TrustRadius

gShift vs. Whitespark Local Rank Tracker

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
gShift
Score 7.1 out of 10
Mid-Size Companies (51-1,000 employees)
gShift is the flagship cloud-based search engine optimization platform from the Canadian company gShift Labs headquartered in Barrie, Ontario, launched in 2009 to simplify and "demystify" organic SEO. Billed as a comprehensive and integrated suite of tools, gShift offers keyword analysis across multiple and international (including Baidu) search engines, backlink checking and insights, content-level analytics and reporting, mobile discoverability and local search analysis, and some more rarely…
$199
Whitespark Local Rank Tracker
Score 7.7 out of 10
N/A
Track Local SEO Success With Local Rank Tracker The Local Rank Tracker helps companies monitor their performance in search engines and discover new opportunities for improving online visibility. Users can discover where a business dominates in local search results, and track its top competitors to make informed decisions. The vendor states agencies, SMBs, and multi-location businesses use Whitespark's Local Rank Tracker to gain critical insights into their online…
$25
per month
Pricing
gShiftWhitespark Local Rank Tracker
Editions & Modules
kontextURLs
$199
Influencer Marketing module
$299
Brand Professional
$325
Agency Professional
$999
Small Business
$25
per month
Specialist
$50
per month
Agency
$100
per month
Enterprise
$200
per month
Offerings
Pricing Offerings
gShiftWhitespark Local Rank Tracker
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSEO Platform pricing is based on the number of keywords per month. kontextURL pricing is based on the number of clicks registered per month. Influencer Marketing module pricing is based on the number of influencers and/or rosters managed.The pricing table above is based on tracking daily rakings, however, users also have the option to track rankings weekly. Small Business $17 per month Specialist $35 per month Agency $70 per month Enterprise $140 per month
More Pricing Information
Community Pulse
gShiftWhitespark Local Rank Tracker
Top Pros
Top Cons

No answers on this topic

Features
gShiftWhitespark Local Rank Tracker
SEO
Comparison of SEO features of Product A and Product B
gShift
8.6
1 Ratings
10% above category average
Whitespark Local Rank Tracker
-
Ratings
Keyword analysis10.01 Ratings00 Ratings
Backlink management6.01 Ratings00 Ratings
SERP ranking tracking10.01 Ratings00 Ratings
Page grader9.01 Ratings00 Ratings
Competitive analysis9.01 Ratings00 Ratings
Site audit / diagnostics7.01 Ratings00 Ratings
Site recommendations8.01 Ratings00 Ratings
Task management10.01 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
gShift
8.3
1 Ratings
8% above category average
Whitespark Local Rank Tracker
-
Ratings
Local SEO10.01 Ratings00 Ratings
Social SEO9.01 Ratings00 Ratings
Mobile SEO4.01 Ratings00 Ratings
Global SEO10.01 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
gShift
6.0
2 Ratings
34% below category average
Whitespark Local Rank Tracker
-
Ratings
Multi-domain support5.01 Ratings00 Ratings
Integration with web analytics tools7.02 Ratings00 Ratings
Best Alternatives
gShiftWhitespark Local Rank Tracker
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Google Business Profile
Google Business Profile
Score 9.1 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Google Business Profile
Google Business Profile
Score 9.1 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
gShiftWhitespark Local Rank Tracker
Likelihood to Recommend
10.0
(2 ratings)
10.0
(2 ratings)
User Testimonials
gShiftWhitespark Local Rank Tracker
Likelihood to Recommend
gShift Labs
gShift's pace of development is pretty amazing and they are very responsive to enhancement requests and other feedback on their solutions. gShift is well-suited for an agency environment where multiple clients need the basics in keyword rankings and website analytics and PPC reporting integration. gShift is less suited for a large organizations with multiple properties or web presences that are all integrated but require silos for reporting purposes or any type of parent-child reporting relationship that necessitates reporting at the property level as well as summarized reporting for all properties.
Brandon Kenig | TrustRadius Reviewer
Brandon Kenig
Marketing Director
Read full review
Whitespark
They are a time saver for any agency looking to understand the impact of their local and organic SEO.
Mike Blumenthal | TrustRadius Reviewer
Mike Blumenthal
Author - Understanding Google Places and Local Search
Read full review
Pros
gShift Labs
  • Bringing most of your applications to one platform.
  • Managing Gmail Accounts.
  • Bringing all your communication channels to one spot.
  • Easy setup and account integration.
Tyler Heaps | TrustRadius Reviewer
Tyler Heaps
Director of Marketing
Read full review
Whitespark
  • Finds listings on directories
  • Finds press releases that mention brands or business names
  • Helps find bad data
Mary Silva | TrustRadius Reviewer
Mary Silva
Internet Marketing Lead
Read full review
Cons
gShift Labs
  • Minor bugs and defects are an ongoing issue - for example, PDF export capability for custom dashboards seems to be down frequently. While these type of defects are always resolved in 1-2 weeks, the fact that some of them keep reoccurring is an ongoing frustration.
  • Custom Dashboard functionality is limited to pre-set defaults as far as what data points or "beacons" as gShift calls them, that you could pull.
Brandon Kenig | TrustRadius Reviewer
Brandon Kenig
Marketing Director
Read full review
Whitespark
  • It would be nice to see a geo-grid of ranking around a location
Mike Blumenthal | TrustRadius Reviewer
Mike Blumenthal
Author - Understanding Google Places and Local Search
Read full review
Alternatives Considered
gShift Labs
They are very different tools can't compare them.
Tyler Heaps | TrustRadius Reviewer
Tyler Heaps
Director of Marketing
Read full review
Whitespark
I prefer Link Research Tools' CBLT tool for competitive backlink reports.
Mary Silva | TrustRadius Reviewer
Mary Silva
Internet Marketing Lead
Read full review
Return on Investment
gShift Labs
  • We have been able to identify other keyword ranking opportunities and increase our on-site conversion rate.
  • gShift has helped us prioritize content and discover content that is over-performing, and better optimize that content and use it for remarketing purposes.
Brandon Kenig | TrustRadius Reviewer
Brandon Kenig
Marketing Director
Read full review
Whitespark
  • The results are compelling for my presentations
Mike Blumenthal | TrustRadius Reviewer
Mike Blumenthal
Author - Understanding Google Places and Local Search
Read full review
ScreenShots

gShift Screenshots

Screenshot of Web Presence Overview Dashboard - collection of data beacons to help focus on analytics, keyword and content performance trends, competitive visibility trends, keyword discovery, content discovery and competitor discovery.Screenshot of An agency level beacon designed to highlight keyword/content, analytics and domain-specific trends across multiple web presences.Screenshot of Keyword Dashboard - a collection of beacons designed to provide keyword visibility and discovery insights.Screenshot of Content Engagement Dashboard - Customizable kurl dashboard designed to provide insight on content performance.Screenshot of Content Conversion Dashboard - Customizable kurl dashboard designed to provide insight into performance, optimization and ROI of content campaigns.Screenshot of Site Audit Recommendations - prioritized list of website issues based on technical SEO best practices.

Whitespark Local Rank Tracker Screenshots

Screenshot of Rankings Campaign Overview - View your rankings across the different result types (Google Pack, Google Local Finder, Google Organic, etc) and see your aggregate rankings for the selected period. This area provides you with insights on your ranking distribution, calculates your visibility score, and keyword progress.Screenshot of Ranking Results Table - This area provides a break down of your campaign. Here you'll see what keywords are ranking and for which location, and the matched URL or phone number to that result.Screenshot of Filters -Segment your ranking data by specific keywords or keyword groups, location, URL or phone number.Screenshot of Competitor Comparison - See how you stack up against your top competitors. Use this data to identify areas of improvement for your business and outrank the competition.Screenshot of Keyword Comparison - Review keyword progress over time for your top most important keyword terms.Screenshot of Campaign Setup - Here's where all the finer details go. Tracking locations are setup individually based on Zip/Postal Code or geo-coordinates.