Mediafly Intelligence360 vs. Uptempo

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mediafly Intelligence360
Score 7.8 out of 10
N/A
Mediafly Intelligence360, based on InsightSquared's solution acquired by Mediafly in 2021, is a sales analytics and development platform that also supports demand generation analytics and SaaS reporting. It is designed for providing insights into sales processes, closing rates, pipeline and revenue forecasts, calculating KPIs, and market hiring processes.
$65
per month
Uptempo
Score 8.6 out of 10
N/A
Uptempo is marketing planning software used by enterprise marketing teams to centralize campaign and budget planning, track spending, predict and monitor performance, and pivot plans in real-time to enable marketing agility.N/A
Pricing
Mediafly Intelligence360Uptempo
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Mediafly Intelligence360Uptempo
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Mediafly Intelligence360Uptempo
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
Mediafly Intelligence360Uptempo
Small Businesses
Salesforce Sales Cloud
Salesforce Sales Cloud
Score 8.4 out of 10
Kantata PS Cloud
Kantata PS Cloud
Score 7.4 out of 10
Medium-sized Companies
Clari
Clari
Score 8.3 out of 10
MediaValet
MediaValet
Score 9.8 out of 10
Enterprises
Clari
Clari
Score 8.3 out of 10
MediaValet
MediaValet
Score 9.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Mediafly Intelligence360Uptempo
Likelihood to Recommend
7.1
(45 ratings)
8.0
(22 ratings)
Likelihood to Renew
8.5
(25 ratings)
6.4
(5 ratings)
Usability
7.9
(5 ratings)
8.2
(1 ratings)
Availability
8.4
(3 ratings)
-
(0 ratings)
Performance
9.1
(1 ratings)
-
(0 ratings)
Support Rating
9.5
(4 ratings)
-
(0 ratings)
Online Training
-
(0 ratings)
7.3
(1 ratings)
Implementation Rating
9.1
(1 ratings)
-
(0 ratings)
Ease of integration
-
(0 ratings)
7.9
(10 ratings)
Product Scalability
8.2
(1 ratings)
-
(0 ratings)
User Testimonials
Mediafly Intelligence360Uptempo
Likelihood to Recommend
Mediafly, Inc.
InsightSquared has been a great tool for quick reference dashboards for the whole organization and teams within the sales org. It presents a standardized individual dashboard for all the reps on the team. It doesn't fare well when trying to deep dive things like campaign and lead source inquiries, as well as activities associated with that opportunity.
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
Although the Analytics part is already available it could be improved. So for now Allocadia is very recommended if you are looking for a data maintenance software but less appropriate as a analysis tool. Ask yourself what is it you are looking for (analysis or controlling) and for which purposes (management level or specialists). The costs are very resonable and an absolute Plus!
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Pros
Mediafly, Inc.
  • The dashboard is amazing: easily customize your view so you can view all the data that is most relevant to you at a glance
  • Sales metrics: see how you are comparing to your peers, from every possible angle. InsightSquared gathers all the data you need to know, want to know, and didn't even know you wanted!
  • Predictive statistics and the likelihood of a deal to fail or succeed is quite useful in a sales environment where time efficiency is key. Need to know what deals to focus on? You can see exactly what deals need more TLC, which ones are likely to close, and which ones to stop wasting time on.
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
  • The user interface is clean, well-thought out, and easy for marketers to use. It behaves like their spreadsheets in all the right ways...without the baggage of having budgets locked into separate spreadsheets.
  • Allocadia knows that revenue attribution is important, and has great out-of-the-box adapters to flow actual spend and actual performance in to the tool.
  • The reporting engine is both substance and style. Data is accurate, can be sliced-and-diced, and is easy for marketers to get what they want in an ad hoc fashion, if a canned report does not already exist. The visuals are also excellent, which promotes the use of analysis.
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Cons
Mediafly, Inc.
  • I know this is something they have in process, but I would love to be able to customize reports myself. The support team is always super responsive and makes sure that we're taken care of. But, it would be great to just be able to log in and change the small things myself.
  • I recently downloaded the InsightSquared app to my phone, and I'd like to see more functionality there. Currently. You are only able to see dashboards that have a already been created.
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
  • Integrate the marketing department closer to the other companies departments output.
  • Connect to more markets for customer acquisition and care as well as customer satisfaction and experience enhancements.
  • We think it can get even closer to SAP Marketing Cloud at less investments and more ROI.
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Likelihood to Renew
Mediafly, Inc.
InsightSquared has been hugely beneficial to us, and to me in particular as someone outside of our sales team to gain insight into how our sales team and company is performing and how our overall health is. They offer fantastic customer support and have a great community to assist in your implementation of the product.
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
I am hesitant to comment on renewal in detail because we haven't been using the system for very long. But I am encouraged by the speed and ease of implementation, and look forward to getting to know the system better.
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Usability
Mediafly, Inc.
InsightSquared is easy to use overall. Running reports and creating dashboards is quick and easy - drag and drop functionality. All reports have multi-filter options allowing you to drill down into your data. Scorecards for employees help show how quickly a rep can start selling after they join your team. Activity ratios provide insight into what it takes from a KPI standpoint to close a deal.
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
Easy to use and allows you to track just about anything that's important to your business
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Reliability and Availability
Mediafly, Inc.
Every time I go to use InsightSquared it has been available and fully functional
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
No answers on this topic
Performance
Mediafly, Inc.
The Best
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
No answers on this topic
Support Rating
Mediafly, Inc.
InsightSquared has a very responsive team, and always willing to help with reporting needs which are not able to be completed in house. They do offer a professional services team at an additional cost, so if your reporting is very complex, or you have a team that is continuously changing the type of metrics they require as a business, their support team will be an invaluable asset for you.
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
No answers on this topic
Alternatives Considered
Mediafly, Inc.
I was not involved in our purchasing of this platform, so comparing it is difficult. This being said, it's most similar to constantly running reports in Salesforce, probably. SFDC offers more flexibility, obviously, but InsightSquared offers better visualization, less report updating, and more features dedicated to making analytics more enjoyable. It's worth the cost of the platform to save your admin time in reporting.
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
We have just used Bynder for some time but when we compared its performance with Uptempo we instantly knew it was superior in most of the aspects. It had better data analysis accurate reports and helped us track and manage our budget, so overall we were really happy with Uptempo.
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Return on Investment
Mediafly, Inc.
  • Fast, accurate insight into the business (positive)
  • Provides data useful in performance management (positive)
  • Easy to export reports and diagrams for board reporting (positive)
  • Lack of insight into KPIs other than $ pipeline (negative)
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Uptempo (Formerly BrandMaker, Allocadia, Hive9)
  • We have been able to more effectively look at our buys and see how they are performing on an ROI basis. Previously our spend data and leads were in two different places but this has allowed us to combine them.
  • We have only been in the software for five months so I think we will continue to see the ROI impact as we build out reports. Right now we're still trying to find the reports that will help us the most in our optimization.
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ScreenShots

Mediafly Intelligence360 Screenshots

Screenshot of Pull in data from multiple sources to get a 360° view of your business.Screenshot of Share presentation-ready reports with your team or your Board of Directors.Screenshot of Eliminate noise, and go beyond lists and pivot tables to get deeper insights.Screenshot of Draw links between different data elements, and see connections across your data sources.Screenshot of Follow the Newsfeed, and never miss the headlines.

Uptempo Screenshots

Screenshot of Uptempo's Marketing & Campaign Planning interface, which provides full visibility and control over activity planning across teams and channels.Screenshot of Uptempo's Impact Modeller, which translates planned activities into projected outcomes based on conversation rate and deal velocity data.Screenshot of Uptempo's Marketing Budget Management interface, which provides the ability to plan, iterate, control, and optimize budgets.Screenshot of Uptempo's Investments interface tracks actuals and reconciles them with planned marketing spend to ensure teams stay within budgets.Screenshot of Uptempo Work & Resource Management, the a central platform that manages, controls, and optimizes workflows across the marketing team's workload.Screenshot of Uptempo Brand Management, which forms the central platform to access, adapt, and order timely, correct, and brand-compliant media for every touchpoint.