IBM Operational Decision Manager vs. Pega Customer Decision Hub

IBM Operational Decision Manager can be used to manage complex business processes with less use of IT infrastructure and more use of centralized decision making. Decision-making depends on a logical framework and the creation of commands for better futuristic decisions with less time consumption and more precision and accuracy. IBM's Operational decision manager application is well suited for such scenarios where complex processes have to be streamlined.

Incentivized

PRPC is a BPM and Case management suite from Pega Systems. Pega is a comprehensive suite which offers a unique theme of BPM development in the market. A no-coding approach based on rules with inheritance makes Pega a very powerful product but is very difficult to learn. Even, if we go to Pegasystems for training, we have to work on a project at least for a year to have some confidence. Areas where it requires improvements: 1) One of the first things that client's IT department questions about is proprietary BLOB column in PRPC, for them, it is a disadvantage, but as we all know BLOB is what makes the highly complex data model of any BPM application fit inside to a common schema which eliminates the help of a DBA. 2) Another area of improvement is: when using the wizards to generate rules (such as the connector wizards) you have to be careful about the level of coupling between the work object's data model and the interface's data model. This can also create maintenance issues. 3) The complete Pega suite of products have a long time to develop and deploy and it can be easily done using other low-cost software.

Incentivized

• Excellent stability and performance, as well as the possibility to deploy more quickly.
• Simple but effective web-based user interface that enables us to make direct updates to our policies or rules.
• Effective rule Execution Server, which allows us to assess the rules and their performance
• After the rules are delivered, business users can make changes and keep them up to date without having to know a lot about technology.

Incentivized

• Ability to design custom integrated campaigns
• Analytics to provide key insights and ability to tune your campaign accordingly
• Ability to design agent workflows

Incentivized

• Compatibility with third party software.
• Use interface can be simplified.
• Better Error handling framework.

Incentivized

• Pega Customer Engagement Suite is ready to use out of the box with several features, but custom development is always needed.
• Although new features can be quickly implemented, they have to go through a screening Business analysis process, QA screening and SCRUM based development.
• Pega eliminates the need for custom code, but there are rare cases where an specific requirement has little to no support from Pega, and implementing custom code can break OOB functionality and make the system unstable.

Incentivized

Ease of use Ease of Administration

Incentivized

I explained in detail in previous questions.

• It has a positive impact as it provides a great way to define business rules, execute them, update them, manage different versions of rules.
• Depending on the complexity of the applications, you can have thousands of rules.
• It provides a nice way to test the rules, run simulations with different scenarios, different scales of requests and verify the decisions, performance, etc., and that helps a lot.
• Since the decisions can be exposed through REST interface, it makes it very convenient to integrate with different applications, applications using different technologies.
• The Business console makes it easy for business users to be able to define, modify rules and not have to depend on IT to do a lot of that work. This helps in bringing the time to change and use the rules to be very short as well as lets IT do more IT related tasks and provide better value to the organization.

Incentivized

• Cost savings on print marketing and email due to better targeting
• More timely campaigns to reach customers at the right time

Incentivized