What users are saying about
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100 Ratings
81 Ratings
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Score 8 out of 100

Klaviyo

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100 Ratings
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Score 8.9 out of 100

Likelihood to Recommend

Freshworks CRM (formerly Freshsales)

If you are a smaller organization you are probably ok to use [Freshworks CRM (formerly Freshsales)] vs Salesforce - you will save money and still get some great features. I would not recommend for a very large enterprise. It is also challenging to have the support come from another region although they do try to be very responsive.
Anonymous | TrustRadius Reviewer

Klaviyo

Klaviyo is well suited for anyone that uses Shopify. It is integrated with ShopifyKlaviyo very easily and can be appropriate for both large and small companies. I think Klaviyo is less appropriate for integration with home-grown websites because the data exchange would require custom coding. I also think that Klavio is appropriate for marketing teams with a modest budget, as it is not very expensive. It also does not require a lot of development support.
Michael Dell'Arciprete | TrustRadius Reviewer

Feature Rating Comparison

Sales Force Automation

Freshworks CRM (formerly Freshsales)
8.3
Klaviyo
Customer data management / contact management
Freshworks CRM (formerly Freshsales)
8.8
Klaviyo
Workflow management
Freshworks CRM (formerly Freshsales)
8.6
Klaviyo
Territory management
Freshworks CRM (formerly Freshsales)
9.1
Klaviyo
Opportunity management
Freshworks CRM (formerly Freshsales)
8.4
Klaviyo
Integration with email client (e.g., Outlook or Gmail)
Freshworks CRM (formerly Freshsales)
8.2
Klaviyo
Interaction tracking
Freshworks CRM (formerly Freshsales)
8.4
Klaviyo
Channel / partner relationship management
Freshworks CRM (formerly Freshsales)
6.9
Klaviyo

Marketing Automation

Freshworks CRM (formerly Freshsales)
8.9
Klaviyo
Lead management
Freshworks CRM (formerly Freshsales)
9.1
Klaviyo
Email marketing
Freshworks CRM (formerly Freshsales)
8.7
Klaviyo

CRM Project Management

Freshworks CRM (formerly Freshsales)
8.6
Klaviyo
Task management
Freshworks CRM (formerly Freshsales)
8.6
Klaviyo
Reporting
Freshworks CRM (formerly Freshsales)
8.6
Klaviyo

CRM Reporting & Analytics

Freshworks CRM (formerly Freshsales)
8.6
Klaviyo
Forecasting
Freshworks CRM (formerly Freshsales)
8.4
Klaviyo
Pipeline visualization
Freshworks CRM (formerly Freshsales)
8.9
Klaviyo
Customizable reports
Freshworks CRM (formerly Freshsales)
8.5
Klaviyo

Customization

Freshworks CRM (formerly Freshsales)
8.5
Klaviyo
Custom fields
Freshworks CRM (formerly Freshsales)
8.6
Klaviyo
Custom objects
Freshworks CRM (formerly Freshsales)
8.7
Klaviyo
API for custom integration
Freshworks CRM (formerly Freshsales)
8.2
Klaviyo

Security

Freshworks CRM (formerly Freshsales)
8.7
Klaviyo
Single sign-on capability
Freshworks CRM (formerly Freshsales)
8.7
Klaviyo
Role-based user permissions
Freshworks CRM (formerly Freshsales)
8.7
Klaviyo

Platform

Freshworks CRM (formerly Freshsales)
9.1
Klaviyo
Mobile access
Freshworks CRM (formerly Freshsales)
9.1
Klaviyo

Email & Online Marketing

Freshworks CRM (formerly Freshsales)
Klaviyo
7.9
WYSIWYG email editor
Freshworks CRM (formerly Freshsales)
Klaviyo
7.5
Dynamic content
Freshworks CRM (formerly Freshsales)
Klaviyo
7.4
Ability to test dynamic content
Freshworks CRM (formerly Freshsales)
Klaviyo
7.2
Landing pages
Freshworks CRM (formerly Freshsales)
Klaviyo
8.0
A/B testing
Freshworks CRM (formerly Freshsales)
Klaviyo
7.8
Mobile optimization
Freshworks CRM (formerly Freshsales)
Klaviyo
8.3
Email deliverability reporting
Freshworks CRM (formerly Freshsales)
Klaviyo
8.1
List management
Freshworks CRM (formerly Freshsales)
Klaviyo
8.3
Triggered drip sequences
Freshworks CRM (formerly Freshsales)
Klaviyo
8.4

Lead Management

Freshworks CRM (formerly Freshsales)
Klaviyo
7.9
Lead nurturing
Freshworks CRM (formerly Freshsales)
Klaviyo
7.9

Reporting & Analytics

Freshworks CRM (formerly Freshsales)
Klaviyo
8.1
Dashboards
Freshworks CRM (formerly Freshsales)
Klaviyo
7.2
Standard reports
Freshworks CRM (formerly Freshsales)
Klaviyo
7.4
Custom reports
Freshworks CRM (formerly Freshsales)
Klaviyo
9.8

Platform & Infrastructure

Freshworks CRM (formerly Freshsales)
Klaviyo
7.8
API
Freshworks CRM (formerly Freshsales)
Klaviyo
7.8

Pros

Freshworks CRM (formerly Freshsales)

  • It helps you automate your onboarding process for new leads.
  • It has lots of integrations with other apps, so you can interact with other things like calendars and calls.
  • It's pretty easy to set sequences so the platform automatically follows up with people for you. This is not only helpful for your sales pipeline, but also for client communication when working on a project that requires their input.
Brandon Howard | TrustRadius Reviewer

Klaviyo

  • Easy UX: The entire platform is very visual. It's easy to navigate, understand, and use. It's really well designed, and it helps business owners understand the set up / steps in the email marketing automation.
  • Visual flow-building: This allows us to automate pieces of our client's business. For example, create a map of a series of emails that automatically follow-up with people who abandon carts in our client's store, indicating how many emails, when they go out, who sees them, and split test emails against one another in this format.
  • Individual email building: Klaviyo makes it easy for us to design client emails with an easy builder or with HTML code. Klaviyo allows you to set up saved blocks to make your building experience more efficient as well.
  • Measurement: Klaviyo makes it easy for users to see campaigns and which ones create greater click-through, open rate, conversion $ and more. You can also watch where people open the emails around the world with a map, or see which users opened particular emails.
  • Individual user tracking: It's so helpful to see customer journeys throughout the entire process. You can see individual profiles and how often they visited a site, opened an email, made a purchase, how much that purchase was worth, etc.
  • Integrations - pretty easy to use with multiple commerce sites, but ideal for Shopify. Easily integrates with other software.
  • Automation - There are built-in templates and flows created inside of the platform. Even a novice could implement something basic and see results in their business. (better if they are customized)
page V | TrustRadius Reviewer

Cons

Freshworks CRM (formerly Freshsales)

  • Persistent and pervasive down time
  • Lack of scalable integrations with data source (e.g., their Segment integration is barely functional and they won't improve it)
  • Slow and unhelpful customer service
  • Account management doesn't understand our business or what we're trying to accomplish
  • Email campaign feature is barely functional and only allows you to have 10 campaigns, even with the most expensive plan
  • Lead and contact records have gone missing and FreshSales is unable to recover data
Anonymous | TrustRadius Reviewer

Klaviyo

  • It is a bit technical to use I face some difficulty in the beginning so I think more training videos must be provided.
  • Further, the pricing is very high not every organization can afford but it has all those features which will definitely help them so I request to negotiate on it.
Alison Crivlare | TrustRadius Reviewer

Likelihood to Renew

Freshworks CRM (formerly Freshsales)

No score
No answers yet
No answers on this topic

Klaviyo

Klaviyo 9.0
Based on 1 answer
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
page V | TrustRadius Reviewer

Usability

Freshworks CRM (formerly Freshsales)

Freshworks CRM (formerly Freshsales) 8.8
Based on 6 answers
It has all a Tech sales company would need. I did run into some issues with the setup and importing initially but the response time and help from the support team were unbelievable and accurate. I was able to solve most of the issues that made me switch from basic Excel and Zoho CRM.
Immanuel Chiplin Sam S | TrustRadius Reviewer

Klaviyo

Klaviyo 4.0
Based on 1 answer
It's a decent platform with a user friendly interface, however it massively misses trust due to unsecured systems and support from customer service; support is a massive problem if you run a company and have a problem with the service that you can't fix. On the other side of the line, in our experience, there is no support or understanding which we haven't encountered with any other company we have done business online in the last decade.
Anonymous | TrustRadius Reviewer

Support Rating

Freshworks CRM (formerly Freshsales)

Freshworks CRM (formerly Freshsales) 7.2
Based on 5 answers
When you initially log in to Freshworks, you get snippets to guide you on how to set up. You have a chat option on every page so you can reach out to the support agent and get your issues resolved in real time. The agents are fast, responsive, and experienced in handling even a person who introduced CRM to the world...
Immanuel Chiplin Sam S | TrustRadius Reviewer

Klaviyo

No score
No answers yet
No answers on this topic

Alternatives Considered

Freshworks CRM (formerly Freshsales)

Close.io has less features, costs more, and equally has an inside sales team focus, rather than being just as suitable for both inside and outside sales.Having said this, Close.io has important features and smart automations, a cleaner interface (easier for non-techs to use), and has very strong integrations using Zapier, plus SMS-based support.Where Freshsales won for us is that it ended up being nearly half the cost of Close.io, as well as included telephony support for our local country (Australia), whereas Close.io comes with USA/Canada numbers and requires the top pricing tier to include calls to other countries. We needed a telephony system that worked well for making and receiving from Australia.Freshsales won for us because their pricing is at a good point, had the telephony requirements we needed, and all the features that we required were good enough, or we found a workaround.
Anonymous | TrustRadius Reviewer

Klaviyo

The custom web-tracking feature is something unique that Klaviyo provides to its users. Marketers use this feature to monitor the browsing behavior of visitors so that they can target people who meet a specific criteria giving them virtually unlimited targeting opportunities. The ROI based reporting allows the marketers to clearly see how the email campaigns are performing based on actual transactional data.
Daniel Cooper | TrustRadius Reviewer

Return on Investment

Freshworks CRM (formerly Freshsales)

  • It is too soon to make a determination on ROI, but I do think it will help me be more efficient.
  • The reporting functions help me stay on track of sales opportunities.
  • The task reminders help me accelerate how quickly deals come together.
Dan Styklunas | TrustRadius Reviewer

Klaviyo

  • This year we turned a higher profit during the holiday months this far but I don't think that has too much to do with Klaviyo. I don't think Klaviyo has made a huge negative or positive impact on the amount of money we brought in but I do think it had an impact on the speed with which we were ablr to put newsletters together and get them out the door.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Freshworks CRM (formerly Freshsales)

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Freshworks CRM (formerly Freshsales) Editions & Modules

Edition
Customer-for-Life Cloud - Growth$29.001
Customer-for-Life Cloud - Pro$69.001
Customer-for-Life Cloud - Enterprise$125.001
Sales Cloud - Growth$29.001
Sales Cloud - Pro$59.001
Sales Cloud - Enterprise$99.001
Marketing Cloud - Growth$19.001
Marketing Cloud - Pro$59.001
Marketing Cloud - Enterprise$99.001
  1. per user per month, billed annually
Additional Pricing Details

Klaviyo

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Klaviyo Editions & Modules

Edition
Email Free$01
SMS.012
EmailStarting at $203
  1. per month
  2. per message
  3. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Freshworks CRM (formerly Freshsales)
8.5
Klaviyo
8.7

Likelihood to Renew

Freshworks CRM (formerly Freshsales)
Klaviyo
9.0

Usability

Freshworks CRM (formerly Freshsales)
8.8
Klaviyo
4.0

Support Rating

Freshworks CRM (formerly Freshsales)
7.2
Klaviyo

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