HubSpot Operations Hub vs. Zapier

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot Operations Hub
Score 8.0 out of 10
N/A
HubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.
$45
per month
Zapier
Score 8.9 out of 10
N/A
The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.
$29.99
per month 750 tasks per month
Pricing
HubSpot Operations HubZapier
Editions & Modules
Starter
$45
per month
Professional
$720
per month
Enterprise
$2000
per month
Starter
$29.99
per month 750 tasks per month
Professional
$73.50
per month 2k tasks per month
Team
$103.50
per month 2k tasks per month
Company
Contact Sales
Offerings
Pricing Offerings
HubSpot Operations HubZapier
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details33% discount for annual pricing.
More Pricing Information
Community Pulse
HubSpot Operations HubZapier
Considered Both Products
HubSpot Operations Hub
Chose HubSpot Operations Hub
While Zapier seems to have more connections, the 2 way integration through PieSync seemed easier. Additionally, Nimble (our CRM provider) has natively integrated PieSync into their application which gives us a higher level of confidence when it comes to support issues. Also, …
Chose HubSpot Operations Hub
I would say these two differ, both have some strong differentiators. Zapier offers the possibility of custom workflows pushing/retrieving data and parsing it for other actions (where the pricing can get quite high). PieSync wins in terms of keeping data fields in sync, cost …
Chose HubSpot Operations Hub
Zapier is a great product but it only does a 1-way sync. I was most impressed with the 2-way sync capabilities of PieSync and the way in which I could use that to help with compliance with the data regulations in place and coming soon to Europe such as the GDPR.
Chose HubSpot Operations Hub
Zapier can be built to achieve similar "syncing" results. But you're bound to lose data since Zapier is an automation software. Not a 2-way syncing software. PieSync is also much easier to set up, especially if you have a lot of custom fields that you like to map.
Chose HubSpot Operations Hub
PieSync is a continuous, real-time sync. Zapier does a lot of single step automations. They're peers, but behave very differently.
Chose HubSpot Operations Hub
PieSync is much more reliable than Zapier. With Zapier, our "zaps" consistently break and their notification system isn't the best at alerting you in real time.
Chose HubSpot Operations Hub
We needed a solution for syncing data two ways between software. Zapier only pushes data from one software to another with each zap so it was ultimately not an option for us. PieSync is the only tool I know of that provides two-way data syncs in such an easy and reliable way.
Chose HubSpot Operations Hub
Zapier has no two-way sync. The only advantage is the amount of external integration, but it is also developing very quickly and quite possibly will catch up.
Chose HubSpot Operations Hub
PieSync is much less confusing, and from what I remember, cheaper. But if you need a more robust solution to get more data from system to system, you will need to find something other than PieSync. Zapier can be confusing and complicated to setup. And as you get more and more …
Chose HubSpot Operations Hub
One of the top runners up for my sync needs. I needed something that would sync financial data in such a way I could generate thank you auto emails from Salesforce (if I remember correctly, it was some time ago). Also, I think that there were duplicate records created in …
Zapier
Chose Zapier
PieSync is another great bridge between systems, however, Piesynce offers 2-way sync and Zapier only allows you to push data or pull data in one direction at a time. There are times when Zaps are the best way to go and other times you need to keep data in sync.
Chose Zapier
Zapier is much more versatile as it allows you to have a lot more triggers, whereas PieSync, in our use, only allows you to sync contacts back and forth between software.
Chose Zapier
I use both PieSync and Zapier. They are very complimentary, although you have to be careful about making sure they don't conflict with each other. I like that Zapier does have a free version, whereas PieSync only has a free trial. Zapier is particularly useful in moving data …
Chose Zapier
  • IFTTT just doesn't have enough power to be useful for us. It doesn't connect to tools we want to use and doesn't provide the kinds of triggers and actions we need.
  • PieSync is going to be useful for a different kind of workflow, where you need to keep two or more systems in sync …
Chose Zapier
Better range of integrations. Easier workflow building.
More B2B focus than IFTTT and faster time from trigger to action.
The Zapier utilities like formatter and data storage also have become a big differentiator for us - they've evolved since we started using but have become …
Chose Zapier
PieSync is historical real-time 2-way syncing. It doesn't get any better than that. However, Zapier has way more connectors, so there is a place for both. Workato looked robust, but was really lacking on triggers and actions, and it cost more than Zapier and PieSync combined. …
Top Pros
Top Cons
Features
HubSpot Operations HubZapier
Cloud Data Integration
Comparison of Cloud Data Integration features of Product A and Product B
HubSpot Operations Hub
-
Ratings
Zapier
7.3
101 Ratings
11% below category average
Pre-built connectors00 Ratings6.898 Ratings
Connector modification00 Ratings7.186 Ratings
Support for real-time and batch integration00 Ratings9.186 Ratings
Data quality services00 Ratings7.166 Ratings
Data security features00 Ratings7.565 Ratings
Monitoring console00 Ratings6.574 Ratings
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HubSpot Operations HubZapier
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User Ratings
HubSpot Operations HubZapier
Likelihood to Recommend
9.5
(26 ratings)
4.4
(106 ratings)
Likelihood to Renew
10.0
(1 ratings)
10.0
(1 ratings)
Usability
10.0
(3 ratings)
10.0
(5 ratings)
Support Rating
8.2
(7 ratings)
1.0
(10 ratings)
User Testimonials
HubSpot Operations HubZapier
Likelihood to Recommend
HubSpot
In cases of brands that have been in the market for a long time but do not see any impact from new clients or consumers, HubSpot is ideal since it allows to keep the brand fresh in the mind of the audience. HubSpot additionally provides insight into what we're doing and allowed us to align the sales team with company goals. It also ensures that you receive updates from your computer. We can handle all programming requests that come into our team. One thing that HubSpot can improve on is not having a good centralized dashboard that allows for a full view of ALL data coming in. You can go to each piece, but not having them all attached to the board adds a bit of a challenge. It's not very complex to handle, but it would be easier to use if it had that feature.
Read full review
Zapier
Zapier is perfect for simple integrations and setting up generally low-volume accounts that require very little configuration and maintenance. For a distributed structure where a client/outside party is responsible for billing, it’s easy to create an account, put them on a low-cost plan, configure a simple integration and teach them how to alter the setup. Its webhook-based setup is perfect for many simple use cases and there’s no reason to use a more complex or expensive solution.
However, if you have integrations that are increasingly complex (involve parsing, multiple non-linear steps, the integration of non-native APIs), significant in overall volume/data or require additional features (time delays for API limits), Zapier likely isn’t your best choice. Other integration platforms offer higher levels of customization and capability, though they’re typically significantly more complex and expensive.
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Pros
HubSpot
  • Easy to figure out. Once you login, it's incredibly easy to figure out what to do, thanks to their simple UIX.
  • Easy integrations with many partners. PieSync offers easy integrations with many partners. Integrating is as easy as clicking, filling in your login information and clicking again!
  • Allowing multiple integrations. I'm glad PieSync allows multiple integrations so you aren't limited with how you integrate your different systems with contact information. Very helpful!
Read full review
Zapier
  • Ease of use - multiple people in the organization can set up and run Zaps per their specific use cases without much training.
  • Connectivity - Zapier is able to connect to multiple applications we use on a regular basis.
  • Functionality - Zapier provides embedded functionality within the app itself (email, data conversion), but also appropriate triggers and actions for apps it connects to.
  • Versatile - Zapier can execute complicated and simple tasks and thus has many use cases.
Read full review
Cons
HubSpot
  • The biggest issue we have had with PieSync is the lack of detail within syncing. Sometimes when there is an issue with a Sync it is hard to determine what went wrong. Even though most of the time it's user error, it's hard to diagnose issues with the current PieSync set-up.
  • The pricing of PieSync is a little odd and I think should be based on something other than number of contacts you're syncing.
Read full review
Zapier
  • Being able to turn off one leg of a Zap without having to delete it or turn the whole Zap off
  • Not all fields populate when using certain aspects of Salesforce, but that could be an SF issue
  • Communication when support is actually needed basically doesn't happen
Read full review
Likelihood to Renew
HubSpot
The tool is very "set it and forget it" and reliable!
Read full review
Zapier
Zapier is now very much an integral part of our business and we could not operate without it!
Read full review
Usability
HubSpot
I used it with a couple of systems that I was not expecting to be smooth sailing and it just worked without any issues.
Read full review
Zapier
Zapier is very user-friendly. They walk you through each step of the zap-building process in an orderly and easy to understand way. Each step of the zap is tested before moving onto the next step. For simple zaps, you can have them up and running within minutes. For more complicated zaps, it may take some experimentation, but Zapier is there to help you troubleshoot.
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Support Rating
HubSpot
Every time that I've had a question, PieSync has been very responsive. It is a reliable company with a great team that is devoted to helping their customers. I've been their customer for 2 years and I've never looked back. Support is an important reason why PieSync is my go-to app for this job.
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Zapier
Before we purchased Zapier, I contacted support and asked them if Zapier could support my intended workflow (this is actually a selection on their support form - awesome). Within 2 hours, I was contacted by a support team member who seemed sure it would work, but granted me premium access for 2 weeks to try it out for myself. Sure enough, it did! Ever since then, support has replied rapidly to any problems I have experienced and answered my questions within a few sentences.
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Alternatives Considered
HubSpot
PieSync is much less confusing, and from what I remember, cheaper. But if you need a more robust solution to get more data from system to system, you will need to find something other than PieSync. Zapier can be confusing and complicated to setup. And as you get more and more into the weeds with Zapier, you start realizing that you need to upgrade from plan to plan as you add these more complicated steps.
Read full review
Zapier
  • Zapier is a much more mature platform with much more software that you can integrate into and they add to their portfolio every month
  • Zapier has more functions for each software they connect
  • Zapier has their own services that are very useful
  • They have so many existing work flows that you can easily add
Read full review
Return on Investment
HubSpot
  • PieSync saves our team countless hours of repetitive data input by syncing the data automatically.
  • PieSync has allowed us to use additional specialized marketing software and still be able to keep our contact data synced to our CRM.
  • ROI is positive as the cost has far outweighed the time savings of inputting data and reducing mistakes with client data.
Read full review
Zapier
  • It saves us hours of time every week being able to connect services automatically.
  • It enables automations to happen that would not otherwise be possible at all.
  • It allows us to choose other software for specific purposes without the limitations of only the built-in connectivity.
Read full review
ScreenShots

HubSpot Operations Hub Screenshots

Screenshot of Currently available connections.Screenshot of PieSync dashboard viewScreenshot of Configure your sync between 2 apps (or more)