2 Ratings
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Score 7 out of 100
Top Rated
30 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

Higher Logic Communications

Higher Logic is great for email marketing as long as you don't require much customer service or super-precise analytics data. It's easy to use, intuitive, integrates with other platforms, and provides a broad range of analytics and reporting data. But like I said, just be wary that sometimes the analytics are inconsistent. Luckily, we mostly use it to compare mailings and their subject lines and the various stories within our weekly e-newsletters, so we just need more of a broad overview of the data. If you need very specific data that is 100% accurate, then this might not be the platform for you. Also, if you're someone who likes superior customer service, you probably want to avoid this as well. But if you need an easy-to-use platform that will get the job done, then go ahead and give this a try.
Jenna Carpentier | TrustRadius Reviewer

Mailjet, from Pathwire

Overall, it will work if you want to submit some e-mail with webhooks and API calls. When you submit massive promotions, it will destroy the size of your email list by not using the criteria of reengagement. If you want to create and send a newsletter monthly, they provide nice resources in the budget. It is great for handling clients' email campaigns within one platform. Mailjet has very good deliverability rates so that good click-through rates will be increased.
Preet Chovatiya | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Higher Logic Communications
Mailjet, from Pathwire
7.7
WYSIWYG email editor
Higher Logic Communications
Mailjet, from Pathwire
7.9
Dynamic content
Higher Logic Communications
Mailjet, from Pathwire
6.6
A/B testing
Higher Logic Communications
Mailjet, from Pathwire
7.9
Mobile optimization
Higher Logic Communications
Mailjet, from Pathwire
8.2
Email deliverability reporting
Higher Logic Communications
Mailjet, from Pathwire
8.2
List management
Higher Logic Communications
Mailjet, from Pathwire
7.1

Reporting & Analytics

Higher Logic Communications
Mailjet, from Pathwire
8.2
Dashboards
Higher Logic Communications
Mailjet, from Pathwire
8.1
Standard reports
Higher Logic Communications
Mailjet, from Pathwire
8.2

Pros

Higher Logic Communications

  • Very thorough: Higher Logic works precisely as advertised and can do many things to provide insight into your membership.
  • Data-driven: Higher Logic gives you a ton of insight into how customers interact with your messages. This is extremely beneficial information if you know how to interpret it.
  • Price: Higher Logic is priced fairly for the features you get.
Brandon Wells, MPA | TrustRadius Reviewer

Mailjet, from Pathwire

  • Mailjet is good at "links", it's really easy to link your content and photos to outside links.
  • Mailjet is good at getting emails out in a timely fashion.
  • Mailjet is really cost-effective compared to their competitors for what all you get.
Jen Lyles | TrustRadius Reviewer

Cons

Higher Logic Communications

  • Customer Service: Maybe we're just unlucky, but we've had very sub-par customer service when dealing with Higher Logic. They've been hard to get in touch with, difficult to schedule meetings with, and when we finally did have a meeting with a representative, she seemed very disgusted to have to be talking with us--and then rushed us off of the call because she had another call immediately afterward (we understand things like this happen, but it was just even more discouraging after an already poor experience).
  • Down Time: The platform seems to be down more often than I'd like it to be. They often have scheduled downtime for system maintenance at off-hours, and this is totally fine. But somewhat often, it seems to be down in the middle of the day when I try to login to create or schedule an email. And it takes a little while (sometimes even several hours) for it to come back up. This is very disappointing when you're trying to get something done (especially when it's time-sensitive) and have to wait around to do it because the system is down.
  • Inconsistent Data: When the analytics and data are correct, it's great! But we've noticed this isn't always the case. There are several different places on the platform that report data, and sometimes they don't match up. Or the percentage data and the raw data numbers don't equal each other and are totally different, so clearly, at least one is incorrect, but how do we know which one it is? Additionally, the numbers on the heatmap are sometimes way different than the numbers in the general data report. We brought this to their attention and they said they were aware of the problem but we're working on other more important things at the moment and would maybe get around to fixing it later (this goes back to the previously mentioned poor customer service). As of a few weeks ago, I thought it was indeed finally fixed, but then again last week we noticed it was back to being inconsistent.
Jenna Carpentier | TrustRadius Reviewer

Mailjet, from Pathwire

  • Customer service is not excellent.
  • My email list's integrity was in question. They repeatedly turned off our service questioning my results.
  • Multiple times I went to use the service in need of sending out an email and our service was not working.
Ronnie Rask | TrustRadius Reviewer

Support Rating

Higher Logic Communications

Higher Logic Communications 2.0
Based on 2 answers
Higher Logic's support is sub-par at best. It can be difficult to get in contact with anyone from the support team, and when you do, it seems as if they don't want to talk to you and don't even have the answers to your questions. Within the past few months, we've contacted them twice and both times have been very disappointing. The first time was to let them know there was an inconsistency between the analytics report and the heat map. They basically said that they already knew about the problem but didn't have any set plans to fix it because they were working on other "more important" things. The second time was for a conference call to go over some additional features that we wanted to implement. And the lady we spoke with seemed very disgusted to have to speak with us and then rushed us off the phone because she had another call.
Jenna Carpentier | TrustRadius Reviewer

Mailjet, from Pathwire

No score
No answers yet
No answers on this topic

Alternatives Considered

Higher Logic Communications

Higher Logic seems to be a little more powerful of a tool in my opinion, however, MailChimp has a User Interface that is much better. Ease of use definitely goes to them.
Brandon Wells, MPA | TrustRadius Reviewer

Mailjet, from Pathwire

Mailjet was much easier to set up, and much more affordable for us than other solutions we evaluated, such as SendGrid. SendGrid may be better suited for organizations with larger volumes or more technical staff, but for us, Mailjet was a superior solution at this time. We also looked at other competitors, but Mailjet impressed us the most with their ease of use and excellent customer support.
Stephen Hamilton | TrustRadius Reviewer

Return on Investment

Higher Logic Communications

  • Understanding preferences-- Higher Logic helps us tap in to how our members want to hear from us.
  • Data collection-- Since we started using Higher Logic the amount of data we get from our members has increased greatly.
  • Consolidation of tools-- Higher Logic replaced 2 or 3 additional SAAS options being utilized by us. This helped save money!
Brandon Wells, MPA | TrustRadius Reviewer

Mailjet, from Pathwire

  • Changing from active campaign to Mailjet decreased our mail spend by more than 50% in savings.
  • Been able to send so many emails for different campaigns increases our retention with active users who became engaged users. In our case, it is important to be in constant communication with customers.
  • Mailjet needs to be complemented with other tools, such as Zapier, in order to create better implementations. It might cost you for additional software but it is still cheaper than solutions that charge you by the number of users.
Ramón Carmona Medina | TrustRadius Reviewer

Screenshots

Pricing Details

Higher Logic Communications

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Higher Logic Communications Editions & Modules

Additional Pricing Details

Mailjet, from Pathwire

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Mailjet, from Pathwire Editions & Modules

Edition
FreeFree
Basic9.652
Premium20.952
EnterpriseCustom Pricing
  1. per month
Additional Pricing Details
BASIC - All of Mailjet’s core features for a low price. PREMIUM - Advanced features to leverage email strategy.

Rating Summary

Likelihood to Recommend

Higher Logic Communications
7.0
Mailjet, from Pathwire
7.7

Support Rating

Higher Logic Communications
2.0
Mailjet, from Pathwire

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