gShift vs. Unsplash for Brands

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
gShift
Score 7.2 out of 10
Mid-Size Companies (51-1,000 employees)
gShift is the flagship cloud-based search engine optimization platform from the Canadian company gShift Labs headquartered in Barrie, Ontario, launched in 2009 to simplify and "demystify" organic SEO. Billed as a comprehensive and integrated suite of tools, gShift offers keyword analysis across multiple and international (including Baidu) search engines, backlink checking and insights, content-level analytics and reporting, mobile discoverability and local search analysis, and some more rarely…
$199
Unsplash for Brands
Score 8.5 out of 10
N/A
Unsplash is an online community hosted by the company of the same name in Montreal, featuring photos and images that are available free. Unsplash for Business is a solution that puts content in the hands of people and add context by sharing visuals with their audiences.N/A
Pricing
gShiftUnsplash for Brands
Editions & Modules
kontextURLs
$199
Influencer Marketing module
$299
Brand Professional
$325
Agency Professional
$999
No answers on this topic
Offerings
Pricing Offerings
gShiftUnsplash for Brands
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSEO Platform pricing is based on the number of keywords per month. kontextURL pricing is based on the number of clicks registered per month. Influencer Marketing module pricing is based on the number of influencers and/or rosters managed.
More Pricing Information
Community Pulse
gShiftUnsplash for Brands
Top Pros
Top Cons
Features
gShiftUnsplash for Brands
SEO
Comparison of SEO features of Product A and Product B
gShift
8.6
1 Ratings
10% above category average
Unsplash for Brands
-
Ratings
Keyword analysis10.01 Ratings00 Ratings
Backlink management6.01 Ratings00 Ratings
SERP ranking tracking10.01 Ratings00 Ratings
Page grader9.01 Ratings00 Ratings
Competitive analysis9.01 Ratings00 Ratings
Site audit / diagnostics7.01 Ratings00 Ratings
Site recommendations8.01 Ratings00 Ratings
Task management10.01 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
gShift
8.3
1 Ratings
9% above category average
Unsplash for Brands
-
Ratings
Local SEO10.01 Ratings00 Ratings
Social SEO9.01 Ratings00 Ratings
Mobile SEO4.01 Ratings00 Ratings
Global SEO10.01 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
gShift
6.0
2 Ratings
34% below category average
Unsplash for Brands
-
Ratings
Multi-domain support5.01 Ratings00 Ratings
Integration with web analytics tools7.02 Ratings00 Ratings
Best Alternatives
gShiftUnsplash for Brands
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Pexels
Pexels
Score 9.2 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Pexels
Pexels
Score 9.2 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
Pexels
Pexels
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
gShiftUnsplash for Brands
Likelihood to Recommend
10.0
(2 ratings)
8.3
(10 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(1 ratings)
User Testimonials
gShiftUnsplash for Brands
Likelihood to Recommend
gShift Labs
gShift's pace of development is pretty amazing and they are very responsive to enhancement requests and other feedback on their solutions. gShift is well-suited for an agency environment where multiple clients need the basics in keyword rankings and website analytics and PPC reporting integration. gShift is less suited for a large organizations with multiple properties or web presences that are all integrated but require silos for reporting purposes or any type of parent-child reporting relationship that necessitates reporting at the property level as well as summarized reporting for all properties.
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Unsplash
I love that I can get real-time and trending content made available on current events. When writing 5-7 articles a day, a good image to support the context of the writing really drives the message home to the reader. Unsplash offers an easy way to search for images that I can use to boot visual engagement, images that are from the field and that resonate with the audience.
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Pros
gShift Labs
  • Bringing most of your applications to one platform.
  • Managing Gmail Accounts.
  • Bringing all your communication channels to one spot.
  • Easy setup and account integration.
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Unsplash
  • Unsplash consists of a great selection and good variety stock photos.
  • Unsplash offers curated collections.
  • Unsplash offers great advertising options to creators.
Read full review
Cons
gShift Labs
  • Minor bugs and defects are an ongoing issue - for example, PDF export capability for custom dashboards seems to be down frequently. While these type of defects are always resolved in 1-2 weeks, the fact that some of them keep reoccurring is an ongoing frustration.
  • Custom Dashboard functionality is limited to pre-set defaults as far as what data points or "beacons" as gShift calls them, that you could pull.
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Unsplash
  • Would like to see more variety for commonly searched images
  • Indications if you've used the images before on the site and when (dates, challenges)
  • Information on the photographer/creator
Read full review
Likelihood to Renew
gShift Labs
No answers on this topic
Unsplash
I need to learn a little more about the product and its capabilities before I give a higher review. However, the availability of image trending is far superior to Getty or Getty Enterprise.
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Alternatives Considered
gShift Labs
They are very different tools can't compare them.
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Unsplash
I would say that Unsplash for Brands is a lower-end budget and easier option for projects. Again, if you need something very specific - whether it's in industry, pose, subject, or environment, then you'll likely want something a bit more expensive with a larger library available. That being said, we've been able to tackle a number of projects with Unsplash for Brands.
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Return on Investment
gShift Labs
  • We have been able to identify other keyword ranking opportunities and increase our on-site conversion rate.
  • gShift has helped us prioritize content and discover content that is over-performing, and better optimize that content and use it for remarketing purposes.
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Unsplash
  • Massive improvement in engagement of design materials I have created using their assets
  • Improvement in displaying my clients' brands as professional and trust worthy
  • The improvement in a more professional look has led to more revenue and donations
Read full review
ScreenShots

gShift Screenshots

Screenshot of Web Presence Overview Dashboard - collection of data beacons to help focus on analytics, keyword and content performance trends, competitive visibility trends, keyword discovery, content discovery and competitor discovery.Screenshot of An agency level beacon designed to highlight keyword/content, analytics and domain-specific trends across multiple web presences.Screenshot of Keyword Dashboard - a collection of beacons designed to provide keyword visibility and discovery insights.Screenshot of Content Engagement Dashboard - Customizable kurl  dashboard designed to provide insight on content performance.Screenshot of Content Conversion Dashboard - Customizable kurl dashboard designed to provide insight into performance, optimization and ROI of content campaigns.Screenshot of Site Audit Recommendations - prioritized list of website issues based on technical SEO best practices.