Keap vs. WorkArea

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Keap
Score 8.1 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
WorkArea
Score 10.0 out of 10
N/A
WorkArea (formerly WebLinc) is an e-commerce platform and services provider for fast growing online retailers. Its technologies and strategic expertise empower enterprise level companies running global, omnichannel commerce operations, B2C or B2B. It is a VTEX brand since the early 2021 acquisition.N/A
Pricing
KeapWorkArea
Editions & Modules
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
No answers on this topic
Offerings
Pricing Offerings
KeapWorkArea
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
More Pricing Information
Community Pulse
KeapWorkArea
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
KeapWorkArea
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Keap
7.7
29 Ratings
41% above category average
WorkArea
-
Ratings
Task management8.520 Ratings00 Ratings
Billing and invoicing management7.616 Ratings00 Ratings
Reporting6.827 Ratings00 Ratings
Automated CRM activity logging6.41 Ratings00 Ratings
Sales pipeline management9.11 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Keap
7.1
150 Ratings
12% above category average
WorkArea
-
Ratings
WYSIWYG email editor8.850 Ratings00 Ratings
Dynamic content8.647 Ratings00 Ratings
Landing pages6.5134 Ratings00 Ratings
A/B testing6.310 Ratings00 Ratings
Mobile optimization7.1124 Ratings00 Ratings
Email deliverability reporting7.5149 Ratings00 Ratings
List management8.3147 Ratings00 Ratings
Triggered drip sequences9.049 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Keap
8.0
151 Ratings
6% above category average
WorkArea
-
Ratings
Lead nurturing automation8.3146 Ratings00 Ratings
Lead scoring and grading7.0128 Ratings00 Ratings
Data quality management7.1129 Ratings00 Ratings
Automated sales alerts and tasks8.5138 Ratings00 Ratings
Automated follow-ups9.11 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Keap
7.7
89 Ratings
16% above category average
WorkArea
-
Ratings
Calendaring8.488 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Keap
6.6
148 Ratings
7% below category average
WorkArea
-
Ratings
Dashboards7.155 Ratings00 Ratings
Standard reports6.2144 Ratings00 Ratings
Custom reports6.5136 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Keap
6.1
142 Ratings
10% below category average
WorkArea
-
Ratings
API6.6126 Ratings00 Ratings
Role-based workflow & approvals7.3108 Ratings00 Ratings
Customizability6.9138 Ratings00 Ratings
Third-party software integrations7.31 Ratings00 Ratings
Mobile app for sales & marketing automation5.51 Ratings00 Ratings
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Keap
-
Ratings
WorkArea
4.4
1 Ratings
54% below category average
Product catalog & listings00 Ratings5.01 Ratings
Product management00 Ratings6.01 Ratings
Bulk product upload00 Ratings4.01 Ratings
Branding00 Ratings5.01 Ratings
Mobile storefront00 Ratings2.01 Ratings
Product variations00 Ratings5.01 Ratings
Website integration00 Ratings2.01 Ratings
Visual customization00 Ratings6.01 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Keap
-
Ratings
WorkArea
2.0
1 Ratings
116% below category average
Abandoned cart recovery00 Ratings1.01 Ratings
Checkout user experience00 Ratings3.01 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Keap
-
Ratings
WorkArea
2.0
1 Ratings
122% below category average
eCommerce security00 Ratings2.01 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Keap
-
Ratings
WorkArea
4.0
1 Ratings
61% below category average
Promotions & discounts00 Ratings2.01 Ratings
Personalized recommendations00 Ratings4.01 Ratings
SEO00 Ratings6.01 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Keap
-
Ratings
WorkArea
1.8
1 Ratings
125% below category average
Order processing00 Ratings3.01 Ratings
Inventory management00 Ratings1.01 Ratings
Shipping00 Ratings2.01 Ratings
Custom functionality00 Ratings1.01 Ratings
Best Alternatives
KeapWorkArea
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Medium-sized Companies
Nimble
Nimble
Score 7.2 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Enterprises
Agile CRM
Agile CRM
Score 7.6 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KeapWorkArea
Likelihood to Recommend
8.3
(209 ratings)
3.0
(2 ratings)
Likelihood to Renew
9.0
(40 ratings)
10.0
(1 ratings)
Usability
5.2
(25 ratings)
-
(0 ratings)
Availability
9.1
(6 ratings)
-
(0 ratings)
Performance
9.1
(6 ratings)
-
(0 ratings)
Support Rating
9.0
(26 ratings)
-
(0 ratings)
In-Person Training
9.1
(6 ratings)
-
(0 ratings)
Online Training
8.6
(7 ratings)
-
(0 ratings)
Implementation Rating
8.0
(8 ratings)
-
(0 ratings)
Configurability
2.0
(1 ratings)
-
(0 ratings)
Ease of integration
1.0
(1 ratings)
-
(0 ratings)
Product Scalability
9.1
(3 ratings)
-
(0 ratings)
Vendor post-sale
6.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
1.0
(1 ratings)
-
(0 ratings)
User Testimonials
KeapWorkArea
Likelihood to Recommend
Keap
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
Read full review
VTEX
At least in retail, I would only recommend using Weblinc for merchandising and uploading products.
Read full review
Pros
Keap
  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review
VTEX
  • Easy to set up
  • Responsive to feature requests
  • Great company to work with
Read full review
Cons
Keap
  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review
VTEX
  • We were never able to delete categories/subcategories. And because of this inability, it was often difficult navigating the back-end. If we accidentally deleted a category/subcategory, it would create a problem on the front end.
  • Creating discount codes was a nightmare. It was easy enough to create, but the text/description area was so sensitive and often had a mind of its own. This sensitivity created problems on the front end as well, ranging from incomplete text showing up to the products tiling all in one row. Also, there wasn't an easy way to create a "complex" discount code (complex defined as any code that wasn't a % off)
  • In general, it was very buggy. We were constantly opening tickets.
Read full review
Likelihood to Renew
Keap
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Read full review
VTEX
Continuous wins with WebLinc make this an easy choice.
Read full review
Usability
Keap
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
Read full review
VTEX
No answers on this topic
Reliability and Availability
Keap
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review
VTEX
No answers on this topic
Performance
Keap
OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
Read full review
VTEX
No answers on this topic
Support Rating
Keap
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review
VTEX
No answers on this topic
In-Person Training
Keap
I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
Read full review
VTEX
No answers on this topic
Online Training
Keap
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
Read full review
VTEX
No answers on this topic
Implementation Rating
Keap
Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Read full review
VTEX
No answers on this topic
Alternatives Considered
Keap
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
Read full review
VTEX
Weblinc was more user-friendly and less confusing to work with.
Read full review
Scalability
Keap
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Read full review
VTEX
No answers on this topic
Return on Investment
Keap
  • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
  • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
  • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
Read full review
VTEX
  • WebLinc solves ecommerce as a turnkey solution, avoiding the need to hire-up a department to build/manage this aspect of a business.
Read full review
ScreenShots

Keap Screenshots

Screenshot of a Keap invoiceScreenshot of Screenshot of the entire sales pipeline displayed in one view.