What users are saying about
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
262 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
1800 Ratings

G Suite

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
262 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.2 out of 100

Mailchimp

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
1800 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.3 out of 100

Likelihood to Recommend

G Suite

It's well suited to anyone integrated in Google/Android ecosystem and/or they want to integrate it with a lot of third party software providers (e.g. CRM, etc.). Google does a better job integrating. Also, GSuite is easier to learn and is more intuitive for the small business owner that doesn't have a tech team to run things.
David O'Leary | TrustRadius Reviewer

Mailchimp

Mailchimp is well suited to a situation where you have a stable or known set of recipients to whom you will be sending email updates on a regular basis. Mailchimp is well suited to situations where a lot of information needs to be sent to a lot of different people and organizations at specified times in the future.Mailchimp is not appropriate for one-to-one communication - the higher the scale of interactions from 1 to many the better the software performs.
Alfred Brock | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

G Suite
Mailchimp
8.1
WYSIWYG email editor
G Suite
Mailchimp
8.5
Dynamic content
G Suite
Mailchimp
7.8
Ability to test dynamic content
G Suite
Mailchimp
7.9
Landing pages
G Suite
Mailchimp
7.6
A/B testing
G Suite
Mailchimp
7.8
Mobile optimization
G Suite
Mailchimp
8.6
Email deliverability reporting
G Suite
Mailchimp
8.8
List management
G Suite
Mailchimp
8.3
Triggered drip sequences
G Suite
Mailchimp
7.7

Lead Management

G Suite
Mailchimp
9.2
Lead nurturing
G Suite
Mailchimp
7.0
Lead scoring and grading
G Suite
Mailchimp
10.0
Data quality management
G Suite
Mailchimp
10.0
Automated sales alerts and tasks
G Suite
Mailchimp
10.0

Campaign Management

G Suite
Mailchimp
10.0
Calendaring
G Suite
Mailchimp
10.0
Event/webinar marketing
G Suite
Mailchimp
10.0

Social Media Marketing

G Suite
Mailchimp
10.0
Social sharing and campaigns
G Suite
Mailchimp
10.0
Social profile integration
G Suite
Mailchimp
10.0

Reporting & Analytics

G Suite
Mailchimp
7.8
Dashboards
G Suite
Mailchimp
7.7
Standard reports
G Suite
Mailchimp
8.2
Custom reports
G Suite
Mailchimp
7.4

Platform & Infrastructure

G Suite
Mailchimp
8.5
API
G Suite
Mailchimp
9.0
Role-based workflow & approvals
G Suite
Mailchimp
10.0
Customizability
G Suite
Mailchimp
6.5
Integration with Salesforce.com
G Suite
Mailchimp
8.5
Integration with Microsoft Dynamics CRM
G Suite
Mailchimp
8.5
Integration with SugarCRM
G Suite
Mailchimp
8.5

Pros

G Suite

  • Fully integrated solution for us with email, documents & file storage.
  • Everything is backed up instantly & sharing/collaborating is really easy.
  • Pretty much maintenance free. Allows us to operate virtually with no IT staff.
  • G-Suite is a very economical solution for the company compared to having desktop applications and the necessary infrastructure to support.
  • I can really easily manage all of the users of the G-Suite applications & don't have to be particularly technical.
Ed Hart | TrustRadius Reviewer

Mailchimp

  • Easy to use and updates to application have been very customer focused.
  • Love the amount of services you receive from them at absolutely no cost to you. You can add up to 2,000 subscribers for free.
  • Compatibility with our CRM and Hubspot which enables us to target our email marketing efforts.
  • Great customer service. Any time issues arose or questions needed to be addressed, their customer service team was very responsive and helpful.
  • Outstanding email analytics which allows us to measure many metrics for our email marketing campaign.
Ron Rothstain | TrustRadius Reviewer

Cons

G Suite

  • Google Forms could be more robust and allow for more customization. While there are other companies that do forms better, the benefit of G Suite is having everything in one place and it would be great if the forms could be more complex.
  • Google Voice is limiting, and while it is a great feature to have, the ability to add only one masked phone number per cell phone is challenging for people who work for multiple companies like myself.
  • I wish Gmail had more customization options for managing my Inbox. Since I receive emails form various incoming mailboxes (info@, support@, name@, etc), it would be nice to have those go to custom tabs in place of the uncustomizable “Social” and “Promotions”.
  • G Suite is lacking in any project management features. While it does have Google Keep for list making, that is incredibly limited and doesn’t allow for due dates to be set for tasks.
Anonymous | TrustRadius Reviewer

Mailchimp

  • Phone support. While the chat function is extremely effective, it can be helpful with certain questions to speak with someone over the phone.
  • I'd like the ability to unsubscribe someone to all campaigns. Currently, if someone unsubscribes to a campaign, they will never receive that exact campaign again. But if their email address is on multiple lists or gets added on another list by someone who is unaware that they unsubscribed, that person will receive another email. Many recipients have been angered by this, telling me that the unsubscribed - which they did - but I have to explain that the process is not universal, and sometimes we forget to include the "exclude" list.
  • The payment structure goes by the number of email addresses that are stored on Mailchimp, so to stay below a certain billing threshold, I have to periodically delete lists of stored email addresses. This gets to be cumbersome because I regularly need to delete and re-upload many of the same lists of people.
Jason Carlage | TrustRadius Reviewer

Likelihood to Renew

G Suite

G Suite 10.0
Based on 1 answer
There is no better solution for cloud storage and real time collaboration. The amount of features included in G Suite is unmatched and out of other things we’ve tried over the years, nothing comes close to being as great of a tool.
Anonymous | TrustRadius Reviewer

Mailchimp

Mailchimp 9.4
Based on 48 answers
Love the product! Easy to use -create fabulous e-mails for our clients which met their needs! Enjoyed using the tools and creating a report for the sales and marketing teams that we work for which helped sharpen their focus and increase their revenue!
Valie Robbins | TrustRadius Reviewer

Usability

G Suite

G Suite 10.0
Based on 1 answer
Everything within G suite is incredibly user friendly. Nothing is complicated to setup or use regularly and all features are relatively intuitive.
Anonymous | TrustRadius Reviewer

Mailchimp

Mailchimp 8.5
Based on 134 answers
The interface is really easy to use. The email editor works great and helps smooth out the issues you have when creating emails for the many different email clients out there. It's also easy to schedule and deploy emails within the platform. Email reporting is also great.
Mike Muller | TrustRadius Reviewer

Reliability and Availability

G Suite

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 10.0
Based on 4 answers
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
Ben Caplan | TrustRadius Reviewer

Performance

G Suite

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 10.0
Based on 5 answers
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Ben Caplan | TrustRadius Reviewer

Support Rating

G Suite

G Suite 8.7
Based on 7 answers
I have not had to use much support for G Suite, but I imagine it would be a great service, as is everything else that Google provides. I've searched for questions through the help center, and that was easy to use and easy to find. I'm sure I would have no complaints.
Emily Williams | TrustRadius Reviewer

Mailchimp

Mailchimp 10.0
Based on 8 answers
The customer support clients really know about their tool and they were able to help my with all of my questions and problems, which over the years were quite a few. They're even motivated enough to drop a funny line here and there which perfectly matches their corporate language on the website.
Fabian Kuhn | TrustRadius Reviewer

Implementation Rating

G Suite

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 8.8
Based on 20 answers
It's pretty easy to get up and running! There's a slight learning curve on a few things, but once you find where everything is located, you can import your list and send your first email. It really makes our clients feel great to see how quickly they can get that first email out.
Vicki Lesage | TrustRadius Reviewer

Alternatives Considered

G Suite

When we were planning to migrate off of our old Exchange server, G Suite (Google Apps, at the time) was the only online option that had the features we needed for a reasonable cost. I had used Gmail for years before, and set up a local non-profit club with Google Apps, and really liked the functionality, even with only email in mind. The other features were a bonus.
Kristopher Kauth | TrustRadius Reviewer

Mailchimp

The automation features in Mailchimp vastly outrank any other mail service I've tried so far, and seeing as we often try and teach our clients how to utilize it, I also really appreciate their deep and constantly updated tutorials and documentation. Whenever I've had an issue or problem their support staff, whether over chat or phone have been really helpful and invested in helping solve the issue.
Maria Clara Daly | TrustRadius Reviewer

Scalability

G Suite

No score
No answers yet
No answers on this topic

Mailchimp

Mailchimp 9.3
Based on 4 answers
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now.If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Ben Caplan | TrustRadius Reviewer

Return on Investment

G Suite

  • Reduced a lot of time spent in confusion over what version of a document everyone should be looking at
  • Less time spent managing email
  • Greatly increased collaboration over files
  • Being able to easily track changes in files is something I don't know how we did without before
Garett Dunn | TrustRadius Reviewer

Mailchimp

  • Its affordability keeps campaign expenditures low. For the first year of the campaign, we were able to utilize the free service which saved us about $400 on administrative costs. We have just recently upgraded to a payment plan.
  • The ease of using saved templates cuts down on staff time, and even if we decide to use a new template, customizing a template is pretty simple.
  • We have been able to raise $5,000+ from our email campaigns, and that was during the time when we weren't paying for the service.
Fredrick Doss, M.A. | TrustRadius Reviewer

Screenshots

Pricing Details

G Suite

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Mailchimp

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

G Suite
9.6
Mailchimp
8.4

Likelihood to Renew

G Suite
10.0
Mailchimp
9.4

Usability

G Suite
10.0
Mailchimp
8.5

Reliability and Availability

G Suite
Mailchimp
10.0

Performance

G Suite
Mailchimp
10.0

Support Rating

G Suite
8.7
Mailchimp
10.0

Implementation Rating

G Suite
Mailchimp
8.8

Scalability

G Suite
Mailchimp
9.3

Add comparison