Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing.
The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand.
$39
per month 100 daily sessions
Pointerpro
Score 7.7 out of 10
N/A
Pointerpro (formerly Survey Anyplace) helps users create surveys, quizzes, and assessments that return personalized advice to respondents in the final screen, through email, or in a branded PDF report. Customers include Capgemini, Adobe, Accor Hotels, as well as many midsize consulting companies and agencies. Pointerpro is designed to take the guesswork out of creating a custom experience and provides a tool to get questions answered. Features such as custom scoring, formulas, and…
Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
They get the job done. We were able to do everything that our client wanted and needed. Its a free quiz on their website, so having to pay $1,500 a year for this service is hurting our bank. My only complaint is the price. If you are able to lower your price or offer promotions, then I would have no problem staying. We are currently looking for cheaper alternatives.
Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
Hotjar has a poll function, so you can have polls on your website.
Intuitive branching logic mechanics. Survey Anyplace offers a nicely pipeline/process map format to visually see the branching logic for more robust question sets.
Reliable results. Survey Anyplace offers important tracking data to evaluate and hold respondents accountable to completing the surveys.
Users can save progress and come back. This allows busy respondents time to think about deeper questions, specifically when the surveys are being used in an interviewing approach.
Creating something highly customized at the ReportR level means you will need to have some savvy with CSS if you want to do it yourself. But it also means you can create something truly incredible and they do not have the same limitations as other similar software.
Even though the heat maps and user recordings were useful, our website was significantly slowed down after we installed Hotjar, so much so, that it took over a minute for our blog to load. The data that we gathered was not worth the length that it took our website to load.
So easy and simple to use! Straightforward anyone in the team is able to easily go in and set up anything in Hotjar. The UI is really simple. Whenever you give feedback to Hotjar they continously take on board the feedback and improve the tool.
This is a great platform. The ease of use and ability to generate instant reports is killer. I highly recommend this platform for those who want to showcase a professional survey to impress their clients and employees. For us, this helps expand our product offering greatly, which also supplements our other services. [Survey Anyplace is a] great product and platform!
Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
I wish there was a better live chat feature. Seems like I have to wait 30-60 every time I need to talk to someone. Though once I am able to speak with someone via the chat in my account, they have been very helpful in answering my questions or pointing me in the right direction.
Video Capture - HotJars video capture of user sessions is nothing short of amazing. It is so useful (not to mention cool) to see, in real time, how users interact with our software. It makes our jobs so much easier and more enjoyable to get this type of d
User Surveys - The ease and flexibility of surveys we can make available on our website are an awesome tool to get additional data.
Simple implementation - Adding a very small amount of code to our website gives us the ability to use all of HotJars features without having to touch our code again.
Survey Anyplace is an excellent piece of software.
It can create in depth surveys and has a huge functional capability! I would highly recommend using Survey Anyplace for any business as it is so adaptable!
The support team are fabulous and always on hand to answer any queries and set up Zoom calls for more tailored help! Mark has been brilliant in helping me to create a complex survey!
We have fixed many issues, for example, checkout usability problems with the video recording feature. You can catch bugs and get an overall idea of how a particular page is working.
Polls have helped us pair intent with the video sessions, so we can understand better why certain users answered different things. You get greedy and try to ask everything but that won't work. Keep it simple and it will give you small but important insights.
As a publisher, the quizzes provide us with compelling type of "advertising" product to engage our clients' audiences.
We use the quizzes to direct respondents to thought leadership content for lead gen. The "correct response" feature in the quizzes provide the most interesting sample of our clients' content.
