What users are saying about
77 Ratings
Top Rated
460 Ratings
77 Ratings
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Score 8.4 out of 100
Top Rated
460 Ratings
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Score 8.3 out of 100

Feature Set Ratings

    Security

    9.0

    HubSpot CMS Hub

    90%

    Sprout Social

    Feature Set Not Supported
    N/A
    HubSpot CMS Hub ranks higher in 1/1 features

    Role-based user permissions

    9.0
    90%
    8 Ratings
    N/A
    0 Ratings

    Platform & Infrastructure

    8.3

    HubSpot CMS Hub

    83%

    Sprout Social

    Feature Set Not Supported
    N/A
    HubSpot CMS Hub ranks higher in 2/2 features

    API

    8.8
    88%
    7 Ratings
    N/A
    0 Ratings

    Internationalization / multi-language

    7.9
    79%
    4 Ratings
    N/A
    0 Ratings

    Web Content Creation

    7.9

    HubSpot CMS Hub

    79%

    Sprout Social

    Feature Set Not Supported
    N/A
    HubSpot CMS Hub ranks higher in 8/8 features

    WYSIWYG editor

    7.8
    78%
    6 Ratings
    N/A
    0 Ratings

    Code quality / cleanliness

    7.5
    75%
    8 Ratings
    N/A
    0 Ratings

    Admin section

    9.0
    90%
    8 Ratings
    N/A
    0 Ratings

    Page templates

    8.2
    82%
    8 Ratings
    N/A
    0 Ratings

    Library of website themes

    7.6
    76%
    8 Ratings
    N/A
    0 Ratings

    Mobile optimization / responsive design

    7.4
    74%
    7 Ratings
    N/A
    0 Ratings

    Publishing workflow

    7.8
    78%
    7 Ratings
    N/A
    0 Ratings

    Form generator

    8.1
    81%
    7 Ratings
    N/A
    0 Ratings

    Web Content Management

    7.7

    HubSpot CMS Hub

    77%

    Sprout Social

    Feature Set Not Supported
    N/A
    HubSpot CMS Hub ranks higher in 5/5 features

    Content taxonomy

    7.6
    76%
    7 Ratings
    N/A
    0 Ratings

    SEO support

    7.5
    75%
    8 Ratings
    N/A
    0 Ratings

    Bulk management

    7.9
    79%
    8 Ratings
    N/A
    0 Ratings

    Availability / breadth of extensions

    7.6
    76%
    7 Ratings
    N/A
    0 Ratings

    Community / comment management

    7.7
    77%
    7 Ratings
    N/A
    0 Ratings

    Listening/monitoring

    HubSpot CMS Hub

    Feature Set Not Supported
    N/A
    7.7

    Sprout Social

    77%
    Sprout Social ranks higher in 4/4 features

    Boolean keyword searches

    N/A
    0 Ratings
    7.6
    76%
    38 Ratings

    Filtering out noise/spam

    N/A
    0 Ratings
    7.5
    75%
    42 Ratings

    Sentiment analysis

    N/A
    0 Ratings
    7.4
    74%
    23 Ratings

    Broad channel coverage

    N/A
    0 Ratings
    8.3
    83%
    33 Ratings

    Publishing

    HubSpot CMS Hub

    Feature Set Not Supported
    N/A
    8.3

    Sprout Social

    83%
    Sprout Social ranks higher in 4/4 features

    Content planning and scheduling

    N/A
    0 Ratings
    9.0
    90%
    56 Ratings

    Audience targeting

    N/A
    0 Ratings
    7.5
    75%
    48 Ratings

    Content optimization

    N/A
    0 Ratings
    8.0
    80%
    49 Ratings

    Workflow management

    N/A
    0 Ratings
    8.8
    88%
    51 Ratings

    Engagement

    HubSpot CMS Hub

    Feature Set Not Supported
    N/A
    7.8

    Sprout Social

    78%
    Sprout Social ranks higher in 3/3 features

    Automated routing and prioritization

    N/A
    0 Ratings
    7.2
    72%
    25 Ratings

    Customer interaction histories

    N/A
    0 Ratings
    8.5
    85%
    50 Ratings

    Bulk actions

    N/A
    0 Ratings
    7.8
    78%
    45 Ratings

    Marketing

    HubSpot CMS Hub

    Feature Set Not Supported
    N/A
    6.9

    Sprout Social

    69%
    Sprout Social ranks higher in 4/4 features

    Lead generation

    N/A
    0 Ratings
    6.1
    61%
    31 Ratings

    Content marketing

    N/A
    0 Ratings
    7.9
    79%
    35 Ratings

    Paid media management

    N/A
    0 Ratings
    6.2
    62%
    3 Ratings

    Campaigns and promotions

    N/A
    0 Ratings
    7.2
    72%
    4 Ratings

    Channel coverage/integration

    HubSpot CMS Hub

    Feature Set Not Supported
    N/A
    8.4

    Sprout Social

    84%
    Sprout Social ranks higher in 7/7 features

    Twitter

    N/A
    0 Ratings
    9.0
    90%
    56 Ratings

    Facebook

    N/A
    0 Ratings
    8.9
    89%
    58 Ratings

    LinkedIn

    N/A
    0 Ratings
    8.1
    81%
    51 Ratings

    Google+

    N/A
    0 Ratings
    8.8
    88%
    21 Ratings

    Instagram

    N/A
    0 Ratings
    7.7
    77%
    48 Ratings

    Pinterest

    N/A
    0 Ratings
    8.3
    83%
    14 Ratings

    YouTube

    N/A
    0 Ratings
    8.0
    80%
    1 Rating

    Reporting/analytics

    HubSpot CMS Hub

    Feature Set Not Supported
    N/A
    8.1

    Sprout Social

    81%
    Sprout Social ranks higher in 3/3 features

    Campaign success analytics

    N/A
    0 Ratings
    8.1
    81%
    54 Ratings

    Real-time tracking

    N/A
    0 Ratings
    8.3
    83%
    54 Ratings

    Competitor analysis

    N/A
    0 Ratings
    7.9
    79%
    46 Ratings

    Account management

    HubSpot CMS Hub

    Feature Set Not Supported
    N/A
    8.3

    Sprout Social

    83%
    Sprout Social ranks higher in 2/2 features

    Role-based user permissions & privileges

    N/A
    0 Ratings
    8.8
    88%
    54 Ratings

    Mobile access

    N/A
    0 Ratings
    7.9
    79%
    50 Ratings

    Attribute Ratings

    • HubSpot CMS Hub is rated higher in 2 areas: Usability, Support Rating
    • Sprout Social is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    8.1

    HubSpot CMS Hub

    81%
    8 Ratings
    8.9

    Sprout Social

    89%
    113 Ratings

    Likelihood to Renew

    HubSpot CMS Hub

    N/A
    0 Ratings
    9.0

    Sprout Social

    90%
    62 Ratings

    Usability

    10.0

    HubSpot CMS Hub

    100%
    1 Rating
    8.9

    Sprout Social

    89%
    41 Ratings

    Availability

    HubSpot CMS Hub

    N/A
    0 Ratings
    7.7

    Sprout Social

    77%
    16 Ratings

    Performance

    HubSpot CMS Hub

    N/A
    0 Ratings
    8.0

    Sprout Social

    80%
    14 Ratings

    Support Rating

    10.0

    HubSpot CMS Hub

    100%
    1 Rating
    8.3

    Sprout Social

    83%
    49 Ratings

    Online Training

    HubSpot CMS Hub

    N/A
    0 Ratings
    7.3

    Sprout Social

    73%
    3 Ratings

    Implementation Rating

    HubSpot CMS Hub

    N/A
    0 Ratings
    10.0

    Sprout Social

    100%
    21 Ratings

    Vendor post-sale

    HubSpot CMS Hub

    N/A
    0 Ratings
    9.1

    Sprout Social

    91%
    1 Rating

    Vendor pre-sale

    HubSpot CMS Hub

    N/A
    0 Ratings
    9.1

    Sprout Social

    91%
    1 Rating

    Likelihood to Recommend

    HubSpot

    It is a super-effective tool for our marketing and content writing team. It is recommended to all the entrepreneurs out there to enhance their website traffic. The content can be easily managed via HubSpot CMS Hub and the marketing tools can be proved helpful in the dissemination of the content along with its SEO feature. However, it is less appropriate in the scenario for creating content for mobile as it has limited templates
    Read full review

    Sprout Social

    Sprout [Social] is great for small businesses, small agencies and those who need a platform but don't want to spend a fortune. If you need multiple user log-in's, the cost will add up. This is great to share a log-in for different people to use or add one or two users
    Read full review

    Pros

    HubSpot

    • Training and provision of documents to enhance and grow success with their platform.
    • Content scheduling!
    • Content management and the easy way you can manipulate pre-built schedules and shift content around, etc.
    Read full review

    Sprout Social

    • The Landscape system that Sprout Social offers allows me to modify all the images that I want to publish on my social networks. This service allows me to modify the size of the image, add filters, modify the colors and much more, it is a very important tool to be able to have a better presentation of the images that we use in our publications on social networks.
    • It offers me a perfect statistical system where I can consult all kinds of movements that have occurred in all my social networks, I can see statistics individually or generally. The statistics allow me to see group reports, participation, information on audience movement on Twitter, Facebook or LinkedIn and also allow me to view the activity that has occurred in my account.
    • Sprout Social allows me to view a record in real time that shows me all the movements that my social networks are having by my employees. As Director of the Marketing Sector, this is a very important role, as I can know what actions my employees are taking to improve marketing with social networks.
    Read full review

    Cons

    HubSpot

    • Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
    • There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
    • It's expensive.
    Read full review

    Sprout Social

    • I'd love to see more robust tag reporting capabilities, but they mentioned that this is something in the pipeline for improvement.
    • I wish it was easier to batch content and shift it to approval or draft mode. Sometimes clients can change their mind and moving through each post individually can be a bit time consuming. This is a very minor thing.
    • I'd love to see more customization options come to its reporting feature so we can insert graphics. Currently it supports the insertion of text only.
    Read full review

    Pricing Details

    HubSpot CMS Hub

    Starting Price

    Editions & Modules

    HubSpot CMS Hub editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Sprout Social

      Starting Price

      $0 for 30 days

      Editions & Modules

      Sprout Social editions and modules pricing
      EditionModules
      Free TrialFree1
      Standard992
      Professional1493
      Advanced2494

      Footnotes

      1. for 30 days
      2. per user/per month
      3. per user/per month
      4. per user/per month

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Likelihood to Renew

      HubSpot

      No answers on this topic

      Sprout Social

      While I am currently no longer working with the company in which I was employed and utilized Sprout Social, I do know that the company is still utilizing Sprout Social on a daily basis and I do not foresee a time when the subscription would be cancelled.
      Read full review

      Usability

      HubSpot

      It is very easy for my new employees to use. They provide great training tools to help train our staff when they are faced with a challenge
      Read full review

      Sprout Social

      Sprout Social is extremely user-friendly. The publishing feature is easy to use, and provides previews of what your content will look like once posted. I also love the calendar view where you can view all posts you have scheduled for the month. The collaborative nature of the platform makes working directly in Sprout Social with clients a breeze, and we are seeing our content get approved much faster.
      Read full review

      Reliability and Availability

      HubSpot

      No answers on this topic

      Sprout Social

      Uptime was OK, but given the fact that we are in Europe, there were some specific problems: They tended to take the system down for maintenance during the night in the US, which was during our workday. This was definitely problematic and hard to explain to our clients.
      Read full review

      Performance

      HubSpot

      No answers on this topic

      Sprout Social

      It is quick to post, however you have to refresh the page every time you add a new scheduled item.
      Read full review

      Support Rating

      HubSpot

      They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours
      Read full review

      Sprout Social

      Sprout Social's customer support is extremely prompt and always helpful. Not only do they provide quick and useful service, but the representatives follow up multiple times to ensure that the issue is fully address and/or completely resolved. The overall experience is exemplary; very few other companies provide comparable service.
      Read full review

      Online Training

      HubSpot

      No answers on this topic

      Sprout Social

      Their training is good, but the promotion of it is even better. I don't need or have the time for training, but I was always happy to know it was there. They did a great job sending updates out and making me aware when there was a new feature that I may want training for. As for the training I never used it, so I can't comment on that
      Read full review

      Implementation Rating

      HubSpot

      No answers on this topic

      Sprout Social

      Make sure you do it all the way. Do not break it into phases. Pour yourself a coffee, start it in the morning and you'll be done before you finish that coffee.
      Read full review

      Alternatives Considered

      HubSpot

      Easier and faster to use then these two, HubSpot CMS Hub provides me with a long list of tools that make my marketing process more smooth and easy to manage, it doesn't get too technical but is also not too basic, so it has the balance I need when preparing campaigns for some of our sites.
      Read full review

      Sprout Social

      I used Buffer previous to Sprout Social for two years. It was a good solution as we were getting a handle on scheduling content. It was the first real tool we had for this. But we outgrew it and they began removing features that were critical to our workflow, such as the RSS Feed. While their 50% off policy for non-profits was very helpful, once we started adding up the cost to use features like Replies and Analytics, we discovered that our needs were simply too robust for Buffer to handle. Sprout Social was the solution suggested by all our peers and we've been very happy with it ever since.
      Read full review

      Return on Investment

      HubSpot

      • Has helped with visibility
      • Has helped cut cost since we can do more in one place versus having several software departments are using separately
      Read full review

      Sprout Social

      • Sprout has given insights to lead our creative refreshes every quarter. As we have a healthy budget on paid social, it is crucial to understand the type of creative that works best.
      • Sprout has the ability to send notifications based on certain types of messages received. This is crucial for social media teams who don't have 24/7 coverage but need to be notified of urgent matters.
      • Sprout has saved me hours of time as I no longer pull analytics natively from each social platform. The generated reports give me a look at all of the platforms and can be customized.
      Read full review

      Screenshots

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