreach
So far, Hippo is our ideal tool given its use of open standards which helps us to have a clear overview of what's coming next in the future Hippo releases. We are very confident in the future-readiness of the product
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Splash
No answers on this topic
Usability
Bloomreach
In my time working with Bloomreach Commerce Experience Cloud, I always liked to work with it. It is crucial that you get support from experts from the beginning to show you how to work with the vast amount of options and activities to choose from. The learning curve is also well-rounded because of its user-friendly interface and highly skilled customer support.
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Splash
No answers on this topic
Reliability and Availability
Bloomreach
99% of the time the site is available for when we need to use. With any cloud based software there will be occasion that there is an outage but this is communicated effectively and dealt with quickly. This has never got in the way of what we need to do in our day to day work and wouldn't be thought of as a problem
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Splash
No answers on this topic
Performance
Bloomreach
The search API is very fast (150ms), even considering we have nearly 2 million products in our catalog. The console pages where you do your configuration, add ranking rules and synonyms are sometimes a bit slower to load, but your customer would not notice any of that. The reports pages are also not the fastest, but definitely okay
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Splash
No answers on this topic
Support Rating
Bloomreach
When I get through to support they are absolutely amazing but I think sometimes the wait can be too long. From experience I also know HubSpot and Dotdigital allow for live calls or call-backs which gives you that extra layer of support and satisfaction. That alone would have taken this score to a 9.
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Splash
We love working with our account manager and priority support to answer questions efficiently and speedily. Our account manager works with us on larger and bigger picture initiatives for our instance, where the priority support is always there when you're stuck with a feature or setup, it's been great to share this resource with our global network of hosts internal and external to the company.
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In-Person Training
Bloomreach
The team was really helpful in explaining
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Splash
No answers on this topic
Online Training
Bloomreach
It gives clear overview in each and every concepts
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Splash
No answers on this topic
Implementation Rating
Bloomreach
None it went smoothly
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Splash
No answers on this topic
Alternatives Considered
Bloomreach
Bloomreach is a really easy to use platform compared to other CRM systems and allow faster integration to the other data sources. It allowed deduping services and the ammonization feature for data protection is really easy to set up which fields contain personal information and therefore remove the data when a customer request it.
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Splash
[We selected Splash based on] Looks and functionality. It's the best of both worlds. Every other tool we found was good at one but not the other. I hope Splash stays on the path it's on as it really makes all the right improvements to be such a powerhouse tool.
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Scalability
Bloomreach
there is an option of multiple projects per organisation, customers and assets can be copied across. Multiple sites can be managed in one project, different activities organized under initiatives. Splitting work into sensible units is therefore well possible. The billing is based on number of tracked and number of stored events, no package-based deals. It should therefore be well scalable from a small e-store to a large corporation.
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Splash
No answers on this topic
Return on Investment
Bloomreach
  • Emails, banners, and weblayers brought us an increase in conversion and additional profit.
  • From a marketers perspective, it allows us to reach far and wide and see how well a campaign is doing in real-time.
  • Knowing the customer allows improved communication and personalize our recommendations.
  • Bloomreach Engagement has created revenue uplift with acquisition and conversion.
  • The most effective tool out there when ROI is in question.
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Splash
  • It helps me manage a number of events that I would not otherwise be able to make invitations for, manage rsvps, and do check ins. We used a more expensive product previously but it had fewer features so this is definitely an upgrade.
  • Using Splash saves me time from needing to follow up with guests. I also love the "send later" feature for email.
  • The support staff make this product super valuable as I am able to accomplish more with their help.
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ScreenShots

Bloomreach Commerce Experience Cloud Screenshots

Screenshot of Funnels that simplify targeting.Screenshot of Retention provides insights about impact of changes in a product and the impact of major marketing campaigns.Screenshot of Web layers with A/B testingScreenshot of Drag and drop campaign editorScreenshot of WYSIWYG Email editor & Fully customisable Email templatesScreenshot of CRM with 360° customer behaviour history

Splash Screenshots

Screenshot of Fully customized, beautiful, and on-brand event websites and emails (plus automatic event invites, reminders, and follow up email sequences).Screenshot of Use Splash's free app to run the door like a pro. Fast search and one-click check-in keeps the traffic flowing, which frees you up to quickly capture info from walk-ins all while syncing your list across devices and to your CRM in real-time.Screenshot of Send smarter, more targeted invites with advanced tag management & list building and bi-directional sync with Salesforce.Screenshot of Close the loop on your in-person programs and automate your workflow with Oracle Eloqua, Salesforce, Slack, Marketo, Hubspot, Mailchimp, Greenhouse, Zapier, and more.Screenshot of Real-time data visualizations let you quickly assess event performance and evaluate progress toward your goals.