Google Workspace enables teams of all sizes to connect, create and collaborate. It includes productivity and collaboration tools for work: Gmail for custom business email, Drive for cloud storage, Docs for word processing, Meet for video and voice conferencing, Chat for team messaging, Slides for presentation building, and shared Calendars.
$6
per month per user
HubSpot Marketing Hub
Score 8.5 out of 10
N/A
HubSpot's Marketing Hub is an all-in-one inbound marketing engine that includes tools for email marketing, landing page creation, social media marketing, content management, reporting & analytics, search engine optimization (SEO), and more.
Google Workspace is so much easier to use particularly for remote teams and for collaboration than Microsoft products. It is simple to administrate while maintaining security needs as well. We found the functionality works more consistently and across all devices (Mac, PC, and …
G Suite stacks up very well against alternatives like Office 365 and Office 2016 because of its general ease of use and accessibility. Once things get set up initially, the transition from first use to mastery is short and pays immediate dividends. It goes wherever you are, and …
G Suite was originally free and was the default choice at the time due to this. Since then I have also experimented with a few other similar services and found that G Suite is the best solution for production deployments. There may be specific scenarios where Microsoft's …
Cheaper than Office 365, probably easier to manage, seriously lacking in features especially vs. Word/Excel. The organization selected G Suite because it's easier to manage; CEO was able to set up organization himself early on in the company's life. G Suite makes sharing and …
Since our company is structured around Google Workspace at the moment, it is well suited for our entire workflow. I do have concerns though, for when it comes time for our company to have our own intranet built and how well the data migration will be from Google Workspace to that intranet that gets built.
As I said previously, I was not a fan at the beginning because, like everyone, I don't take change so well. Once I started following leads through HubSpot Marketing Hub, I integrated it with my email and created templates for what I needed, I started to see the positives immediately. My time working was better spent as I eliminated time put in routine tasks. I was able to track all communication in HubSpot Marketing Hub, we created systems in the office assigning tasks to one another and, through HubSpot Marketing Hub, our leads were able to book meetings in my calendar automatically. To be honest, if you are in sales and marketing, I cannot think of scenarios where HubSpot Marketing Hub cannot help. All I would like to say is, when using templates, pay attention to where you send them - you may need some personalization. I would encourage the management of HubSpot Marketing Hub to create short tutorials for beginners like me who need to configure and start using various features: setting up deals, templates, and dashboards.
Google's service integration is seamless. Sharing files and documents with team members and clients couldn't be simpler. We can limit file sharing and access as needed.
As expected, Google Workspace integrates perfectly with Android phones allowing for a seamless mobile experience. Integration with iOS is also good.
Spam protection is second to none. I cannot remember ever finding a spam message in my inbox!
Google has a good reputation for email deliverability making it less likely your outbound mail ends up in someone's spam folder.
Google Workspace allows you to host multiple domains and alias domains on your account.
There is a robust set of tools to allow routing of mail to different mailboxes.
Collaboration is so easy with Workplace. Real time editing of documents is flawless. When chatting with collaborators, I can see their changes as they make them with no delay.
I have several Workspace accounts, and it can be kind of annoying to switch between them. For example, if I click in my work email but my Chrome defaults to my personal Workspace, I have to open the file differently or log in and out of the other account.
Meet is my least favorite feature. I find it very subpar to Zoom in both ease and picture resolution. It's harder to tell when you're sharing your screen and you can't see comments if you're presenting.
Google My Business can be difficult to navigate. I frequently forget where features are and have to hunt around for them.
While Hubspot has added some collaborative tools, I think this could improve. I'd like to see more options to comment on emails and ways of being able to share out changes as well as approval channels.
The ability to update ads via the calendar is pretty cumbersome. There's no good way to bulk edit or update. You have go into each one individually.
Real time edits would be nice. If you have multiple people working on the same thing, you'll get kicked out and your changes might not be saved.
There is no better solution for cloud storage and real time collaboration. The amount of features included in G Suite is unmatched and out of other things we’ve tried over the years, nothing comes close to being as great of a tool.
Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.
On the user end, it's great, probably some of the most user friendly products out there. On the admin side, it can get a little more arcane, but it's still better than a lot of other services. At worst I wrangle some CSVs to perform mass changes, but it's a far cry from the days of Powershell scripts or purely manual entry.
While there are some frustrating things that pop up unexpectedly ("wait... I can't do X?"), I have found HubSpot to be easy to use and extremely helpful to my daily work. The documentation is really good, and when it's not helpful, the support staff have been amazing.
They have had issues with system availability over the course of days. Sometimes the system is unusable, other times updates simply take a long time to show up. It's better now but, from a reliaibility standpoint, HubSpot is not Salesforce.com yet. Still great software though.
With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration
My experiences of getting support have been positive. Calling in is not overly difficult, but it does require getting a PIN. The knowledge of those responding to the calls has been impressive. I have managed to work with them to fix two Google bugs that I had identified. These bugs required a some technical expertise and the support staff were able to understand the issue and forward the concerns to the appropriate persons. The first bug was fixed with 24 hours. The second bug took a little longer, but it was also more complicated to reproduce.
During the few times I've needed it, HS support has been accessible, helpful and efficient. Often rolling up their sleeves to make changes for you as opposed to leaving you with a list of instructions to decipher on your own.
I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.
I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.
My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run
They are different. Over the years, one has had better support than the other. Google support is good, there have been times Microsoft support was awful, and times when it was significantly better. For me, Outlook is just a drain on resources. Word is that my primary word processor anyway, so I don't feel like I'm losing much. SharePoint seems capable of a lot, and exchange certainly is capable of a lot, but it requires so much configuration, even for a small business, that return on investment seems quicker and easier with Google Workspace. For those who absolutely need a completely Microsoft environment, Office 365 has that, Google Workspace does not. Still, I prefer Google Workspace over Office 365.
Other competing software such as Zoho and Boomtown may have more bells and whistles, but it is too cumbersome and has many parts that only advanced users can operate. With HubSpot, each function is within reach of the average agent. It doesn't overpromise and then makes you feel incompetent when you can't use it all...
HubSpot is addressing this more and more. Currently you can assign tasks to designated sales teams, which grow as you grow. They've added free baseline products for those just getting started. These and more contribute to the scalability of HubSpot - so I gave it an 8 and am hoping for more in the future!
