Growave vs. Mapp Digital

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Growave
Score 9.4 out of 10
Small Businesses (1-50 employees)
Growave (formerly SocialShopWave), a small company in Kyrgyzstan, offers a Social Login app for Shopify stores, and social product reviews and comments.
$9
per month
Mapp Digital
Score 8.2 out of 10
N/A
Built by marketers for marketers, Mapp is a family of software and customer-centric services including a sophisticated data management platform; tools that optimise email, mobile, app, social and web marketing; and campaign management and strategy consulting. Mapp Digital was created by the combination of BlueHornet and the digital-marketing related applications business purchased from Teradata Corporation in July 2016. Other components include Argyle Social, Epoxy (a mobile push app), and…N/A
Pricing
GrowaveMapp Digital
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
GrowaveMapp Digital
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
GrowaveMapp Digital
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Growave
-
Ratings
Mapp Digital
8.1
5 Ratings
0% below category average
WYSIWYG email editor00 Ratings7.85 Ratings
Dynamic content00 Ratings8.44 Ratings
Ability to test dynamic content00 Ratings8.04 Ratings
Landing pages00 Ratings8.54 Ratings
A/B testing00 Ratings9.04 Ratings
Mobile optimization00 Ratings7.45 Ratings
Email deliverability reporting00 Ratings8.85 Ratings
List management00 Ratings8.55 Ratings
Triggered drip sequences00 Ratings6.85 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Growave
-
Ratings
Mapp Digital
8.1
5 Ratings
5% above category average
Dashboards00 Ratings8.35 Ratings
Standard reports00 Ratings8.35 Ratings
Custom reports00 Ratings7.85 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Growave
-
Ratings
Mapp Digital
8.2
4 Ratings
4% below category average
URL Validation00 Ratings9.03 Ratings
Link Tracking00 Ratings7.73 Ratings
Image Validation00 Ratings7.84 Ratings
Inbox Display00 Ratings8.14 Ratings
Email Accessibility Tools00 Ratings8.34 Ratings
Spelling and Grammar Check00 Ratings7.84 Ratings
Spam Testing00 Ratings8.34 Ratings
Email Previews00 Ratings8.64 Ratings
Best Alternatives
GrowaveMapp Digital
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Clover
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Score 6.9 out of 10
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ReachMail
Score 10.0 out of 10
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Oracle Marketing
Oracle Marketing
Score 8.1 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Oracle Marketing
Oracle Marketing
Score 8.1 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GrowaveMapp Digital
Likelihood to Recommend
10.0
(12 ratings)
8.0
(13 ratings)
Likelihood to Renew
10.0
(1 ratings)
7.8
(8 ratings)
Usability
10.0
(2 ratings)
1.9
(4 ratings)
Performance
-
(0 ratings)
9.0
(1 ratings)
Support Rating
10.0
(6 ratings)
9.0
(3 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
10.0
(1 ratings)
5.0
(3 ratings)
User Testimonials
GrowaveMapp Digital
Likelihood to Recommend
Growave (formerly SocialShopWave)
After an exhaustive search, I was excited to choose Growave for my biz rewards & loyalty program, the Smile High Club™. The app is very customizeable so has checked off every requirement as far as our branding style guide goes. The greatest thing about Growave is its people. They are so kind, patient & know their stuff!! They always have an answer for me
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Mapp Digital
During our use of MAPP Digital, it is deserving to say that the product helped us to overcome the main challenges we faced in our business at the time. As a preliminary user I have struggled much with hosting manual campaigns on remarketing etc. But with the Mapp digital software hosting marketing campaigns became a complete automated process with supervision. This feature offered by Mapp made a huge decrease in my daily workload and I'm more than grateful for it.
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Pros
Growave (formerly SocialShopWave)
  • Support - They respond to emails quickly and professionally.
  • Coding - They are Shopify experts and will also try to find a solution to a request.
  • They are also cost effective meaning we are able to progress with development of our site without the high cost some other agencies charge.
Read full review
Mapp Digital
  • BlueHornet's WYSIWYG (What You See Is What You Get) interface for creating emails is easier to use than many platforms. Users appreciate this. BlueHornet makes it super simple to create a version specific for mobile devices.
  • I am a big fan of the custom data segmentation tools built into BlueHornet. They are powerful and easy to use. Many other ESPs, including a number of the top rated ones, do not have such powerful, easy to use segmentation tools. This matters. It helps a user send more relevant emails.
  • BlueHornet makes sharing to social networks simple. In this day and age, forwarding to a friend is dead. Sharing to social networks is essential. Having this be easy to do is very important.
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Cons
Growave (formerly SocialShopWave)
  • Consider making some of the Enterprise only features available to Growth. Specifically, ability to offer products in exchange for points! I would like to give my best customer the opportunity to earn really cool corporate swag. For example, Collect 100 S'Miles (points) in exchange to WhiteBrights leather book bag. Also, Klaviyo integration. That should not be an Enterprise level feature?
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Mapp Digital
  • It would be nice to see the API's functionality introduced into the web client.
  • The reporting tools for transactional messages is different than the rest of the system. This promotes difficulty with getting accurate reporting in the web client, outside of an API call.
  • The custom fields are different for transactional messages, which introduces times when human error may flub the fields because they aren't contiguous throughout the product.
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Likelihood to Renew
Growave (formerly SocialShopWave)
Because it has been a very useful app, easy to use, filled with great options and a terrific customer service.
Read full review
Mapp Digital
Although BlueHornet offers helpful testing capabilities, the ESP is a bit outdated. There is a lot of room for aesthetics improvement as they are not appealing. The reporting tool is usually broken, and reporting either no, or wrong metrics. If this ESP were to update their design, as well as fix the reporting tool, I think this platform would be much better.
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Usability
Growave (formerly SocialShopWave)
We're currently a small newly launched eCommerce business so our needs are pretty basic. This app is free and does what we need it to and Growave's customer support and their dev team are super patient, helpful and attentive.
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Mapp Digital
There were three tabs used to navigate throughout the system called, "publish," "engage," and, "measure." These three tabs made the site very user friendly and all features easy to find
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Performance
Growave (formerly SocialShopWave)
No answers on this topic
Mapp Digital
They rolled out new feature requests quite frequently and always kept our team up to speed on what they were changing/adding to the system
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Support Rating
Growave (formerly SocialShopWave)
They are super attentive and will work with you to make sure that Growave is properly integrated on your site. I had a few conversations with them. They always had prompt replies and they helped to create some custom solutions so that their modules matched the style of our website. It was overall a really great experience working with them.
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Mapp Digital
Sometimes it was hard to get an initial response but after we started CCing more people, it became a lot better!
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Online Training
Growave (formerly SocialShopWave)
No answers on this topic
Mapp Digital
They made sure to go through anything and everything that we wanted
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Implementation Rating
Growave (formerly SocialShopWave)
It was easy to do and their support team helped when needed.
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Mapp Digital
I wasn't there when they first got it, but when I got there there were only a few people that knew a little bit about it. There was A LOT that we didn't know. Then BlueHornet came and had some workshops and we learned a lot that we didn't even know existed. They were doing a lot of things wrong before BlueHornet came and showed up more about the tool
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Alternatives Considered
Growave (formerly SocialShopWave)
Yotpo seems to have more ways to integrate your reviews with other features on your site, but Growave is a simple solution for people who aren't actively focusing their attention on reviews. Yotpo also seems to have better filters for negative keywords and swear words (important for children's toy company). However, Yotpo carries a much higher price tag.
Read full review
Mapp Digital
We were able to thoroughly evaluate the program for Mapp Digital thanks to the free trial's availability. Comparing the two products' graphical user interfaces, it's evident that Mapp Digital comes out on top. Mapp Digital's excellent customer service was another reason for our decision to work with the company.
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Return on Investment
Growave (formerly SocialShopWave)
  • Consumers truly enjoy the loyalty point program.
  • The App makes it very fluid for easy log in's by the consumer.
  • E-mail Notifications and retention programs are effective.
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Mapp Digital
  • BlueHornet has been a good entry-level platform. We have successfully launched scores of clients with limited email marketing experience onto this platform. Because it is easy to use, we have spent minimal effort needing to help these clients with problems.
  • It is easy to migrate clients on or off BlueHornet, depending upon their needs. This is helpful because it allows our clients to be on exactly the right platform. Some platforms make it difficult to migrate off, essentially trapping clients on a platform that no longer meets their needs or business objectives.
  • I wish BlueHornet were keeping pace with technology advancements in the industry. The gap between the biggest ESPs and competitors like BlueHornet seems to be growing.
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ScreenShots

Growave Screenshots

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