Keap vs. Zoho CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Keap
Score 8.1 out of 10
N/A
Keap is a small business-focused, comprehensive sales and marketing platform which combines basic contact management, CRM, marketing automation, and e-commerce capabilities into a single, subscription-based SaaS product.
$199
per month
Zoho CRM
Score 8.2 out of 10
N/A
Zoho CRM is a simple, very low-cost CRM option for the smaller end of the SMB segment. The product has several useful integrations with other products, including QuickBooks, and Google Apps and Google Docs. The product also has an integrated project management module.
$14
per month
Pricing
KeapZoho CRM
Editions & Modules
Pro
$199.00
per month
Max
$289.00
per month
Max Classic
Contact Us
per year
Standard
$14.00
Per User/Per Month
Professional
$23.00
Per User/Per Month
Enterprise
$40.00
Per User/Per Month
Ultimate
$52.00
Per User/Per Month
Plus
$57.00
Per User/Per Month
Offerings
Pricing Offerings
KeapZoho CRM
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptional$14 /user/month
Additional DetailsAll plans with 1 user and 500 contacts. The price is $30.00 for each additional user.
More Pricing Information
Community Pulse
KeapZoho CRM
Considered Both Products
Keap
Chose Keap
Out of all the products we use I feel like Keap is the most feature-rich and most robust with the most tools out of the gate which allowed us to customize our campaigns more than ever, this also came with added difficulty in using keap which is something most businesses need to …
Chose Keap
Keap is an all-in-one platform for sending bulk emails, managing contacts, tasks management, creating workflows in email marketing, actions-based tasks, creating task reminders, managing tasks with team members, and better reporting with the analytics used in Keap. The landing …
Chose Keap
Easy to get started right away. Flexible campaign builder. Affordable. Built-in features without needing additional tools or plug-ins.
Chose Keap
Automation is the game-changer here, none of the other products I've used has capabilities anywhere close at the price point in which Keap (formerly Infusionsoft) serves for us. Zoho can be very powerful if you chain their multiple products together, but it becomes a handful …
Chose Keap
Infusionsoft has more capabilities than any of the other software systems I have used. It also integrates with third-party software to increase its capabilities.
Zoho CRM
Chose Zoho CRM
  1. I started with Infusionsoft (now Keap) years ago. Quite expensive to on-board ($2K+ in training) plus monthly fee was $179. Abandoned after 8 months because it could not allow me to invoice clients by the hour.
  2. I Googled "alternatives" to Infusionsoft. I found Podio. It was …
Chose Zoho CRM
Zoho CRM is less expensive and less complicated as compared to Infusionsoft (Keap) as the Account Management and Account Assignment from Zoho Corp is brilliant as they offer support right from the first hour since you sign up for Zoho CRM. Zoho CRM offers an easy interface that …
Chose Zoho CRM
Zoho is a much more robust CRM than Infusionsoft, but offers less on the marketing end. Zoho is much easier to use than Salesforce, but is restrictive integration wise and doesn't scale as well.
Top Pros
Top Cons
Features
KeapZoho CRM
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Keap
7.7
29 Ratings
41% above category average
Zoho CRM
7.9
251 Ratings
4% above category average
Task management8.520 Ratings8.1236 Ratings
Billing and invoicing management7.616 Ratings7.7171 Ratings
Reporting6.827 Ratings7.8230 Ratings
Automated CRM activity logging6.41 Ratings00 Ratings
Sales pipeline management9.11 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Keap
7.1
150 Ratings
12% above category average
Zoho CRM
-
Ratings
WYSIWYG email editor8.850 Ratings00 Ratings
Dynamic content8.647 Ratings00 Ratings
Landing pages6.5134 Ratings00 Ratings
A/B testing6.310 Ratings00 Ratings
Mobile optimization7.1124 Ratings00 Ratings
Email deliverability reporting7.5149 Ratings00 Ratings
List management8.3147 Ratings00 Ratings
Triggered drip sequences9.049 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Keap
8.0
151 Ratings
6% above category average
Zoho CRM
-
Ratings
Lead nurturing automation8.3146 Ratings00 Ratings
Lead scoring and grading7.0128 Ratings00 Ratings
Data quality management7.1129 Ratings00 Ratings
Automated sales alerts and tasks8.5138 Ratings00 Ratings
Automated follow-ups9.11 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Keap
7.7
89 Ratings
16% above category average
Zoho CRM
-
Ratings
Calendaring8.488 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Keap
6.6
148 Ratings
7% below category average
Zoho CRM
-
Ratings
Dashboards7.155 Ratings00 Ratings
Standard reports6.2144 Ratings00 Ratings
Custom reports6.6136 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Keap
6.1
142 Ratings
10% below category average
Zoho CRM
-
Ratings
API6.6126 Ratings00 Ratings
Role-based workflow & approvals7.3108 Ratings00 Ratings
Customizability6.9138 Ratings00 Ratings
Third-party software integrations7.31 Ratings00 Ratings
Mobile app for sales & marketing automation5.51 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Keap
-
Ratings
Zoho CRM
7.7
274 Ratings
0% above category average
Customer data management / contact management00 Ratings8.3266 Ratings
Workflow management00 Ratings7.8253 Ratings
Territory management00 Ratings7.4186 Ratings
Opportunity management00 Ratings8.2240 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings7.5239 Ratings
Contract management00 Ratings7.6191 Ratings
Quote & order management00 Ratings7.6190 Ratings
Interaction tracking00 Ratings7.9237 Ratings
Channel / partner relationship management00 Ratings7.3182 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Keap
-
Ratings
Zoho CRM
7.1
210 Ratings
6% below category average
Case management00 Ratings7.2203 Ratings
Call center management00 Ratings6.9163 Ratings
Help desk management00 Ratings7.2181 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Keap
-
Ratings
Zoho CRM
8.1
253 Ratings
7% above category average
Lead management00 Ratings8.2248 Ratings
Email marketing00 Ratings8.0210 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Keap
-
Ratings
Zoho CRM
7.9
246 Ratings
4% above category average
Forecasting00 Ratings7.6206 Ratings
Pipeline visualization00 Ratings7.9224 Ratings
Customizable reports00 Ratings8.1237 Ratings
Customization
Comparison of Customization features of Product A and Product B
Keap
-
Ratings
Zoho CRM
7.9
265 Ratings
4% above category average
Custom fields00 Ratings8.4263 Ratings
Custom objects00 Ratings7.9210 Ratings
Scripting environment00 Ratings7.3170 Ratings
API for custom integration00 Ratings7.8193 Ratings
Security
Comparison of Security features of Product A and Product B
Keap
-
Ratings
Zoho CRM
8.4
253 Ratings
1% above category average
Single sign-on capability00 Ratings8.4220 Ratings
Role-based user permissions00 Ratings8.4248 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Keap
-
Ratings
Zoho CRM
8.1
158 Ratings
11% above category average
Social data00 Ratings8.1157 Ratings
Social engagement00 Ratings8.0149 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Keap
-
Ratings
Zoho CRM
7.6
200 Ratings
6% above category average
Marketing automation00 Ratings7.8197 Ratings
Compensation management00 Ratings7.5130 Ratings
Platform
Comparison of Platform features of Product A and Product B
Keap
-
Ratings
Zoho CRM
7.7
219 Ratings
3% above category average
Mobile access00 Ratings7.7219 Ratings
Best Alternatives
KeapZoho CRM
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Nimble
Nimble
Score 7.2 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Agile CRM
Agile CRM
Score 7.6 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KeapZoho CRM
Likelihood to Recommend
8.3
(209 ratings)
8.3
(298 ratings)
Likelihood to Renew
9.0
(40 ratings)
3.5
(33 ratings)
Usability
5.2
(25 ratings)
8.3
(168 ratings)
Availability
9.1
(6 ratings)
9.0
(2 ratings)
Performance
9.1
(6 ratings)
9.0
(2 ratings)
Support Rating
9.0
(26 ratings)
5.0
(65 ratings)
In-Person Training
9.1
(6 ratings)
8.0
(1 ratings)
Online Training
8.6
(7 ratings)
9.1
(5 ratings)
Implementation Rating
8.0
(8 ratings)
7.2
(10 ratings)
Configurability
2.0
(1 ratings)
8.1
(110 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
9.5
(21 ratings)
Ease of integration
1.0
(1 ratings)
7.2
(2 ratings)
Product Scalability
9.1
(3 ratings)
10.0
(1 ratings)
Professional Services
-
(0 ratings)
8.3
(7 ratings)
Vendor post-sale
6.0
(1 ratings)
9.6
(2 ratings)
Vendor pre-sale
1.0
(1 ratings)
9.2
(2 ratings)
User Testimonials
KeapZoho CRM
Likelihood to Recommend
Keap
Keap is very good at contact management and automation creation but weaker at email campaign creation. I was particularly interested in a function where when manually entering a new contact, you are then able to email that contact using a premade HTML template. It will currently not do this. There is a workaround, but it is unnecessarily ponderous.
Read full review
Zoho
For customizing a CRM without needing specialist support, Zoho CRM is great. The admin UI is pretty intuitive and easy to use. Zoho CRM also works great for tracking contact records and relationships to other records. For instance, we run 10+ different programs, and we need to track every contact's relationship to any and all of our programs. Besides the program relationship, we also track organization/employer relationships, host site relationships for interns, team relationships for several of our programs, and we are starting to track grant disbursement as well. Zoho CRM's "joiner modules" handle all of these different connection points fairly well, though the data import process can be a pain.
Read full review
Pros
Keap
  • Pricing: Keap Max Classic (formerly Infusionsoft) is affordable for nonprofits and small businesses and includes all the automation features we need!
  • Customer Support: Our onboarding and success coaches have been so helpful, taking into account some unique processes we have and finding solutions.
  • Updates: Keap is constantly providing more and better solutions!
Read full review
Zoho
  • Zoho CRM has so much space to capture lots of information.
  • Zoho CRM can be customized for your organization's needs.
  • Zoho CRM is great for running reports to help make business decisions.
  • We love all the different dashboards we can create.
Read full review
Cons
Keap
  • More articles and videos on how to use the various functions of Keap
  • Having representatives designated to certain regions or companies for a point of contact when help is needed
  • More options when building the emails. While the click and drop options can be a plus, they can also be negative because you are limited to image and text sizing and positions
Read full review
Zoho
  • our team found it very challenging to integrate directly to our wordpress site
  • while there may be a way to integrate to the SMS system, we have not discovered how a sales rep would be able to get an sms when customers leave their contact info (not through the app)
  • we have one team member who still works with outlook calendar. it was easy to integrate with google calendar, but a second calendar, depending upon the user
Read full review
Likelihood to Renew
Keap
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Read full review
Zoho
Zoho has been a wonderful tool for us for several years and there is so much more we can do with it. New features are released often which give a team like us the option to further fine tune our business process management techniques. I honestly couldn't imagine running our business not on Zoho.
Read full review
Usability
Keap
You do need to spend some time on-boarding and implementing the software in order to have full functionality. We were lucky - we had colleagues at the university with experience with Keap and then hired an intern familiar with the software to get us set up and ready to use it. We've had some functionality issues with it along the way and that has frustrated myself and the other uses in our department.
Read full review
Zoho
The methodology of the 'out of the box' user interface is fairly easy to learn. In some cases however, the interface is not consistent throughout the software. Upgrades to the interface has certainly improved some of this--- but now we are seeing the same kinds of inconsistencies across Zoho apps, particularly those more recently added to their platform. This issue is not major in that everybody on staff seems able to learn how to work the programs--- it's just annoying and less than efficient when inconsistent user interfaces or inconsistent terms are used in the programs and/or the requisite documentation.
Read full review
Reliability and Availability
Keap
There have been few outages since we became a customer, and when they have technical issues they are typically resolved rapidly.
Read full review
Zoho
No answers on this topic
Performance
Keap
OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
Read full review
Zoho
No answers on this topic
Support Rating
Keap
Generally, very responsive support for even our more complicated issues. We do have some open issues that we need resolutions on and that I understand are complicated and will take longer to resolve but the open issues are significantly impacting to our business.
Read full review
Zoho
We did the training and that was a huge waste of money. The information provided was basic and the instructor was sloppy (he even forgot to turn off his mic when he used the restroom - no one should ever hear what we heard). I offered up a 9 because we were able to find what we needed on your website.
Read full review
In-Person Training
Keap
I have been to a number of in-person training sessions over the years with Keap and all of them have been FANTASTIC. They really put a lot of time and effort into these sessions. Staff and facilitators go out of their way to ensure that participants are getting what they need.
Read full review
Zoho
It was harder to learn when there were mostly real estate users in the room. We are sales solely.
Read full review
Online Training
Keap
The results of training online are often based on how people learn. The training was great but with feature updates, you just have to get in there sometimes and do it! The training definitely lays a firm enough foundation for you to be successful even if its can't be updated with every feature update.
Read full review
Zoho
Online training is tough, but Zoho and their partners do a good job of explaining things.
Read full review
Implementation Rating
Keap
Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Read full review
Zoho
When you switch CRMs, you can automatically assume everything isn’t going to match up correctly. We had used Salesforce for 10+ years and had a ton of data and customizations. It was not a clean transfer, but we were able to sort it all out. The only issue that really bothered me was Zoho support. Even simple questions couldn’t be answered over chat, and we would have some team members try for hours to find the right answer
Read full review
Alternatives Considered
Keap
Keap is fast. The learning curve is shorter and they have an academy for learning with videos quite extensive that explain a lot of different scenarios, specially when you need to customize scenarios of automations and segments. Is cheaper if you consider that this services CRM + Mailing don´t come often in one package and the realiability to send mails is quite good.
Read full review
Zoho
Zoho is the only product we have used. Our company is fairly new and before purchasing Zoho a few years ago, client files were only saved and looked at through our company server. Because of how great Zoho has been, we have never considered looking for another product because there really is no need
Read full review
Contract Terms and Pricing Model
Keap
No answers on this topic
Zoho
I think Zoho CRM is priced at a reasonable amount. Simply put, you get what you pay for and Zoho does not disappoint. My organization is comfortable with what we pay and pleased with continually renewing the software. The billing frequency is just right. There are no complaints on our end
Read full review
Scalability
Keap
You get a lot of features included, but you don't need to use them all at once to start seeing an effect. When you are ready to use them, they are there. It also scales without costing too much money.
Read full review
Zoho
No answers on this topic
Professional Services
Keap
No answers on this topic
Zoho
In addition to being a user of Zoho CRM, we are a reseller as well. Often, at times our Partners request for on-boarding the platform configuration for them. During such requirements, we have utilized the Professional services team directly from the Zoho CRM team. Our partner feedback was quite positive, throughout.
Read full review
Return on Investment
Keap
  • Automation has allowed us to be more engaged and invested in our customers by reminding us about birthdays and other important events in their lives so that we can celebrate with them.
  • We lacked the manpower to sell and distribute orders online before setting up the payments and automation features. We now collect $5k+ a week in lost sales through online ordering.
  • List cleaning functionality and engagment settings have allowed us to run a 40-50% email open rate that allows us to create an engaged community around local events and opportunities as well as sales and special offerings.
Read full review
Zoho
  • ROI is good, providing your entire team is involved with the program and uses it
  • During busy season, Zoho keeps the flow going with reminders for quote follow-ups
  • Our company saw an estimated 20% gain in closing sales that went through Zoho as compared to quotes not answered through Zoho
Read full review
ScreenShots

Keap Screenshots

Screenshot of a Keap invoiceScreenshot of Screenshot of the entire sales pipeline displayed in one view.

Zoho CRM Screenshots

Screenshot of Deals - Cash in on all opportunities. Close more deals. Great sales management is all about prioritizing, tracking, and monitoring the deals in your pipeline. Zoho CRM gives you everything you need to manage deals across territories and sales structures.Screenshot of Activities - Keep track of all the tasks, meetings, calls, events, or activity records. Neatly organize the numerous records along with the activities associated to them such as follow-up, pre sales and post sales activities, phone conversations etc.