Hustle vs. Leanplum

Hustle is best suited for messages that require a response, like Yes/No for RSVP or asking if they need more info about a topic. We use Hustle to communicate with students in higher education to inform them about important information like upcoming payment deadlines or to encourage attendance at events like orientation.

Incentivized

I think Leanplum is great for any company that needs to use push notification to drive revenue or KPI growth. I often find that it can be very costly to integrate analytics solutions & also build good reporting from the data. Leanplum provides a lot of great analytics & reporting right out of the box, especially around push events. This makes it much easier for the managing marketing user to optimize campaigns and increase their team & company's KPIs.

Incentivized

• Personalized texting at scale.
• Scrubbing numbers for cell phones with 99% accuracy.
• Sends alerts so you never miss a notification.

Incentivized

• Viewing the history of a campaign. Leanplum shows exactly what a customer has been sent on which dates/times and due to which actions.
• AB Testing - allows us to see which messages are appreciated/opened more by which customers
• Team collaboration - we can see easily how recently a campaign or message was updated

Incentivized

• This is one of the more expensive options available
• Wish there was more data to report on

Incentivized

• Ability to create User Stories with a predefined funnel of actions that will chain themselves
• Ability to tag users once they enter or leave specific segments
• Should show in a simple page the main KPIS that matter for all our games at once
• More granularity in granting access to subsets (not sharing everything per account)

Incentivized

Amazing support staff. Whether you have a dedicated contact or just help from their support channel, they help clear issues very quickly.

Incentivized

We have also used RAVE and Google Voice to send text massages. RAVE does not allow for one-to-one communication with recipients an Google Voice does not let you easily communicate with list of contacts and lacks the interface for canned responses. Neither provides the quality reporting that is available in Hustle.

Incentivized

I was not a part of making the decision to use Leanplum over its competitors.

Incentivized

• It has helped us get in front of new prospects easier.
• It has improved communication with current customers.

Incentivized

• It helps us build the right features for our users with the help of A/B experimentation
• Re-engagement notifications help us keep company data metrics

Incentivized