InsideSales Playbooks vs. ZoomInfo Operations

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
InsideSales Playbooks
Score 7.0 out of 10
N/A
InsideSales Playbooks (formerly XANT Playbooks) aims to help SDRs and AEs quickly build closeable pipeline, by helping salespeople get a hold of more of the right people. InsideSales.com uses their A.I.-platform called Neuralytics to target likely buyers combined with their cadence engine to help sales reps consistently engage all of their prospects in a personalized way. Just like Waze from Google helps drivers get to their destination quickly based on the data from other drivers,…N/A
ZoomInfo Operations
Score 7.6 out of 10
N/A
ZoomInfo OperationsOS/RingLead is a comprehensive data quality management platform for sales and marketing operations teams to clean, enrich, and route their go-to-market data.N/A
Pricing
InsideSales PlaybooksZoomInfo Operations
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
InsideSales PlaybooksZoomInfo Operations
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredRequired
Additional Details
More Pricing Information
Community Pulse
InsideSales PlaybooksZoomInfo Operations
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
InsideSales PlaybooksZoomInfo Operations
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
HubSpot Operations Hub
HubSpot Operations Hub
Score 8.0 out of 10
Medium-sized Companies
Mixmax
Mixmax
Score 8.8 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
Enterprises
Groove, a Clari company
Groove, a Clari company
Score 8.7 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
InsideSales PlaybooksZoomInfo Operations
Likelihood to Recommend
1.3
(127 ratings)
8.0
(114 ratings)
Likelihood to Renew
-
(0 ratings)
8.2
(6 ratings)
Usability
3.3
(101 ratings)
8.4
(14 ratings)
Availability
-
(0 ratings)
9.1
(1 ratings)
Performance
-
(0 ratings)
9.1
(1 ratings)
Support Rating
-
(0 ratings)
8.5
(4 ratings)
Online Training
-
(0 ratings)
9.1
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(3 ratings)
Configurability
-
(0 ratings)
9.1
(1 ratings)
Ease of integration
-
(0 ratings)
9.1
(1 ratings)
Product Scalability
-
(0 ratings)
9.1
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
InsideSales PlaybooksZoomInfo Operations
Likelihood to Recommend
Aurea
It is well suited for any sales department, to try to get ahold of the person you are trying to get ahold of. Playbooks has increased the number of decision makers that I can get ahold of on a day to day basis. This tool would probably be less suited for people that do not have calls to make outside of the company.
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ZoomInfo
The application is one that I would highly recommend for your sales team as they are able to seek out information that they would not normally be able to obtain through something like Salesforce or other applications. ZoomInfo for sure is the leader in my opinion in this area and I love the releases and additional features that they are always releasing.
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Pros
Aurea
  • Playbooks does a great job of letting reps know when phone numbers are not a working number.
  • Playbooks does a great job being able to be tailored to your specific organization or business.
  • Playbooks does a great job of having a very friendly user experience.
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ZoomInfo
  • EverString allows us to build account lists based off in-depth firmographic or technographic data. It's far more accurate than trying to build these lists any other way.
  • EverString is fast. Where it might've previously taken us weeks to build lists of this quality, we now can build them in a matter of minutes (and have them ready to be published in a couple of hours).
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Cons
Aurea
  • The ability to filter specific plays or pieces of information so that it's more user-friendly for the overall organization. Essentially, more room to customize the organization of accounts and how you're working them.
  • The initial onboarding process of accounts results in high levels of tasks - the ability to break these down in an easier way to help with time management would be helpful.
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ZoomInfo
  • Contacts underneath Companies can be outdated by 4+ years (left employer years prior).
  • Customer support is not as engaged as a smaller software company might be. Delays in solving issues.
  • Limits in sharing lists, queries, and tags between users under the same account.
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Likelihood to Renew
Aurea
No answers on this topic
ZoomInfo
Would love to keep everstring as part of our tech stack in the future. if we ever have to move from everstring it will be due to budget not the solution itself.
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Usability
Aurea
It only took a day to get comfortable with Playbooks. The ease of use and overall usability is fantastic in the sense that it's pretty straightforward once you get enough repetitions in the tool. I also like all of the videos and resources available if support is needed
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ZoomInfo
The rating is simply because the tutorials can be made a lot more interactive. The tutorials are of such a level that it gets boring to a point. Also, another suggestion would be to incorporate pop-up help menus which would I believe help out immensely as well in case of improvement of usage for beginners.
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Reliability and Availability
Aurea
No answers on this topic
ZoomInfo
No problems
Read full review
Performance
Aurea
No answers on this topic
ZoomInfo
Had very good experience when using it
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Support Rating
Aurea
No answers on this topic
ZoomInfo
I’ve had one support request that was addressed and resolved within 30 minutes
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Online Training
Aurea
No answers on this topic
ZoomInfo
It was helpful
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Implementation Rating
Aurea
No answers on this topic
ZoomInfo
Have a plan on how you're going to evaluate. We had a two-month trial period, but a six-month average lead cycle time, making it impossible to evaluate on a purely new-business ROI basis within the trial. We applied the model to our prior data, which demonstrated how much time and effort was devoted to accounts that weren't going to close
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Alternatives Considered
Aurea
The Insidesales Playbooks is by far more intuitive and organized than other programs I have used in the past. Unfortunately I have not had experience with other products that are available out there. I would hope we will see more improvements from the ISDC tool as we all use it more and provide feedback
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ZoomInfo
This has a similar issue to RingLead Capture, as it only returns the data that users themselves update, which is often outdated or incorrect. However, RingLead Route does allow lead assignment and tracking in more ways than LinkedIn Sales Navigator does, which is helpful in visibility of what a full sales team is doing.
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Scalability
Aurea
No answers on this topic
ZoomInfo
Hasn’t experienced any issues to doubt reliability
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Return on Investment
Aurea
  • 100's of hours back in our week due to Salesforce Integration!
  • We have more clients answering the phone due to creative caller ID solutions.
  • We can standardize our messaging by partnering with Marketing to help build plays and auto-enroll certain contacts based on messaging.
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ZoomInfo
  • I have just signed a $9M account with the help of this product.
  • I've had to double-check information due to accuracy.
  • More analysis is to be conducted about the team's ROI, as it is early in the process for my company.
Read full review
ScreenShots

InsideSales Playbooks Screenshots

Screenshot of Playbooks DashboardScreenshot of Editing a RecordScreenshot of Creating an EmailScreenshot of Adding NotesScreenshot of Scheduling a CallScreenshot of Viewing Task List

ZoomInfo Operations Screenshots

Screenshot of Transform, which gives users the ability to standardize record fields to keep data navigable.  Normalize enables users to clean formatting and keep data consistent. Segment allows users to organize and group records according to common criteria or data points.Screenshot of Prevent allows users to combine all of the features of RingLead (deduplicate, enrich, normalize, segment, and route) into one single task.  This can be done in real-time for net new records coming into a CRM, or on existing records when they are updated.Screenshot of Connecting one or more data vendors to RingLead enables the user to utilize enrichment packages and tasks. Bulk enrichment of records from one or more configured data vendors can be performed. Offers filters to target only the specific records to update, updates existing data that may be old or inaccurate, and fills in the gaps where data is missing, and/or normalize and segment records at the same time.Screenshot of record assignments, routed to the right owner for sales or marketing motions. Any Salesforce object can be routed: Leads, Contacts, Accounts, Opportunities, and Cases Advanced Workflow Rules enable users to define conditional logic on unlimited fields with various operators to route Leads to the right user.