Meta Business Manager vs. Sprinklr Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Meta Business Manager
Score 7.5 out of 10
N/A
Meta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.N/A
Sprinklr Social
Score 8.0 out of 10
N/A
Sprinklr Social’s platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. Content planning and scheduling using an editorial calendar, with a digital asset manager and the ability to publish across channels at AI…
$299
per month per seat
Pricing
Meta Business ManagerSprinklr Social
Editions & Modules
No answers on this topic
Sprinklr Social Advanced Plan
$299
per month per seat
Sprinklr Social Enterprise Plan
Contact Us
Offerings
Pricing Offerings
Meta Business ManagerSprinklr Social
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Meta Business ManagerSprinklr Social
Considered Both Products
Meta Business Manager
Chose Meta Business Manager
This was a company process already in place.
Sprinklr Social

No answer on this topic

Top Pros
Top Cons
Features
Meta Business ManagerSprinklr Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Meta Business Manager
6.1
35 Ratings
23% below category average
Sprinklr Social
7.7
51 Ratings
1% above category average
Boolean keyword searches6.020 Ratings8.644 Ratings
Filtering out noise/spam5.326 Ratings8.247 Ratings
Sentiment analysis7.322 Ratings6.248 Ratings
Broad channel coverage6.125 Ratings7.847 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Meta Business Manager
5.9
49 Ratings
29% below category average
Sprinklr Social
8.1
51 Ratings
2% above category average
Content planning and scheduling7.049 Ratings8.248 Ratings
Audience targeting6.046 Ratings7.943 Ratings
Content optimization5.744 Ratings8.041 Ratings
Workflow management4.838 Ratings8.145 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Meta Business Manager
6.0
42 Ratings
29% below category average
Sprinklr Social
7.7
50 Ratings
5% below category average
Automated routing and prioritization5.434 Ratings6.443 Ratings
Customer interaction histories4.738 Ratings8.049 Ratings
Bulk actions7.925 Ratings8.646 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Meta Business Manager
6.1
47 Ratings
23% below category average
Sprinklr Social
6.9
43 Ratings
10% below category average
Lead generation4.838 Ratings6.430 Ratings
Content marketing5.742 Ratings5.736 Ratings
Paid media management6.239 Ratings7.431 Ratings
Campaigns and promotions7.543 Ratings8.237 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Meta Business Manager
6.3
49 Ratings
30% below category average
Sprinklr Social
8.5
54 Ratings
0% below category average
Twitter4.010 Ratings9.152 Ratings
Facebook8.148 Ratings8.352 Ratings
LinkedIn5.98 Ratings8.339 Ratings
Google+7.33 Ratings8.226 Ratings
Instagram7.334 Ratings8.751 Ratings
Pinterest6.05 Ratings8.227 Ratings
YouTube5.612 Ratings9.137 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Meta Business Manager
5.7
47 Ratings
32% below category average
Sprinklr Social
7.6
53 Ratings
3% below category average
Campaign success analytics7.246 Ratings7.449 Ratings
Real-time tracking5.943 Ratings8.152 Ratings
Competitor analysis4.027 Ratings7.235 Ratings
Account management
Comparison of Account management features of Product A and Product B
Meta Business Manager
6.2
49 Ratings
27% below category average
Sprinklr Social
7.4
51 Ratings
10% below category average
Role-based user permissions & privileges5.546 Ratings8.650 Ratings
Mobile access6.947 Ratings6.144 Ratings
Best Alternatives
Meta Business ManagerSprinklr Social
Small Businesses
Publer
Publer
Score 9.8 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Meta Business ManagerSprinklr Social
Likelihood to Recommend
9.1
(49 ratings)
7.8
(79 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(29 ratings)
Usability
7.5
(15 ratings)
10.0
(7 ratings)
Availability
-
(0 ratings)
9.1
(5 ratings)
Performance
-
(0 ratings)
8.2
(4 ratings)
Support Rating
5.9
(14 ratings)
9.9
(34 ratings)
In-Person Training
-
(0 ratings)
7.0
(2 ratings)
Online Training
-
(0 ratings)
8.4
(3 ratings)
Implementation Rating
-
(0 ratings)
9.0
(5 ratings)
Product Scalability
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
Meta Business ManagerSprinklr Social
Likelihood to Recommend
Meta Platforms Inc
If using a desktop, Facebook Business Manage can help integrate and consolidate your workload when managing multiple pages for multiple clients. However, it can also be clunky when trying to use it on the go from a smartphone as the functionality is more limited. For those that sit at desks all day, it's a good program. For those of us that stay mobile, it can be frustrating.
Read full review
Sprinklr
In my perspective, I would say Sprinklr Modern Sales &
Engagement is best suited for teams and organizations who are more involved in
automating social media activities, getting a great analytical report on
activity engagement, and generating lists and bolds that helps determine the
trends and events, etc. One of the best tools that one could use for clients
with every information they would need.
Read full review
Pros
Meta Platforms Inc
  • Stats and insights, to have data to back up assumptions and actions.
  • Scheduling posts, which is helpful when you can't always post in real time.
  • Messenger, which allows me to interact directly with potential customers.
  • Roles, which allows me to assign an intern to help manage the profile.
  • Ads, which allows me to target and advertise to potential customers.
  • Pixel, which connects my Facebook data with my website.
Read full review
Sprinklr
  • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
  • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
  • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
Read full review
Cons
Meta Platforms Inc
  • The only thing I have noticed is when on my device, it calls out a list of names that have shared your post, and it only shows one. On the computer it will let you scroll down and see all of them.
Read full review
Sprinklr
  • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
  • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
Read full review
Likelihood to Renew
Meta Platforms Inc
No answers on this topic
Sprinklr
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
Read full review
Usability
Meta Platforms Inc
I give Facebook Business Manager this rating because how I am able to edit and customize each client location page easily and can add users as needed without any hoops to jump through. I also appreciate the about of reach that Facebook has, so having a tool like this that's easy to use and can be in control of the backed of what people see is so important.
Read full review
Sprinklr
It's simple to learn and easy to use. Compared to other social media monitoring tools like it, it has less of a learning curve than most. Between the filters, macros, tagging, and ability to like or reply to posts, it seems pretty comprehensive. At the very least, it accomplishes everything that my organization uses it for
Read full review
Reliability and Availability
Meta Platforms Inc
No answers on this topic
Sprinklr
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
Read full review
Performance
Meta Platforms Inc
No answers on this topic
Sprinklr
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
Read full review
Support Rating
Meta Platforms Inc
The few times I've had to reach out for ad questions, Facebook Pages customer service is prompt and friendly with their advice. I've never waited longer than 24 hours to get a response, and generally it's just a few hours. They're also quick at removing spam from my Pages when I've needed them to.
Read full review
Sprinklr
Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
Read full review
In-Person Training
Meta Platforms Inc
No answers on this topic
Sprinklr
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
Read full review
Online Training
Meta Platforms Inc
No answers on this topic
Sprinklr
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
Read full review
Implementation Rating
Meta Platforms Inc
No answers on this topic
Sprinklr
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
Read full review
Alternatives Considered
Meta Platforms Inc
While we looked at different possibilities, it just seemed that this program was designed for our key social media platforms. There really was no point in utilizing a different program when this was designed for these platforms specifically. The mobile app is an added convenience that allows me to manage our social media on the go.
Read full review
Sprinklr
As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
Read full review
Scalability
Meta Platforms Inc
No answers on this topic
Sprinklr
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
Read full review
Return on Investment
Meta Platforms Inc
  • Most of our leads come from Facebook paid marketing.
  • Our business is centered around our content, which allows us to stand out from the completion. Facebook allows us to get the content in front of our audience.
  • Facebook Marketing is so dynamic that it takes loads of trial and error to get to a winning formula. And the errors can be expensive.
Read full review
Sprinklr
  • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
  • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
  • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
Read full review
ScreenShots