HubSpot CRM vs. Microsoft Dynamics 365 Business Central

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot CRM
Score 8.4 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Microsoft Dynamics 365 Business Central
Score 7.2 out of 10
N/A
Microsoft Dynamics 365 Business Central (formerly Dynamics NAV) is one of the ERP products in the Dynamics family. The technology is based on the Navision product acquired by Microsoft in 2002. This product is the best-selling Microsoft ERP platform, and is often used by companies in the manufacturing and distribution verticals.N/A
Pricing
HubSpot CRMMicrosoft Dynamics 365 Business Central
Editions & Modules
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
No answers on this topic
Offerings
Pricing Offerings
HubSpot CRMMicrosoft Dynamics 365 Business Central
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
HubSpot CRMMicrosoft Dynamics 365 Business Central
Top Pros
Top Cons
Features
HubSpot CRMMicrosoft Dynamics 365 Business Central
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
HubSpot CRM
7.7
1590 Ratings
0% above category average
Microsoft Dynamics 365 Business Central
-
Ratings
Customer data management / contact management8.51532 Ratings00 Ratings
Workflow management7.91502 Ratings00 Ratings
Territory management5.1184 Ratings00 Ratings
Opportunity management8.11435 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)8.21547 Ratings00 Ratings
Contract management8.0185 Ratings00 Ratings
Quote & order management7.31049 Ratings00 Ratings
Interaction tracking8.31490 Ratings00 Ratings
Channel / partner relationship management8.2186 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
HubSpot CRM
7.1
1059 Ratings
5% below category average
Microsoft Dynamics 365 Business Central
-
Ratings
Case management7.2985 Ratings00 Ratings
Call center management6.8854 Ratings00 Ratings
Help desk management7.3907 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
HubSpot CRM
8.1
1400 Ratings
7% above category average
Microsoft Dynamics 365 Business Central
-
Ratings
Lead management8.21321 Ratings00 Ratings
Email marketing8.01332 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
HubSpot CRM
7.5
1451 Ratings
1% below category average
Microsoft Dynamics 365 Business Central
-
Ratings
Task management8.11393 Ratings00 Ratings
Billing and invoicing management6.8722 Ratings00 Ratings
Reporting7.61284 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
HubSpot CRM
7.5
1418 Ratings
1% below category average
Microsoft Dynamics 365 Business Central
-
Ratings
Forecasting7.31118 Ratings00 Ratings
Pipeline visualization7.91347 Ratings00 Ratings
Customizable reports7.51307 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
HubSpot CRM
7.1
1355 Ratings
6% below category average
Microsoft Dynamics 365 Business Central
6.0
18 Ratings
21% below category average
Custom fields7.71328 Ratings00 Ratings
Custom objects7.01154 Ratings00 Ratings
Scripting environment6.3132 Ratings00 Ratings
API for custom integration7.4944 Ratings6.017 Ratings
Plug-ins00 Ratings6.015 Ratings
Security
Comparison of Security features of Product A and Product B
HubSpot CRM
8.3
1312 Ratings
0% below category average
Microsoft Dynamics 365 Business Central
8.7
22 Ratings
8% above category average
Single sign-on capability8.41173 Ratings7.518 Ratings
Role-based user permissions8.21249 Ratings10.021 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
HubSpot CRM
6.6
897 Ratings
9% below category average
Microsoft Dynamics 365 Business Central
-
Ratings
Social data6.5879 Ratings00 Ratings
Social engagement6.6869 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
HubSpot CRM
7.5
1006 Ratings
4% above category average
Microsoft Dynamics 365 Business Central
-
Ratings
Marketing automation7.3999 Ratings00 Ratings
Compensation management7.6656 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
HubSpot CRM
7.9
1193 Ratings
7% above category average
Microsoft Dynamics 365 Business Central
-
Ratings
Mobile access7.91193 Ratings00 Ratings
Payroll Management
Comparison of Payroll Management features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
4.0
7 Ratings
56% below category average
Pay calculation00 Ratings2.07 Ratings
Benefit plan administration00 Ratings2.05 Ratings
Direct deposit files00 Ratings2.06 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
5.3
23 Ratings
29% below category average
Dashboards00 Ratings5.019 Ratings
Standard reports00 Ratings6.023 Ratings
Custom reports00 Ratings5.022 Ratings
General Ledger and Configurable Accounting
Comparison of General Ledger and Configurable Accounting features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
7.8
23 Ratings
2% above category average
Accounts payable00 Ratings7.522 Ratings
Accounts receivable00 Ratings7.021 Ratings
Global Financial Support00 Ratings5.510 Ratings
Primary and Secondary Ledgers00 Ratings6.09 Ratings
Journals and Reconciliations00 Ratings6.512 Ratings
Configurable Accounting00 Ratings6.012 Ratings
Standardized Processes00 Ratings6.013 Ratings
Inventory Management
Comparison of Inventory Management features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
6.0
18 Ratings
26% below category average
Inventory tracking00 Ratings6.018 Ratings
Automatic reordering00 Ratings6.011 Ratings
Location management00 Ratings2.014 Ratings
Order Management
Comparison of Order Management features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
4.7
21 Ratings
49% below category average
Pricing00 Ratings2.018 Ratings
Order entry00 Ratings6.018 Ratings
Credit card processing00 Ratings2.012 Ratings
Cost of goods sold00 Ratings2.016 Ratings
Order Orchestration00 Ratings6.57 Ratings
Subledger and Financial Process
Comparison of Subledger and Financial Process features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
7.5
13 Ratings
1% above category average
Billing Management00 Ratings6.511 Ratings
Cash and Asset Management00 Ratings6.512 Ratings
Travel & Expense Management00 Ratings6.08 Ratings
Budgetary Control & Encumbrance Accounting00 Ratings6.09 Ratings
Period Close00 Ratings5.512 Ratings
Project Financial Management
Comparison of Project Financial Management features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
8.7
8 Ratings
13% above category average
Budgeting and Forecasting00 Ratings10.08 Ratings
Project Costing00 Ratings10.07 Ratings
Cost Capture00 Ratings10.08 Ratings
Capital Project Management00 Ratings8.05 Ratings
Customer Contract Compliance00 Ratings10.06 Ratings
Project Revenue Recognition00 Ratings8.04 Ratings
Project Execution Management
Comparison of Project Execution Management features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
6.2
5 Ratings
10% below category average
Project Planning and Scheduling00 Ratings2.04 Ratings
Task Insight for Project Managers00 Ratings2.04 Ratings
Project Mobile Functionality00 Ratings2.04 Ratings
Definable Resource Pools00 Ratings2.04 Ratings
Grants Management
Comparison of Grants Management features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
9.7
3 Ratings
28% above category average
Award Lifecycle Management00 Ratings10.03 Ratings
Procurement
Comparison of Procurement features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
6.9
8 Ratings
1% above category average
Bids Analyzed and Compared00 Ratings2.04 Ratings
Contract Authoring00 Ratings2.04 Ratings
Contract Repository00 Ratings2.04 Ratings
Requisitions-to-Purchase Orders Integrated00 Ratings6.07 Ratings
Supplier Management00 Ratings6.05 Ratings
Risk Management
Comparison of Risk Management features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
7.3
5 Ratings
12% above category average
Risk Repository00 Ratings5.54 Ratings
Control Management00 Ratings5.05 Ratings
Control Efficiency Assessments00 Ratings6.04 Ratings
Issue Detection00 Ratings5.55 Ratings
Remediation and Certification00 Ratings5.54 Ratings
Logistics
Comparison of Logistics features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
5.4
4 Ratings
21% below category average
Transportation Planning and Optimization00 Ratings2.03 Ratings
Transportation Execution Management00 Ratings2.03 Ratings
Trade and Customs Management00 Ratings2.03 Ratings
Fulfillment Management00 Ratings1.04 Ratings
Warehouse Workforce Management00 Ratings2.03 Ratings
Manufacturing
Comparison of Manufacturing features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
4.5
4 Ratings
48% below category average
Production Process Design00 Ratings2.03 Ratings
Production Management00 Ratings2.04 Ratings
Configuration Management00 Ratings2.03 Ratings
Work Execution00 Ratings2.03 Ratings
Manufacturing Costs00 Ratings2.04 Ratings
Supply Chain
Comparison of Supply Chain features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
3.5
6 Ratings
67% below category average
Forecasting00 Ratings1.06 Ratings
Inventory Planning00 Ratings2.06 Ratings
Performance Monitoring00 Ratings2.06 Ratings
Product Lifecycle Management
Comparison of Product Lifecycle Management features of Product A and Product B
HubSpot CRM
-
Ratings
Microsoft Dynamics 365 Business Central
7.3
3 Ratings
2% above category average
Proposal Management00 Ratings2.02 Ratings
Product Master Data Management00 Ratings2.02 Ratings
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HubSpot CRMMicrosoft Dynamics 365 Business Central
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User Ratings
HubSpot CRMMicrosoft Dynamics 365 Business Central
Likelihood to Recommend
8.0
(1634 ratings)
6.5
(23 ratings)
Likelihood to Renew
9.8
(29 ratings)
10.0
(1 ratings)
Usability
7.9
(1481 ratings)
9.0
(3 ratings)
Availability
-
(0 ratings)
8.0
(1 ratings)
Support Rating
6.6
(23 ratings)
10.0
(2 ratings)
Implementation Rating
7.8
(8 ratings)
-
(0 ratings)
User Testimonials
HubSpot CRMMicrosoft Dynamics 365 Business Central
Likelihood to Recommend
HubSpot
As I mentioned earlier, HubSpot helps organize the sales leads we contact. It makes it more accessible from the angle that we do not duplicate our work by contacting the same client by two different people. In addition, we can track the work and add reminders to follow up.
Read full review
Microsoft
It addresses well some integration and connectivity issues with other software and adapted technologies: formulation and manufacturing batching software, scanners and bar codes, inventory, financials, emailing of invoices and statement, sales and purchasing... etc. I believe it to be better suited to a medium to large company. Not as simple and seamless as we expected for migrating from another Microsoft Dynamics software product (we moved from GP to NAV). Our staff is going through a tougher time than we thought to learn some procedures. Normal growing pains?!
Read full review
Pros
HubSpot
  • Personalized email campaigns: It helps to create highly effective personalized emails with its wonderful content tokens.
  • Scheduling of meetings: It eliminates the bottlenecks in the process of meeting schedule with its amazing integrating capabilities with other calendar tools like Google calendar. It also ensures the automatic reminders of meetings to the participants of meeting.
  • Automation for follow-up : With its feature called "sequences", follow-up emails made easy.
Read full review
Microsoft
  • Automate the creation of bills of materials for production. We can now generate a BoM from a sales order.
  • Organization of all data pertaining to thousands of parts, assemblies, and finished goods. Engineering and purchasing have a common portal.
  • We can create sales orders from quotations instead of re-entering them (this did require some bolt-on software). Less redundant work with fewer entry errors.
  • Accounting can provide reports based on specific criteria stored in NAV. We can pull better and more detailed intelligence.
Read full review
Cons
HubSpot
  • A lot of my companies have one URL for a ton of branches and each branch has their own name and location so I have to manually enter all the information because they all have the same URL so I can't easily use an Excel file to import those contacts so a faster solution to this would be appreciated
  • Making Corporate and branch associations is very tedious, it would be nice if the companies that all share the same url would automatically associate with the corporate company so I didn't have to manually do it
  • I would like to not see all the extra feature tabs in my layout because I am not using them so it would be nice to be able to turn them off (even the ones that are in my plan that I don't use, it would be nice to turn them off)
Read full review
Microsoft
  • The version of software that we currently use isn't compatible with Windows 7, therefore we had to install it using the virtual computer under Windows XP. This created a few additional steps that the users had to go through in order to access the software which generated more calls to our IT Helpdesk.
  • We did research how much it would cost to upgrade the software so that we could get a version compatible with Windows 7, but the cost was way too expensive for our organization. Also, when we need to make updates or changes to the software, there are very few consultants who are familiar with the software so we are limited in who we can use for consulting services. Since we are limited in choosing consultants who can make updates and changes to the software the fees are usually really expensive for their services.
  • There is a .zup file that we constantly have to delete in order for the database to work properly and update. Users get a pop-up about once a week asking if they want to replace the .zup file and if the file is not deleted then the opening page for the software will not show up correctly and the database will not have the most up to date information.
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Likelihood to Renew
HubSpot
To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
Read full review
Microsoft
We've already decided to continue using this software. It is too expensive for us to upgrade so we made a workaround by using the virtual computer with Windows XP installed on it. We did research replacing this software, but it was a better financial decision to keep what we had instead
Read full review
Usability
HubSpot
I think the usability is great. I am able to train a new agent with zero experience in our process with HubSpot in a day or less. They can be proficient in using HubSpot quickly, the way I've designed it to work, in less than a week. I am able to load new leads, set calling campaigns, and start prospecting quickly. I've even had to call customer service for help, and they were super helpful.
Read full review
Microsoft
It has simplified all processes and reduces turnaround time for month end processes. You can easily navigate through the dashboard which is very user friendly and easily guides you to different functionalities. Duplications of Invoices is avoided because NAV rejects posting of an invoice number already in the system so you increase accuracy.
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Support Rating
HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
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Microsoft
It provides one to efficiently be able to manage bookkeeping and inventory without much challenges. One can easily navigate through workflow processes while managing usages and budgets. Being able to produce reports in Word, Excel or PDF means one is able to have a working document to produce trends and graphs or produce pivot tables.
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Implementation Rating
HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
Read full review
Microsoft
No answers on this topic
Alternatives Considered
HubSpot
HubSpot is different as it allows us to see all deals as we wanted to compare to others as other apps don't have those features Hubspot has to view deals in different views and make it according to your pipelines the way you want to see the deals and data track the daily reports very easily and review our own performance for the day to grow more.
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Microsoft
I have personally supported all of the Dynamic family of ERP systems and made the decision to concentrate on NAV as the solution of choice. From a support and development standpoint there are few if any packages that can compare. It is not uncommon for most of the companies that I support to only call me once or twice a month after the first year. This is due to the ease of tracking down problems and errors and the ability for a developer to provide the end-user with routines that automatically correct the most basic kind of error
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Return on Investment
HubSpot
  • HubSpot is great for tracking deals - we use the deal pipeline to understand the part of the lifecycle that each and every deal is currently in. It also provides good historical information.
  • The contacts section is great for storing and managing engaged users for our mailing list. We utilise this feature with the free version.
  • The customisable dashboard is a great feature that enables you to keep the most important information on the home screen at log-in
Read full review
Microsoft
  • Automation processing, including EDI functionality, has increased employee efficiency and prevented the need for adding additional employees.
  • Implementation of the warehouse functionality, including cycle counts, has resulted in better inventory control/less shrinkage.
  • Implementation of e-Ship and e-Receive, has resulted in greater efficiency and order accuracy.
Read full review
ScreenShots

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.