Overview
ProductRatingMost Used ByProduct SummaryStarting Price
FreshBooks
Score 7.9 out of 10
Small Businesses (1-50 employees)
FreshBooks is an accounting service for small businesses. The solution enables users to send and manage invoices, track billable time and collect online payments. The vendor’s value proposition this that their solution provides a straightforward service that simplifies the billing process.
$21
per month
HubSpot CRM
Score 8.4 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Pricing
FreshBooksHubSpot CRM
Editions & Modules
Lite
$21
per month
Plus
$38
per month
Premium
$65
per month
Select
Custom Pricing
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Offerings
Pricing Offerings
FreshBooksHubSpot CRM
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details10% discount for annual pricing.
More Pricing Information
Community Pulse
FreshBooksHubSpot CRM
Considered Both Products
FreshBooks
Chose FreshBooks
I selected FreshBooks because it combined Toggl, Harvest and Quickbooks features into a single system. This simple move allowed for me to save money on the tools and in turn bring all client data into a single portal.

FreshBooks is easy to use and automatically generates the …
HubSpot CRM
Chose HubSpot CRM
Its amazing! I've been out of this world for a bit raising my kids so it's amazing how far they've come!
Top Pros
Top Cons
Features
FreshBooksHubSpot CRM
Customization
Comparison of Customization features of Product A and Product B
FreshBooks
8.6
35 Ratings
11% above category average
HubSpot CRM
7.1
1356 Ratings
7% below category average
API for custom integration8.730 Ratings7.4945 Ratings
Plug-ins8.426 Ratings00 Ratings
Custom fields00 Ratings7.71329 Ratings
Custom objects00 Ratings7.01155 Ratings
Scripting environment00 Ratings6.3132 Ratings
Security
Comparison of Security features of Product A and Product B
FreshBooks
9.7
41 Ratings
18% above category average
HubSpot CRM
8.5
1313 Ratings
2% above category average
Single sign-on capability10.01 Ratings8.51174 Ratings
Role-based user permissions9.341 Ratings8.41250 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
FreshBooks
7.2
57 Ratings
7% below category average
HubSpot CRM
-
Ratings
Dashboards8.557 Ratings00 Ratings
Standard reports8.355 Ratings00 Ratings
Custom reports4.82 Ratings00 Ratings
General Ledger and Configurable Accounting
Comparison of General Ledger and Configurable Accounting features of Product A and Product B
FreshBooks
7.3
56 Ratings
5% below category average
HubSpot CRM
-
Ratings
Accounts payable7.741 Ratings00 Ratings
Accounts receivable9.055 Ratings00 Ratings
Cash management7.03 Ratings00 Ratings
Bank reconciliation7.02 Ratings00 Ratings
Expense management6.451 Ratings00 Ratings
Time tracking7.242 Ratings00 Ratings
Multi-currency support7.01 Ratings00 Ratings
Regulations compliance5.621 Ratings00 Ratings
Self-service portal9.13 Ratings00 Ratings
Order Management
Comparison of Order Management features of Product A and Product B
FreshBooks
9.0
49 Ratings
16% above category average
HubSpot CRM
-
Ratings
Pricing8.439 Ratings00 Ratings
Order entry8.737 Ratings00 Ratings
Credit card processing8.741 Ratings00 Ratings
Cost of goods sold10.01 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.8
1590 Ratings
1% above category average
Customer data management / contact management00 Ratings8.61532 Ratings
Workflow management00 Ratings7.91502 Ratings
Territory management00 Ratings5.0184 Ratings
Opportunity management00 Ratings8.11435 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.41547 Ratings
Contract management00 Ratings8.0185 Ratings
Quote & order management00 Ratings7.71050 Ratings
Interaction tracking00 Ratings8.61492 Ratings
Channel / partner relationship management00 Ratings8.2186 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.4
1061 Ratings
2% below category average
Case management00 Ratings7.7987 Ratings
Call center management00 Ratings7.0854 Ratings
Help desk management00 Ratings7.5908 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
8.3
1401 Ratings
9% above category average
Lead management00 Ratings8.51322 Ratings
Email marketing00 Ratings8.11332 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.7
1452 Ratings
1% above category average
Task management00 Ratings8.21393 Ratings
Billing and invoicing management00 Ratings7.1724 Ratings
Reporting00 Ratings7.81285 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.6
1421 Ratings
1% above category average
Forecasting00 Ratings7.41120 Ratings
Pipeline visualization00 Ratings7.91350 Ratings
Customizable reports00 Ratings7.51309 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
6.8
898 Ratings
7% below category average
Social data00 Ratings6.7880 Ratings
Social engagement00 Ratings7.0870 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.7
1006 Ratings
6% above category average
Marketing automation00 Ratings7.6999 Ratings
Compensation management00 Ratings7.8657 Ratings
Platform
Comparison of Platform features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.9
1193 Ratings
7% above category average
Mobile access00 Ratings7.91193 Ratings
Best Alternatives
FreshBooksHubSpot CRM
Small Businesses
QuickBooks Self-Employed (discontinued)
QuickBooks Self-Employed (discontinued)
Score 9.2 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Accounting Seed
Accounting Seed
Score 7.4 out of 10
Creatio
Creatio
Score 9.6 out of 10
Enterprises
BlackLine
BlackLine
Score 8.6 out of 10
Creatio
Creatio
Score 9.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FreshBooksHubSpot CRM
Likelihood to Recommend
7.6
(75 ratings)
8.1
(1634 ratings)
Likelihood to Renew
7.6
(18 ratings)
9.7
(29 ratings)
Usability
9.0
(20 ratings)
7.8
(1482 ratings)
Availability
10.0
(2 ratings)
-
(0 ratings)
Performance
8.0
(1 ratings)
-
(0 ratings)
Support Rating
5.4
(11 ratings)
6.7
(23 ratings)
Implementation Rating
10.0
(1 ratings)
7.8
(8 ratings)
User Testimonials
FreshBooksHubSpot CRM
Likelihood to Recommend
FreshBooks
I recommend FreshBooks to anyone running a service-based business that needs invoicing, time reporting, and accounting tools. FB is adept in all three of these scenarios and isn't overly complicated like similar accounting packages I have used. I love how I can write estimates and proposals, manage the business development process from the software, and quickly convert prospects to invoiced clients.
Read full review
HubSpot
I can't really think of any scenarios or anything where HubSpot is is not appropriate but some areas that HubSpot is well suited like I previously stated is definitely the social media scheduling. Prior to HubSpot I would have to log on to each social account and upload status', images, videos separately and set posting times live whereas now I have control of all of our social channels and can schedule out posts for our most optimal posting days and hours. I also really love the automated workflows, it feels like I don't have to do anything and the CRM is making updates and sending things out to prospects/clients to our liking 24/7 whenever it is most appropriate. It's also really well suited for data tracking whether its my marketing team benefiting or our sales team and managers able to track calls. I know the sales team loves how well organized and grouped their lists and contacts are as it makes it easier for them to communicate within their general sector of the business
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Pros
FreshBooks
  • Invoicing - FreshBooks basically ensures our accountants spend less time on invoices via its automated invoicing system, which sends invoices to our customers and clients alike and also send them regular reminders for them to pay up their bills.
  • Collecting business insights - FreshBooks enable our company analysts measure our business performances via data reports provided by FreshBooks' intuitive dashboard. Allowing us do a comparative analysis of key business metrics of a current month against past months and determine if the business is growing.
  • Expense tracker - We have recently embraced FreshBooks as an expense tracker for teams at our company branch. Thusfar, FreshBooks has performed very well, making our expense management a perfect operation; ensuring teams do not exceed their planned budget and also eliminating the need for tracking expenses on excel spreadsheets.
Read full review
HubSpot
  • Personalized email campaigns: It helps to create highly effective personalized emails with its wonderful content tokens.
  • Scheduling of meetings: It eliminates the bottlenecks in the process of meeting schedule with its amazing integrating capabilities with other calendar tools like Google calendar. It also ensures the automatic reminders of meetings to the participants of meeting.
  • Automation for follow-up : With its feature called "sequences", follow-up emails made easy.
Read full review
Cons
FreshBooks
  • I can brand invoices with my business logo, but I might like to change colours of the invoices themselves to match the rest of my business documents. That isn't a major point at all, but it's something that I'd like to see.
  • Freshbooks doesn't remember the categories that similar expenses were previously assigned to. It would be nice if Freshbooks would suggest a category for an already saved vendor, to ensure the consistency of expense reporting.
  • The home page of a Freshbooks account has a great graph display of expenses and income, but it only shows the last 6 months. This is still very useful, but I'd like to be able to see this kind of graph for different periods of time.
Read full review
HubSpot
  • A lot of my companies have one URL for a ton of branches and each branch has their own name and location so I have to manually enter all the information because they all have the same URL so I can't easily use an Excel file to import those contacts so a faster solution to this would be appreciated
  • Making Corporate and branch associations is very tedious, it would be nice if the companies that all share the same url would automatically associate with the corporate company so I didn't have to manually do it
  • I would like to not see all the extra feature tabs in my layout because I am not using them so it would be nice to be able to turn them off (even the ones that are in my plan that I don't use, it would be nice to turn them off)
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Likelihood to Renew
FreshBooks
At the current needs of our business, FreshBooks suits us perfectly - it allows online access by our accountant to the system for GST purposes, easy input of expenses and tracking of Profit and Loss statements. FreshBooks customer service is great as well - very understanding and accommodating.
Read full review
HubSpot
To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
Read full review
Usability
FreshBooks
FreshBooks is very easy to use even for novices. If you're looking for an online accounting software that is full of features, has great aesthetics and is user-friendly, then this is definitely the software for you. I've been using it for several years now and despite being tempted to switch by other vendors, I like the feel of FreshBooks and it's mobile features.
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HubSpot
It is a very intuitive tool that can be used without much training or preparation. You can easily search for what you want and quickly check the information of interest. The system works without any problems; there are no crashes or glitches that could affect daily work. Compared to the systems I've worked on, this one appealed to me the most.
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Reliability and Availability
FreshBooks
FreshBooks is easy to use and always works!
Read full review
HubSpot
No answers on this topic
Support Rating
FreshBooks
I think the support level for FreshBooks is on par with a 6 because the folks behind this application do a fairly good job at providing support for their customer base. I still don't think they are at an elite level when it comes to supporting but are getting there although too slow in my opinion.
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HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
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Implementation Rating
FreshBooks
I haven't changed my mind since my first evaluation. Freshbooks is still meeting my needs, easy to use, etc.
Read full review
HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
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Alternatives Considered
FreshBooks
FreshBooks does very well in comparison, especially since it is free software for Barclays bank users. Sage software is much worse than FreshBooks. However, Xero and QuickBooks, the market leaders, are still ahead with usability, additional features, reporting, and connection with third-party software providers. We chose FreshBooks as it does everything we require from this type of software.
Read full review
HubSpot
HubSpot is different as it allows us to see all deals as we wanted to compare to others as other apps don't have those features Hubspot has to view deals in different views and make it according to your pipelines the way you want to see the deals and data track the daily reports very easily and review our own performance for the day to grow more.
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Return on Investment
FreshBooks
  • In reality, we do not implement all of its use at the moment in order to determine an adequate ROI.
  • In our approach to the use of the system, it seems to us a considerable time saving by achieving the integration of the Mexican subsidiary with its parent located in the US.
  • Financial reports meet the necessary USGAAP requirements.
Read full review
HubSpot
  • HubSpot is great for tracking deals - we use the deal pipeline to understand the part of the lifecycle that each and every deal is currently in. It also provides good historical information.
  • The contacts section is great for storing and managing engaged users for our mailing list. We utilise this feature with the free version.
  • The customisable dashboard is a great feature that enables you to keep the most important information on the home screen at log-in
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ScreenShots

FreshBooks Screenshots

Screenshot of the dashboardScreenshot of an invoice overviewScreenshot of an example of a customizable invoiceScreenshot of an invoice appearing across devicesScreenshot of expensesScreenshot of time tracking

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.