Factors.AI vs. Insider Growth Management Platform (GMP)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Factors.AI
Score 9.7 out of 10
N/A
Factors.AI helps B2B SaaS marketers amplify marketing ROI, save time and effort on routine analysis, and give critical insights into marketing activities impacting pipeline/revenue. Firstly, Factors brings together all data silos- website visitor data, CRM, Ads platform, Clearbit, and Search Console data with its no-code integrations. After identifying anonymous visitors from the website with CRM contacts/leads, Factors provides a unified view of marketing metrics, multi-touch…N/A
Insider Growth Management Platform (GMP)
Score 7.1 out of 10
Mid-Size Companies (51-1,000 employees)
The Insider Growth Management Platform (GMP) is a martech platform accessible from a single tech stack. It brings together technologies for marketers to deliver personalized experiences and enables them to take data based actions. One of the core features introduced by GMP is Ad Audiences which brings together the disjointed worlds of adtech and martech together through using predictive segmentation technologies. Additionally, the vendor says GMP takes everything beyond conversion…N/A
Pricing
Factors.AIInsider Growth Management Platform (GMP)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Factors.AIInsider Growth Management Platform (GMP)
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Factors.AIInsider Growth Management Platform (GMP)
Top Pros
Top Cons
Best Alternatives
Factors.AIInsider Growth Management Platform (GMP)
Small Businesses
Firebase
Firebase
Score 8.2 out of 10
Mautic
Mautic
Score 9.2 out of 10
Medium-sized Companies
Firebase
Firebase
Score 8.2 out of 10
The Trade Desk
The Trade Desk
Score 7.0 out of 10
Enterprises
AppsFlyer
AppsFlyer
Score 8.2 out of 10
Iterable
Iterable
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Factors.AIInsider Growth Management Platform (GMP)
Likelihood to Recommend
8.6
(2 ratings)
9.0
(2 ratings)
User Testimonials
Factors.AIInsider Growth Management Platform (GMP)
Likelihood to Recommend
SLASHBIT INC.
Factors.Ai is a must-have tool for every marketing department because it reports important KPI's and it gives insights on which marketing campaigns are working well and sending traffic and leads and which ones are not performing, this information allows us to make the right decisions when it comes to turning off specific campaigns or scaling them.
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Insider
Insider Growth Management Platform is great for anyone looking to improve their conversion rates, whether in lead generation or eCommerce. The web push notifications also provide a powerful tool for any organisation looking to reach their website visitors that they may not have in a database. A certain scale is required to realise a return on investment though, the platform is suited to medium to large businesses.
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Pros
SLASHBIT INC.
  • Provided detailed reporting for understanding our funnel clearly.
  • Integrated with our entire marketing stack for better data flow.
  • Helped with optimizing campaign budgets based on cost metrics.
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Insider
  • Excellent Customer Success Support
  • Clear and Understandable Reporting Especially for Digital Marketers
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Cons
SLASHBIT INC.
  • The dashboards can't be shared with other team members.
  • Some integrations with less-known tools are not possible.
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Insider
  • Attention to detail, checking for errors and bugs.
  • Support could be improved.
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Alternatives Considered
SLASHBIT INC.
No answers on this topic
Insider
Insider is a great app growth platform, we’ve seen so many aspects of this product improve our marketing strategy and more importantly our business margins in such a short space of time!
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Return on Investment
SLASHBIT INC.
  • Improves the overall funnel visibility.
  • Keeps us informed about surge/drop in our ad costs.
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Insider
  • Improved conversion rate.
  • Increased online sales.
  • Increased leads.
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ScreenShots

Insider Growth Management Platform (GMP) Screenshots

Screenshot of Personalization StepsScreenshot of Predictive SegmentationScreenshot of Reporting Module