Overview
ProductRatingMost Used ByProduct SummaryStarting Price
FreshBooks
Score 6.1 out of 10
Small Businesses (1-50 employees)
FreshBooks is an accounting service for small businesses. The solution enables users to send and manage invoices, track billable time and collect online payments. The vendor’s value proposition this that their solution provides a straightforward service that simplifies the billing process.
$15
per month
HubSpot CRM
Score 8.5 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Pricing
FreshBooksHubSpot CRM
Editions & Modules
Lite
$15
per month
Plus
$30
per month
Premium
$55
per month
Select
Custom Pricing
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Offerings
Pricing Offerings
FreshBooksHubSpot CRM
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
FreshBooksHubSpot CRM
Considered Both Products
FreshBooks
Chose FreshBooks
I selected FreshBooks because it combined Toggl, Harvest and Quickbooks features into a single system. This simple move allowed for me to save money on the tools and in turn bring all client data into a single portal.

FreshBooks is easy to use and automatically generates the …
HubSpot CRM
Chose HubSpot CRM
Its amazing! I've been out of this world for a bit raising my kids so it's amazing how far they've come!
Top Pros
Top Cons
Features
FreshBooksHubSpot CRM
Customization
Comparison of Customization features of Product A and Product B
FreshBooks
1.2
32 Ratings
142% below category average
HubSpot CRM
7.4
1313 Ratings
2% below category average
API for custom integration1.227 Ratings7.5908 Ratings
Plug-ins1.223 Ratings00 Ratings
Custom fields00 Ratings8.01286 Ratings
Custom objects00 Ratings7.71114 Ratings
Scripting environment00 Ratings6.3132 Ratings
Security
Comparison of Security features of Product A and Product B
FreshBooks
6.3
38 Ratings
24% below category average
HubSpot CRM
8.4
1272 Ratings
1% above category average
Single sign-on capability10.01 Ratings8.41135 Ratings
Role-based user permissions2.738 Ratings8.51211 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
FreshBooks
4.5
52 Ratings
51% below category average
HubSpot CRM
-
Ratings
Dashboards4.652 Ratings00 Ratings
Standard reports4.150 Ratings00 Ratings
Custom reports4.82 Ratings00 Ratings
General Ledger and Configurable Accounting
Comparison of General Ledger and Configurable Accounting features of Product A and Product B
FreshBooks
4.6
51 Ratings
47% below category average
HubSpot CRM
-
Ratings
Accounts payable1.236 Ratings00 Ratings
Accounts receivable2.450 Ratings00 Ratings
Cash management7.03 Ratings00 Ratings
Bank reconciliation7.02 Ratings00 Ratings
Expense management2.946 Ratings00 Ratings
Time tracking3.439 Ratings00 Ratings
Multi-currency support7.01 Ratings00 Ratings
Regulations compliance1.218 Ratings00 Ratings
Self-service portal9.13 Ratings00 Ratings
Order Management
Comparison of Order Management features of Product A and Product B
FreshBooks
3.9
44 Ratings
62% below category average
HubSpot CRM
-
Ratings
Pricing2.234 Ratings00 Ratings
Order entry1.234 Ratings00 Ratings
Credit card processing2.136 Ratings00 Ratings
Cost of goods sold10.01 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
8.0
1542 Ratings
4% above category average
Customer data management / contact management00 Ratings8.61490 Ratings
Workflow management00 Ratings8.31456 Ratings
Territory management00 Ratings6.5184 Ratings
Opportunity management00 Ratings8.21393 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.51499 Ratings
Contract management00 Ratings8.0185 Ratings
Quote & order management00 Ratings7.41011 Ratings
Interaction tracking00 Ratings8.41445 Ratings
Channel / partner relationship management00 Ratings7.8186 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.4
1022 Ratings
1% below category average
Case management00 Ratings7.4952 Ratings
Call center management00 Ratings7.6821 Ratings
Help desk management00 Ratings7.3873 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
8.5
1359 Ratings
12% above category average
Lead management00 Ratings8.51281 Ratings
Email marketing00 Ratings8.61291 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.6
1408 Ratings
0% above category average
Task management00 Ratings8.01350 Ratings
Billing and invoicing management00 Ratings7.1696 Ratings
Reporting00 Ratings7.71245 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.9
1375 Ratings
4% above category average
Forecasting00 Ratings7.61078 Ratings
Pipeline visualization00 Ratings8.21303 Ratings
Customizable reports00 Ratings7.81266 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.4
866 Ratings
2% above category average
Social data00 Ratings7.4849 Ratings
Social engagement00 Ratings7.3838 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.6
974 Ratings
6% above category average
Marketing automation00 Ratings7.8967 Ratings
Compensation management00 Ratings7.5630 Ratings
Platform
Comparison of Platform features of Product A and Product B
FreshBooks
-
Ratings
HubSpot CRM
7.8
1157 Ratings
4% above category average
Mobile access00 Ratings7.81157 Ratings
Best Alternatives
FreshBooksHubSpot CRM
Small Businesses
QuickBooks Self-Employed
QuickBooks Self-Employed
Score 9.1 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Accounting Seed
Accounting Seed
Score 8.3 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Oracle Fusion Cloud ERP
Oracle Fusion Cloud ERP
Score 8.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FreshBooksHubSpot CRM
Likelihood to Recommend
1.4
(70 ratings)
8.4
(1585 ratings)
Likelihood to Renew
7.6
(18 ratings)
9.8
(29 ratings)
Usability
4.8
(15 ratings)
8.3
(1444 ratings)
Availability
10.0
(2 ratings)
-
(0 ratings)
Performance
8.0
(1 ratings)
-
(0 ratings)
Support Rating
4.5
(11 ratings)
7.1
(23 ratings)
Implementation Rating
10.0
(1 ratings)
7.9
(8 ratings)
User Testimonials
FreshBooksHubSpot CRM
Likelihood to Recommend
FreshBooks
FreshBooks is the perfect tool for businesses who have hundreds of clients and customers whom they invoice regularly. It removes the need to manually send invoices to clients and customers, by streamlining inputted information to create an automated invoicing system which keeps clients and customers up to date with their bills. It is also a great tool for managing expenses, especially for companies with different teams working on varying projects, ensuring these teams do not exceed the budget ceiling.
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HubSpot
In my last position at a SAAS company, I used Salesforce and HATED IT. It was so clunky, and when I used HubSpot, it was like a breath of fresh air. Any company that does customer interactions and sales needs Hubspot. There is a TON of room for customization, which is AMAZING. I don't see anywhere that it wouldn't be a good fit.
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Pros
FreshBooks
  • FreshBooks is pretty intuitive to use. I did have some questions when I first started using the system, but it wasn't a long learning curve.
  • FreshBooks provides more capability than other billing applications such as PaySimple or BlinkSale. FreshBooks does provide an easy invoicing function. It's easy to create invoices that can be sent via email or snail mail to one or more individuals (for example, the decision-maker and the accounting dept). Clients can pay online or send a check and then I note that the payment has been received. If paid by credit card, the system automatically marks the invoice paid. Your business accounts such as bank accounts can be linked to FreshBooks. Then, the system can automatically draw in expenses and will create simple P&L reports, overdue invoices, client history, etc. If you don't have inventory and complex payroll, etc. FreshBooks provides just the right level of capability to make financial tracking simple.
  • FreshBooks integrates with a number of credit card companies. I use Stripe, which has fees similar to Paypal, but much more reliable processing. I can accept all credit cards, including American Express, for a reasonable fee.
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HubSpot
  • It tracks emails including opens, clicks, and keeps a great log.
  • I love how they give you options to build your own reports as well as some templated reports as well.
  • It creates an easy way to work with your colleagues even if its remote positions.
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Cons
FreshBooks
  • I can brand invoices with my business logo, but I might like to change colours of the invoices themselves to match the rest of my business documents. That isn't a major point at all, but it's something that I'd like to see.
  • Freshbooks doesn't remember the categories that similar expenses were previously assigned to. It would be nice if Freshbooks would suggest a category for an already saved vendor, to ensure the consistency of expense reporting.
  • The home page of a Freshbooks account has a great graph display of expenses and income, but it only shows the last 6 months. This is still very useful, but I'd like to be able to see this kind of graph for different periods of time.
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HubSpot
  • Pricing - HubSpot offers a number of great features in the free version however the paid options can be pricey.
  • The free version could do with more options in some of the additional areas such as the marketing platform. Although there are some options included, they are very limited.
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Likelihood to Renew
FreshBooks
At the current needs of our business, FreshBooks suits us perfectly - it allows online access by our accountant to the system for GST purposes, easy input of expenses and tracking of Profit and Loss statements. FreshBooks customer service is great as well - very understanding and accommodating.
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HubSpot
To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
Read full review
Usability
FreshBooks
FreshBooks is very easy to use even for novices. If you're looking for an online accounting software that is full of features, has great aesthetics and is user-friendly, then this is definitely the software for you. I've been using it for several years now and despite being tempted to switch by other vendors, I like the feel of FreshBooks and it's mobile features.
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HubSpot
I think the usability is great. I am able to train a new agent with zero experience in our process with HubSpot in a day or less. They can be proficient in using HubSpot quickly, the way I've designed it to work, in less than a week. I am able to load new leads, set calling campaigns, and start prospecting quickly. I've even had to call customer service for help, and they were super helpful.
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Reliability and Availability
FreshBooks
FreshBooks is easy to use and always works!
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HubSpot
No answers on this topic
Support Rating
FreshBooks
I think the support level for FreshBooks is on par with a 6 because the folks behind this application do a fairly good job at providing support for their customer base. I still don't think they are at an elite level when it comes to supporting but are getting there although too slow in my opinion.
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HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
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Implementation Rating
FreshBooks
I haven't changed my mind since my first evaluation. Freshbooks is still meeting my needs, easy to use, etc.
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HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
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Alternatives Considered
FreshBooks
We do not consider other options since our client wants the implementation of this platform in order to use it in the two countries where it has operations.

At the moment, full integration was not possible and we still share the information with a Mexican system to complete everything necessary.
Read full review
HubSpot
Salesforce requires a lot of in-depth knowledge both to implement and to manage. I found it to be quite clunky and there was an additional overhead for any marketing functionality, that wasn't up to par. Whilst Zoho had some good features, in practice the CRM was difficult to manage, customer support was non-existent, and like Salesforce, required 3rd party support agents in order make simple changes. comparison, HubSpot allows the user to make many changes themselves such as adding and mapping properties, and also has excellent customer service. Combined with a well-rounded offer in terms of marketing, analytics and a good CRM, HubSpot stands out as the clear winner.
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Return on Investment
FreshBooks
  • Freshbooks saves me time compared to when I managed to invoice without an app.
  • Freshbooks make keeping my invoices organized which saves me time.
  • Freshbooks helps me to know who is late on payments. When I was doing this by hand, some invoices would get lost in the clutter and I would not find out I haven't been paid until much later.
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HubSpot
  • Automation helps to save time so that we can reach out to more prospecting or save time that can be spent on more strategic sales tasks like deal management
  • Visibility/collaboration helps connect marketing and sales efforts vs them being siloed
  • Connection with salesforce helps us to get more out of our CRM spend as we have valuable data insights coming from Hubspot
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ScreenShots

FreshBooks Screenshots

Screenshot of DashboardScreenshot of Invoice OverviewScreenshot of Beautiful, Customizable InvoicesScreenshot of Invoice seamlessly across devicesScreenshot of ExpensesScreenshot of Time Tracking

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.