HG Cloud Dynamics vs. TrackMaven

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HG Cloud Dynamics
Score 8.1 out of 10
Enterprise companies (1,001+ employees)
HG Cloud Dynamics (formerly Intricately) provides sales intelligence for people that sell and market technology products. The vendor aims to help companies find the right accounts and seize every opportunity to connect in a value-driven way. Additionally, the vendor says their software offers a 360-degree view of each company’s technology environment—which applications they use, how much they spend on infrastructure, and when they may be looking to switch vendors. The vendor also says…N/A
TrackMaven
Score 8.5 out of 10
Mid-Size Companies (51-1,000 employees)
According to the vendor, marketers report on their results for two reasons: to prove their value, and to improve their results. Additionally, the vendor says TrackMaven is the only marketing analytics platform that gives marketers the ability to do both across all of their digital channels. TrackMaven’s marketing analytics platform integrates with all the tools marketers are already using to measure their performance — including social networks, web analytics providers, and all major…N/A
Pricing
HG Cloud DynamicsTrackMaven
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
HG Cloud DynamicsTrackMaven
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWe offer several products that are not listed in public pricing: Enterprise Plans, which generally range between 20-200 seats. Salesforce Integration Data Center Maps
More Pricing Information
Community Pulse
HG Cloud DynamicsTrackMaven
Top Pros
Top Cons
Features
HG Cloud DynamicsTrackMaven
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
HG Cloud Dynamics
10.0
1 Ratings
22% above category average
TrackMaven
-
Ratings
Company information10.01 Ratings00 Ratings
Best Alternatives
HG Cloud DynamicsTrackMaven
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
TapClicks
TapClicks
Score 9.3 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
TapClicks
TapClicks
Score 9.3 out of 10
Enterprises
Talkwalker
Talkwalker
Score 8.6 out of 10
Alteryx
Alteryx
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HG Cloud DynamicsTrackMaven
Likelihood to Recommend
7.1
(2 ratings)
8.7
(14 ratings)
Likelihood to Renew
-
(0 ratings)
5.7
(3 ratings)
User Testimonials
HG Cloud DynamicsTrackMaven
Likelihood to Recommend
HG Insights
Intricately works great for seeing if a company's site and/or app is hosted on Amazon Web Services. This is our target market so, this helps confirm we are using our time wisely when sourcing companies. Intricately still has some areas to grow in short cut views vs pulling up the entire view.
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TrackMaven
If your brand is looking for understanding competitors and normalizing data across disparate follower counts/footprint size, Trackmaven is great. Users need to understand the power of Boolean logic. TrackMaven needs dedicated users and time spent in building reports in order to understand how to use it.
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Pros
HG Insights
  • Giving you CDN vendors
  • Giving the Alexa ranking
  • Gives you information on SaaS platforms and video platforms
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TrackMaven
  • Competitive Intelligence - see precisely what your competitors are posting and sort by time and/or impact
  • Funnel Analysis (Beta as of April 2017) - track your organic and paid social efforts to see which content creates leads
  • Comprehensive Overview of Social Channels - track growth and engagement of all social channels in one screenshot, and in comparison to your closest competitors
  • Personalized Analytics - each user can set up their own reports and dashboards and/or they can be shared across the organization, chart your own KPIs with a click of a button
  • Top Notch UX & Support - drag and drop features for report building and dashboard creation, responsive support team
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Cons
HG Insights
  • It doesn't always seem to be accurate with hosting readings.
  • Not the best shortcut views when compared to other solutions.
  • Searching and list building still has room for growth.
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TrackMaven
  • For the foreseeable future. TrackMaven is focused on measuring social sharing. We wish it also captured information about pageviews and monthly unique visitors -- the kind of data that lives inside Google Analytics -- or integrated it through an API. It would be exceptionally helpful not just to have all those metrics in one place, but also to easily measure correlations between them.
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Likelihood to Renew
HG Insights
No answers on this topic
TrackMaven
More than likely, yes. This is a company with people I trust that offer an exceptional product.
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Alternatives Considered
HG Insights
Intricately stacks up pretty close to DiscoverOrg. Though DiscoverOrg is a lot more detailed on company information pertaining to changes in the organization and services used, Intricately gives a quick snapshot of company information available right at the point of presence to any website. It allows for quicker conversation whereas DiscoverOrg has a lengthier approach to finding company information.
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TrackMaven
I inherited TrackMaven, as it was already being used when I started working here, but I really like it! It's much easier to use and has an incredibly fast learning curve so I feel like I'm using all of the features of the tool right away. The customer support team is very helpful and works hard to make sure that you are really using the product to its full capabilities, rather than just scratching the surface
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Return on Investment
HG Insights
  • Saving time on confirming we are spending our sourcing in the right areas (hosting provider).
  • Saving time in getting to our target market quicker.
  • It isn't 100% accurate, but the majority of the time it is accurate.
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TrackMaven
  • Paid Search & Social - TrackMaven has given us the ability to develop smarter social advertising and reach our audience with the right messages
  • Account Analytics - the account overview we receive in TrackMaven of our own social media accounts is duplicative of what we already get through other software
  • Funnel Analysis - If we can better see which efforts are paying off with leads, at a granular level, we can use our social spend budget more wisely
Read full review
ScreenShots

HG Cloud Dynamics Screenshots

Screenshot of Welcome page features curated lists of top companies and marketsScreenshot of Customize lists of companies based on spend, renewal dates, location, traffic and much more.Screenshot of Analyze companies while browsing the web,Screenshot of Dig into the applications in use and the products powering them.Screenshot of A preview of the depth of data from the Chrome ExtensionScreenshot of Chrome extension provides detailed technology and application data on any website.

TrackMaven Screenshots

Screenshot of With unified reporting across your social media, blog, email, ads, website analytics, automation, CRM, and more, TrackMaven makes it easy to prove the impact of your marketing activities. Understand how all of your top-of-funnel efforts contribute to bottom-of-funnel results such as website traffic, conversions, and sales.