What users are saying about
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Top Rated
1785 Ratings
12 Ratings

HubSpot Marketing Hub

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Top Rated
1785 Ratings
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Score 8.5 out of 100
12 Ratings
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Score 4.5 out of 100

Likelihood to Recommend

HubSpot Marketing Hub

I've worked with HubSpot [Marketing Hub] for six months and having all of the tools I need to write and edit website pages and blogs, post social media and send out emails is pretty awesome. There's still a lot of marketing and sales tools I don't know how or haven't had to use yet. I'm confident when I do need additional resources, HubSpot will probably have them. I'll learn to use them intuitively or easily find some training.
Joelyn Brickner | TrustRadius Reviewer

Maximizer CRM

It was not a good experience. Nothing was as advertised, from the user experience to the security of purchase. The address book was not able to be converted from the Leads module and the maps feature wasn’t able to connect from Leads. The mobile version has a lot of bugs and isn’t very functional. They have a tutorial, yet [I think they] aren’t proactive in distributing it to new users. Their focus is on sales. And it’s not a very salable product in my opinion. The worst aspect of this company is that they aren’t risk free. If you purchase a year software and decide after a few weeks it simply isn’t for your company, there are no refunds. I had to initiate a chargeback with my bank after being told that “unfortunately, due to the terms and conditions...” No customer wants to hear that. [I feel] they tried to bully me into keeping their software. There are far too many options in 2021 for CRM to be forced into one, especially one so difficult to use. When I asked about a feature that I needed, I was told, “Perhaps later this year...” Not what I need if I’m paying good money for a software. Their sales VP wouldn’t call me when I requested a call after being denied a refund. When I went through their main website again after my experience with Maximizer, I [felt] that everything they advertise is not in line with the product they put out. They say that there’s a free trial available. Not the truth [in my experience].This maybe would have been a good CRM in say, 1999. [I think] it’s antiquated and didn’t serve the needs of my business. I used well-known CRM previously and didn’t find Maximizer to be better than the free version of that one. There was a disconnect in usage that wasn’t able to be overcome by myself or my employees in several weeks of trials.
Javier Ortiz | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

HubSpot Marketing Hub
8.6
Maximizer CRM
WYSIWYG email editor
HubSpot Marketing Hub
8.4
Maximizer CRM
Dynamic content
HubSpot Marketing Hub
8.3
Maximizer CRM
Ability to test dynamic content
HubSpot Marketing Hub
8.1
Maximizer CRM
Landing pages
HubSpot Marketing Hub
8.9
Maximizer CRM
A/B testing
HubSpot Marketing Hub
8.4
Maximizer CRM
Mobile optimization
HubSpot Marketing Hub
8.8
Maximizer CRM
Email deliverability reporting
HubSpot Marketing Hub
8.9
Maximizer CRM
List management
HubSpot Marketing Hub
8.9
Maximizer CRM
Triggered drip sequences
HubSpot Marketing Hub
9.0
Maximizer CRM

Lead Management

HubSpot Marketing Hub
8.6
Maximizer CRM
Lead nurturing
HubSpot Marketing Hub
8.8
Maximizer CRM
Lead scoring and grading
HubSpot Marketing Hub
8.4
Maximizer CRM
Data quality management
HubSpot Marketing Hub
8.6
Maximizer CRM
Automated sales alerts and tasks
HubSpot Marketing Hub
8.5
Maximizer CRM

Campaign Management

HubSpot Marketing Hub
8.7
Maximizer CRM
Calendaring
HubSpot Marketing Hub
8.4
Maximizer CRM
Event/webinar marketing
HubSpot Marketing Hub
9.0
Maximizer CRM

Social Media Marketing

HubSpot Marketing Hub
8.7
Maximizer CRM
Social sharing and campaigns
HubSpot Marketing Hub
8.7
Maximizer CRM
Social profile integration
HubSpot Marketing Hub
8.7
Maximizer CRM

Reporting & Analytics

HubSpot Marketing Hub
8.6
Maximizer CRM
Dashboards
HubSpot Marketing Hub
8.7
Maximizer CRM
Standard reports
HubSpot Marketing Hub
8.7
Maximizer CRM
Custom reports
HubSpot Marketing Hub
8.5
Maximizer CRM

Platform & Infrastructure

HubSpot Marketing Hub
8.3
Maximizer CRM
API
HubSpot Marketing Hub
8.4
Maximizer CRM
Role-based workflow & approvals
HubSpot Marketing Hub
8.5
Maximizer CRM
Customizability
HubSpot Marketing Hub
8.6
Maximizer CRM
Integration with Salesforce.com
HubSpot Marketing Hub
8.6
Maximizer CRM
Integration with Microsoft Dynamics CRM
HubSpot Marketing Hub
7.9
Maximizer CRM
Integration with SugarCRM
HubSpot Marketing Hub
7.9
Maximizer CRM

Sales Force Automation

HubSpot Marketing Hub
Maximizer CRM
4.3
Customer data management / contact management
HubSpot Marketing Hub
Maximizer CRM
5.0
Workflow management
HubSpot Marketing Hub
Maximizer CRM
2.7
Territory management
HubSpot Marketing Hub
Maximizer CRM
2.9
Opportunity management
HubSpot Marketing Hub
Maximizer CRM
5.0
Integration with email client (e.g., Outlook or Gmail)
HubSpot Marketing Hub
Maximizer CRM
2.8
Contract management
HubSpot Marketing Hub
Maximizer CRM
6.1
Quote & order management
HubSpot Marketing Hub
Maximizer CRM
3.6
Interaction tracking
HubSpot Marketing Hub
Maximizer CRM
5.4
Channel / partner relationship management
HubSpot Marketing Hub
Maximizer CRM
5.5

Customer Service & Support

HubSpot Marketing Hub
Maximizer CRM
4.2
Case management
HubSpot Marketing Hub
Maximizer CRM
4.0
Call center management
HubSpot Marketing Hub
Maximizer CRM
4.0
Help desk management
HubSpot Marketing Hub
Maximizer CRM
4.5

Marketing Automation

HubSpot Marketing Hub
Maximizer CRM
3.9
Lead management
HubSpot Marketing Hub
Maximizer CRM
4.9
Email marketing
HubSpot Marketing Hub
Maximizer CRM
2.8

CRM Project Management

HubSpot Marketing Hub
Maximizer CRM
4.3
Task management
HubSpot Marketing Hub
Maximizer CRM
4.9
Billing and invoicing management
HubSpot Marketing Hub
Maximizer CRM
3.2
Reporting
HubSpot Marketing Hub
Maximizer CRM
4.9

CRM Reporting & Analytics

HubSpot Marketing Hub
Maximizer CRM
4.7
Forecasting
HubSpot Marketing Hub
Maximizer CRM
4.9
Pipeline visualization
HubSpot Marketing Hub
Maximizer CRM
4.1
Customizable reports
HubSpot Marketing Hub
Maximizer CRM
4.9

Customization

HubSpot Marketing Hub
Maximizer CRM
2.6
Custom fields
HubSpot Marketing Hub
Maximizer CRM
2.9
Custom objects
HubSpot Marketing Hub
Maximizer CRM
1.4
Scripting environment
HubSpot Marketing Hub
Maximizer CRM
2.8
API for custom integration
HubSpot Marketing Hub
Maximizer CRM
3.3

Security

HubSpot Marketing Hub
Maximizer CRM
5.0
Single sign-on capability
HubSpot Marketing Hub
Maximizer CRM
4.9
Role-based user permissions
HubSpot Marketing Hub
Maximizer CRM
5.0

Social CRM

HubSpot Marketing Hub
Maximizer CRM
2.7
Social data
HubSpot Marketing Hub
Maximizer CRM
2.7
Social engagement
HubSpot Marketing Hub
Maximizer CRM
2.7

Integrations with 3rd-party Software

HubSpot Marketing Hub
Maximizer CRM
2.4
Marketing automation
HubSpot Marketing Hub
Maximizer CRM
2.4
Compensation management
HubSpot Marketing Hub
Maximizer CRM
2.4

Platform

HubSpot Marketing Hub
Maximizer CRM
5.0
Mobile access
HubSpot Marketing Hub
Maximizer CRM
5.0

Pros

HubSpot Marketing Hub

  • Social media scheduling. A comprehensive and easy to use social calendar allows you to easily schedule posts and get an over arching view of social activities for the month and beyond.
  • Email marketing. The templates provided allow me to easily create, beautiful professional emails.
  • Landing pages and forms. I can easily track submissions with the forms and the templates provided for a landing page ease a major pain point.
Tory Robinson | TrustRadius Reviewer

Maximizer CRM

  • Shared Calendar
  • Customer Service cases
  • Common database of customer information
Len Masek | TrustRadius Reviewer

Cons

HubSpot Marketing Hub

  • It is less about HubSpot as a platform and more about the app, but I wish they were able to bring a bit more functionality to the app such as being able to schedule posts. It would make trade shows much easier.
  • I wish the template designs were easier to make changes to because without CSS knowledge they can be complex to adjust. Many other sites have more user-friendly designs and this one is very rigid and sometimes hard to adjust.
  • While I love HubSpot Academy, I wish it listed out your current courses versus having to search for them. It would help remind me which ones I need to finish.
Heather Robinette, MBA | TrustRadius Reviewer

Maximizer CRM

  • Handling large data. Maximizer needs to improve on this.
  • Add additional user-friendly shortcuts for the most frequently used functions in the web version.
  • There is no mark for deletion option. They need to provide a way to delete without physically deleting records.
AROOP VACHALI | TrustRadius Reviewer

Likelihood to Renew

HubSpot Marketing Hub

HubSpot Marketing Hub 10.0
Based on 371 answers
Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.
Arun C Devan | TrustRadius Reviewer

Maximizer CRM

Maximizer CRM 10.0
Based on 1 answer
We are heavily entrenched in Maximizer and trying to pull our data out and into another CRM, with the same amount of customization and workflow would take a lot of effort.
Shayne Froelich | TrustRadius Reviewer

Usability

HubSpot Marketing Hub

HubSpot Marketing Hub 8.0
Based on 105 answers
While there are some frustrating things that pop up unexpectedly ("wait... I can't do X?"), I have found HubSpot to be easy to use and extremely helpful to my daily work. The documentation is really good, and when it's not helpful, the support staff have been amazing.
Lauren Camacci | TrustRadius Reviewer

Maximizer CRM

Maximizer CRM 1.0
Based on 1 answer
The CRM didn’t have the capability I expected
Javier Ortiz | TrustRadius Reviewer

Reliability and Availability

HubSpot Marketing Hub

HubSpot Marketing Hub 9.1
Based on 50 answers
They have had issues with system availability over the course of days. Sometimes the system is unusable, other times updates simply take a long time to show up. It's better now but, from a reliaibility standpoint, HubSpot is not Salesforce.com yet. Still great software though.
Joe Rando | TrustRadius Reviewer

Maximizer CRM

No score
No answers yet
No answers on this topic

Performance

HubSpot Marketing Hub

HubSpot Marketing Hub 8.9
Based on 34 answers
With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration
Carah Counts | TrustRadius Reviewer

Maximizer CRM

No score
No answers yet
No answers on this topic

Support Rating

HubSpot Marketing Hub

HubSpot Marketing Hub 8.7
Based on 169 answers
During the few times I've needed it, HS support has been accessible, helpful and efficient. Often rolling up their sleeves to make changes for you as opposed to leaving you with a list of instructions to decipher on your own.
David Pye | TrustRadius Reviewer

Maximizer CRM

Maximizer CRM 1.0
Based on 3 answers
The support staff are very knowledgeable and competent. Never really had an issue with them not knowing what they are doing.
Shayne Froelich | TrustRadius Reviewer

In-Person Training

HubSpot Marketing Hub

HubSpot Marketing Hub 9.1
Based on 8 answers
I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.
Carah Counts | TrustRadius Reviewer

Maximizer CRM

No score
No answers yet
No answers on this topic

Online Training

HubSpot Marketing Hub

HubSpot Marketing Hub 9.1
Based on 26 answers
I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.
Tom Smith | TrustRadius Reviewer

Maximizer CRM

No score
No answers yet
No answers on this topic

Implementation Rating

HubSpot Marketing Hub

HubSpot Marketing Hub 7.3
Based on 98 answers
My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run
Andrew Driscoll | TrustRadius Reviewer

Maximizer CRM

No score
No answers yet
No answers on this topic

Alternatives Considered

HubSpot Marketing Hub

Salesforce and NetSuite are both great software however I believe HubSpot stacks up against them quite well. HubSpot has all of the same features when it comes to Sales Reporting, Dashboards, Follow up tasks, Note Taking, etc as the others. I would say Salesforce is more integrated, it has a lot of other features that can be used outside of sales. HubSpot can be used outside of sales as well such as marketing and customer service but not like Salesforce. NetSuite is great as well but HubSpot has been easier to navigate, train on, and use.
Meredith Mackay | TrustRadius Reviewer

Maximizer CRM

We chose to go with Microsoft Dynamics CRM over Maximizer because of the customization and marketing options that were associated with Dynamics. The ease of use with Maximizer, however, was far better than that of Microsoft Dynamics.
Thomas Laut | TrustRadius Reviewer

Scalability

HubSpot Marketing Hub

HubSpot Marketing Hub 7.3
Based on 7 answers
HubSpot is addressing this more and more. Currently you can assign tasks to designated sales teams, which grow as you grow. They've added free baseline products for those just getting started. These and more contribute to the scalability of HubSpot - so I gave it an 8 and am hoping for more in the future!
Jessica McCann | TrustRadius Reviewer

Maximizer CRM

No score
No answers yet
No answers on this topic

Return on Investment

HubSpot Marketing Hub

  • Since implementing HubSpot, we have had a 60% increase in net new opportunity generation.
  • We have logged three record-breaking sales quarters.
  • Our sales team is now using HubSpot Sales Pro to streamline prospecting, close more deals faster, and get more qualified leads into our FlyWheel.
Romy Ribitzky | TrustRadius Reviewer

Maximizer CRM

  • It allows us to maximize our service billing
  • It is easy to generate service quotes
  • It is easy to follow up on leads.
Len Masek | TrustRadius Reviewer

Screenshots

Pricing Details

HubSpot Marketing Hub

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

HubSpot Marketing Hub Editions & Modules

Edition
Pro$8001
Enterprise$3,2002
Starter$503
Free$04
  1. per month (includes 1,000 contacts)
  2. per month (includes 10,000 contacts)
  3. per month (includes 1,000 contacts)
  4. per month
Additional Pricing Details

Maximizer CRM

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$29*

* per user/Month

Maximizer CRM Editions & Modules

On-premise Edition
Business Plus$491
Insights$891
  1. Per User / Month
SaaS Edition
Small Office$291
Business Plus$491
Insights$891
  1. Per User / Month
Additional Pricing Details
All pricing in USD. Monthly no contract subscription option available.

Rating Summary

Likelihood to Recommend

HubSpot Marketing Hub
9.0
Maximizer CRM
4.2

Likelihood to Renew

HubSpot Marketing Hub
10.0
Maximizer CRM
10.0

Usability

HubSpot Marketing Hub
8.0
Maximizer CRM
1.0

Reliability and Availability

HubSpot Marketing Hub
9.1
Maximizer CRM

Performance

HubSpot Marketing Hub
8.9
Maximizer CRM

Support Rating

HubSpot Marketing Hub
8.7
Maximizer CRM
1.0

In-Person Training

HubSpot Marketing Hub
9.1
Maximizer CRM

Online Training

HubSpot Marketing Hub
9.1
Maximizer CRM

Implementation Rating

HubSpot Marketing Hub
7.3
Maximizer CRM

Scalability

HubSpot Marketing Hub
7.3
Maximizer CRM

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