FreshMail vs. Marigold Engage

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
FreshMail
Score 7.8 out of 10
N/A
FreshMail is a browser based email marketing solution used to create and send newsletter campaigns. This solution leads users from campaign planning and creation to final reports.N/A
Marigold Engage
Score 5.7 out of 10
N/A
Marigold Engage (replacing the former Selligent Marketing Cloud) is an omnichannel marketing cloud platform. The technology provides actionable insights that help companies to deliver more personalized and valuable consumer engagements, resulting in compelling experiences across all channels. Marigold Engage combines universal data integration, AI-driven automation, and omnichannel execution, so marketing teams can run extensive campaigns with ease.N/A
Pricing
FreshMailMarigold Engage
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
FreshMailMarigold Engage
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredOptional
Additional DetailsFreshMail is absolutely free if you send less than 2000 emails to up to 500 subscribers per month.
More Pricing Information
Features
FreshMailMarigold Engage
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
FreshMail
8.4
3 Ratings
3% above category average
Marigold Engage
-
Ratings
WYSIWYG email editor8.53 Ratings00 Ratings
Dynamic content8.53 Ratings00 Ratings
Ability to test dynamic content9.03 Ratings00 Ratings
Landing pages9.02 Ratings00 Ratings
A/B testing8.03 Ratings00 Ratings
Mobile optimization7.03 Ratings00 Ratings
Email deliverability reporting10.03 Ratings00 Ratings
List management7.03 Ratings00 Ratings
Triggered drip sequences8.53 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
FreshMail
8.2
3 Ratings
4% above category average
Marigold Engage
-
Ratings
Dashboards8.03 Ratings00 Ratings
Standard reports8.03 Ratings00 Ratings
Custom reports8.53 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
FreshMail
8.4
2 Ratings
1% below category average
Marigold Engage
-
Ratings
URL Validation8.52 Ratings00 Ratings
Link Tracking9.52 Ratings00 Ratings
Image Validation8.02 Ratings00 Ratings
Inbox Display8.02 Ratings00 Ratings
Email Accessibility Tools9.02 Ratings00 Ratings
Spelling and Grammar Check8.02 Ratings00 Ratings
Spam Testing8.02 Ratings00 Ratings
Email Previews8.02 Ratings00 Ratings
Best Alternatives
FreshMailMarigold Engage
Small Businesses
ReachMail
ReachMail
Score 10.0 out of 10
Mautic
Mautic
Score 9.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
The Trade Desk
The Trade Desk
Score 8.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Iterable
Iterable
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FreshMailMarigold Engage
Likelihood to Recommend
8.5
(3 ratings)
8.8
(2 ratings)
User Testimonials
FreshMailMarigold Engage
Likelihood to Recommend
FreshMail
The platform works very well for sending emails with simple layouts, it also allows you to keep track of the opening data of those who receive the emails. The platform could improve its ability to modify databases and integrate with other platforms in order to automate some of the marketing actions.
Read full review
Marigold
Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.
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Pros
FreshMail
  • Location targeting to filter people based on their region
  • Auto responding to questions and similar inquiries related to content
  • Engaging and building interest in the product
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Marigold
  • StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
  • StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
  • StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.
Read full review
Cons
FreshMail
  • My campaign got delayed because of their moderation process. When I wrote them to ask what was going on they said they have some kind of anti-spam moderation process that was taking longer than usual.
  • I don’t like the fact that you can’t edit your template in HTML in their editing program (FreshMail Designer). This is probably isn’t a big deal for most people but some of us like to take over every detail of the template.
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Marigold
  • Better data integration
  • Friendlier user interface
  • Easier guides and instructions
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Alternatives Considered
FreshMail
FreshMail stands out for its ease of email design. Being a specialised email tool, it is more versatile when it comes to obtaining data from users, it is more intuitive, as the amount of time that needs to be invested in learning how to design emails, landing pages, a/b testing and others, is much less than the competition
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Marigold
We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.
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Return on Investment
FreshMail
  • Better Outreach
  • Hitting the objective of marketing prospects qualified
  • Return on cost
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Marigold
  • Increased employee efficiency due to content blocking
  • Lower rate of errors/apology emails due to technical errors
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ScreenShots

FreshMail Screenshots

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