Factors.AI vs. Totango

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Factors.AI
Score 9.8 out of 10
N/A
Factors.AI helps B2B SaaS marketers amplify marketing ROI, save time and effort on routine analysis, and give critical insights into marketing activities impacting pipeline/revenue. Firstly, Factors brings together all data silos- website visitor data, CRM, Ads platform, Clearbit, and Search Console data with its no-code integrations. After identifying anonymous visitors from the website with CRM contacts/leads, Factors provides a unified view of marketing metrics, multi-touch…N/A
Totango
Score 8.4 out of 10
N/A
Totango customer success software, now with Catalyst, helps enterprise businesses and cross-functional teams accelerate customer outcomes in productivity, retention, and expansion. Totango and Catalyst will become a unified product, following the merger in February 2024.N/A
Pricing
Factors.AITotango
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Factors.AITotango
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsEach package gives teams a 360° customer account profile, customer health scoring, customer journey program templates (SuccessBLOCS), automated workflows (SuccessPlays), email campaigns, self-paced onboarding, and customer support.
More Pricing Information
Features
Factors.AITotango
Security
Comparison of Security features of Product A and Product B
Factors.AI
-
Ratings
Totango
8.5
182 Ratings
4% below category average
Role-based user permissions00 Ratings8.5182 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Factors.AI
-
Ratings
Totango
7.9
216 Ratings
8% below category average
API00 Ratings6.6149 Ratings
Integration with Salesforce.com00 Ratings8.2173 Ratings
Integration with Marketo00 Ratings9.035 Ratings
Customer Data Extraction / Integration
Comparison of Customer Data Extraction / Integration features of Product A and Product B
Factors.AI
-
Ratings
Totango
7.7
247 Ratings
13% below category average
Product usage00 Ratings7.8243 Ratings
Help desk / support tickets00 Ratings7.6160 Ratings
Customer Success Management
Comparison of Customer Success Management features of Product A and Product B
Factors.AI
-
Ratings
Totango
7.7
260 Ratings
10% below category average
NPS surveys00 Ratings8.5124 Ratings
Sponsor tracking00 Ratings6.16 Ratings
Customer profiles00 Ratings7.7251 Ratings
Automated workflow00 Ratings8.6240 Ratings
Internal collaboration00 Ratings7.3226 Ratings
Customer health scoring00 Ratings7.4253 Ratings
Customer segmentation00 Ratings8.3243 Ratings
CSM Reporting & Analytics
Comparison of CSM Reporting & Analytics features of Product A and Product B
Factors.AI
-
Ratings
Totango
7.8
254 Ratings
7% below category average
Customer health trends00 Ratings7.8243 Ratings
Engagement analytics00 Ratings8.2229 Ratings
Revenue forecasting00 Ratings7.2175 Ratings
Dashboards00 Ratings7.8237 Ratings
Best Alternatives
Factors.AITotango
Small Businesses
Firebase
Firebase
Score 8.4 out of 10
ChurnZero
ChurnZero
Score 8.9 out of 10
Medium-sized Companies
Firebase
Firebase
Score 8.4 out of 10
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Enterprises
Piano Analytics
Piano Analytics
Score 8.1 out of 10
Cisco Webex Experience Management (discontinued)
Cisco Webex Experience Management (discontinued)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Factors.AITotango
Likelihood to Recommend
8.6
(2 ratings)
8.5
(261 ratings)
Likelihood to Renew
-
(0 ratings)
7.3
(8 ratings)
Usability
-
(0 ratings)
8.6
(95 ratings)
Availability
-
(0 ratings)
9.9
(3 ratings)
Performance
-
(0 ratings)
8.8
(2 ratings)
Support Rating
-
(0 ratings)
7.8
(93 ratings)
Online Training
-
(0 ratings)
7.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(12 ratings)
Configurability
-
(0 ratings)
8.2
(4 ratings)
Ease of integration
-
(0 ratings)
8.0
(8 ratings)
Product Scalability
-
(0 ratings)
9.8
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
Factors.AITotango
Likelihood to Recommend
SLASHBIT INC.
Factors.Ai is a must-have tool for every marketing department because it reports important KPI's and it gives insights on which marketing campaigns are working well and sending traffic and leads and which ones are not performing, this information allows us to make the right decisions when it comes to turning off specific campaigns or scaling them.
Read full review
Totango
for a CSM it´s marvelous, you have in one window everything,the agenda for your day by day work, the workload you have in a day,all the customers database and call history added by tasks and toutch points, the to do thing in each customer you know what to do next, with renewal you hace an digital engadgement with customers inform they need to renew in order to keep using the app.
Read full review
Pros
SLASHBIT INC.
  • Provided detailed reporting for understanding our funnel clearly.
  • Integrated with our entire marketing stack for better data flow.
  • Helped with optimizing campaign budgets based on cost metrics.
Read full review
Totango
  • Enables us to easily send and collect NPS & CSAT scores regularly.
  • Syncs with HubSpot to bring in updated client data and deals automatically.
  • Allows us to manage clients based on health score which is multi-dimensional.
  • I can log touch points directly in Totango from Gmail so easily..
  • As we improve and develop our non SaaS business client experience, Totango continues to develop more functionality that we can benefit from.
Read full review
Cons
SLASHBIT INC.
  • The dashboards can't be shared with other team members.
  • Some integrations with less-known tools are not possible.
Read full review
Totango
  • Integrations -- in my experience, they constantly break and disconnect.
  • Implementation -- I feel it was a HUGE challenge to set-up our environment. It took over 200 hours and it didn't work.
  • Communication -- during implementation/onboarding, in my opinion, we were mislead on how to create some of our custom data objects and it ended up being a big waste of time since the approach we were instructed to use ended up being incorrect.
Read full review
Likelihood to Renew
SLASHBIT INC.
No answers on this topic
Totango
I personally believe Totango is the right Customer Success Tool for me, my team, and my organization. I couldn't find limitations until now, it's capabilities are on point and it's very scalable. of course, transitioning to another tool would mean a lot of hours and training, and would expose risks
Read full review
Usability
SLASHBIT INC.
No answers on this topic
Totango
It is easy to use and understand, and simple to follow day to day. Logging notes and tasks is one of the key areas this is utilised along with tracking reports and accessing key data points for conversations with customers which is helpful. Mobile app helps too to access information on the go.
Read full review
Reliability and Availability
SLASHBIT INC.
No answers on this topic
Totango
I have yet to experience any downtime with Totango (knock on wood) so reliability has been really top tier since we were onboarded. Given that the support team has been really helpful so far, I can imagine should downtime every be the case, they'll be able to communicate proactively/effectively on the current state of the platform
Read full review
Performance
SLASHBIT INC.
No answers on this topic
Totango
At times the integration sync can be really slow when it comes to touchpoints. I can't say the same for customer health syncing, but I do tend to notice the lag from email syncing, and in those cases, I will need to refresh the Totango page a couple of times or wait a couple of extra seconds/minutes for it to show up.
Read full review
Support Rating
SLASHBIT INC.
No answers on this topic
Totango
I give Totango a support rating of 10 because I can always get support whenever needed. If its a technical issue, I know I can email their support team for help. If it's a more in depth question with respect to our instance of Totango, I can reach out to our CSM and always get help in a very reasonable amount of time. I always look to Totango as the standard when I think of how to best communicate and support our own customers.
Read full review
Online Training
SLASHBIT INC.
No answers on this topic
Totango
Our CSM did a great job of conducting the training so we understand, at the very least, the functionality that is directly relevant to us. This also allowed us to train our own new team mates when onboarding based on the training flow that was first presented to us. This was also conducted as a interactive sessions, as training are notoriously known to be dry
Read full review
Implementation Rating
SLASHBIT INC.
No answers on this topic
Totango
Totango has been easy for our team to integrate most of our new features into, which is great considering we have to factor in the customers' usage of the new features into all of the health and usage metrics we have. It has taken a while to integrate our second product however, which is why I would rank this a 7.
Read full review
Alternatives Considered
SLASHBIT INC.
No answers on this topic
Totango
Pipedrive is a great CRM for Sales purposes but it doesnt give much tools for CX management. Totango is all the opposite, it is an excellent product for Customer Management . We currently use both platforms integrated with each other and it gives great results to both Sales and Customer Success teams
Read full review
Scalability
SLASHBIT INC.
No answers on this topic
Totango
Information keeps missing and changing in totango . Because of that there is are lot of problems with it. We need to manually keep the backup in an another file. More over if in case we take the backup its so hard to track since its all in numbers. Totango can be much better if the cloud storage is working fine. My company is planning to discontinue due to this factor
Read full review
Return on Investment
SLASHBIT INC.
  • Improves the overall funnel visibility.
  • Keeps us informed about surge/drop in our ad costs.
Read full review
Totango
  • Since using Totango we have seen our engagement numbers go up as we are better able to identify the groups that are struggling.
  • We have also seen an increase in retention as we are more consistent in messaging and not missing any data.
Read full review
ScreenShots

Totango Screenshots

Screenshot of collaboration tools to manage a customer portfolioScreenshot of a 360° view of customer healthScreenshot of the dashboard to monitor customer metricsScreenshot of an engaging in-app experiences and email campaigns to improve customer retentionScreenshot of integrated data in the Customer Data Hub