Meta Business Manager vs. SE Ranking

If using a desktop, Facebook Business Manage can help integrate and consolidate your workload when managing multiple pages for multiple clients. However, it can also be clunky when trying to use it on the go from a smartphone as the functionality is more limited. For those that sit at desks all day, it's a good program. For those of us that stay mobile, it can be frustrating.

Incentivized

SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.

Incentivized

• Stats and insights, to have data to back up assumptions and actions.
• Scheduling posts, which is helpful when you can't always post in real time.
• Messenger, which allows me to interact directly with potential customers.
• Roles, which allows me to assign an intern to help manage the profile.
• Ads, which allows me to target and advertise to potential customers.
• Pixel, which connects my Facebook data with my website.

Incentivized

• Rank racking. It’s really important for us that the ranks are tracked accurately.
• Monitoring of changes made on the website. We’ve found this feature really useful.
• Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.

• The only thing I have noticed is when on my device, it calls out a list of names that have shared your post, and it only shows one. On the computer it will let you scroll down and see all of them.

Incentivized

• I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
• Some more video tutorials on the site on how to use some tools would be helpful.
• More in-system popups would be more helpful too.

Incentivized

I give Facebook Business Manager this rating because how I am able to edit and customize each client location page easily and can add users as needed without any hoops to jump through. I also appreciate the about of reach that Facebook has, so having a tool like this that's easy to use and can be in control of the backed of what people see is so important.

They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.

The few times I've had to reach out for ad questions, Facebook Pages customer service is prompt and friendly with their advice. I've never waited longer than 24 hours to get a response, and generally it's just a few hours. They're also quick at removing spam from my Pages when I've needed them to.

Incentivized

The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.

Incentivized

While we looked at different possibilities, it just seemed that this program was designed for our key social media platforms. There really was no point in utilizing a different program when this was designed for these platforms specifically. The mobile app is an added convenience that allows me to manage our social media on the go.

Incentivized

SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc... It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.

Incentivized

• Most of our leads come from Facebook paid marketing.
• Our business is centered around our content, which allows us to stand out from the completion. Facebook allows us to get the content in front of our audience.
• Facebook Marketing is so dynamic that it takes loads of trial and error to get to a winning formula. And the errors can be expensive.

Incentivized

• The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
• It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
• Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.

Incentivized