What users are saying about
23 Ratings
23 Ratings
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Score 7.3 out of 101

Likelihood to Recommend

Falcon.io

Falcon is well-suited for organizing your social media content and scheduling it beforehand, especially if you have multiple accounts you need to schedule content for. However, posts will frequently fail to be posted because the creative will not meet a specific requirement of a social platform. Falcon.io needs to provide an error prior to allowing the content creator to schedule the post because this creates double work when you have to go back and re-create posts. It is well-suited to assigning team members direct messages, but not quite as well-suited as Zendesk is to this task since Zendesk uses a ticketing system which is easier to keep up with.
Lainey Graham profile photo

Feature Rating Comparison

Listening/monitoring

Falcon.io
6.6
Boolean keyword searches
Falcon.io
6.4
Filtering out noise/spam
Falcon.io
6.8
Sentiment analysis
Falcon.io
5.5
Broad channel coverage
Falcon.io
7.5

Publishing

Falcon.io
7.1
Content planning and scheduling
Falcon.io
6.5
Audience targeting
Falcon.io
7.9
Content optimization
Falcon.io
6.7
Workflow management
Falcon.io
7.1

Engagement

Falcon.io
7.6
Automated routing and prioritization
Falcon.io
9.0
Customer interaction histories
Falcon.io
7.8
Bulk actions
Falcon.io
6.2

Marketing

Falcon.io
7.9
Lead generation
Falcon.io
7.6
Content marketing
Falcon.io
7.4
Paid media management
Falcon.io
9.6
Campaigns and promotions
Falcon.io
7.2

Channel coverage/integration

Falcon.io
8.4
Twitter
Falcon.io
8.6
Facebook
Falcon.io
8.0
LinkedIn
Falcon.io
8.3
Google+
Falcon.io
10.0
Instagram
Falcon.io
6.6
YouTube
Falcon.io
8.9

Reporting/analytics

Falcon.io
5.7
Campaign success analytics
Falcon.io
5.2
Real-time tracking
Falcon.io
7.1
Competitor analysis
Falcon.io
4.8

Account management

Falcon.io
7.3
Role-based user permissions & privileges
Falcon.io
8.7
Mobile access
Falcon.io
5.9

Pros

Falcon.io

  • The interface is well-organized and makes the user experience very smooth.
  • Organizes content well with the publishing feature. You can easily see when different posts are scheduled and where you have holes.
  • Falcon aggregates data well in their metrics section, although they only provide data you can get from the platform reports. It is nice to have it all in one place so to speak.
Lainey Graham profile photo

Cons

Falcon.io

  • Measuring could be a little bit tricky.
Philipp Schwarz profile photo

Likelihood to Renew

Falcon.io

Falcon.io 6.3
Based on 3 answers
I've only recently worked with this tool.
Sabine Hollegien profile photo

Alternatives Considered

Falcon.io

Falcon offers more options. But when I want to give mentions in an update I use Hootsuite.
Sabine Hollegien profile photo

Return on Investment

Falcon.io

  • Increased efficiency.
  • More Leads in case of a better evaluation.
  • Tool to produce landing pages (Newsletter application/ Sweepstakes).
Philipp Schwarz profile photo

Pricing Details

Falcon.io

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details
Falcon.io offers two service packages to suit company size and social needs: Pro and Premium. These offer varying services and support levels.

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