What users are saying about
5 Ratings
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Top Rated
2297 Ratings
5 Ratings
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Score 8.5 out of 100

Adobe Marketo Engage

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Top Rated
2297 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.2 out of 100

Feature Set Ratings

  • Jumplead ranks higher in 1 feature set: Social Media Marketing
  • Adobe Marketo Engage ranks higher in 5 feature sets: Email & Online Marketing, Lead Management, Campaign Management, Reporting & Analytics, Platform & Infrastructure

Email & Online Marketing

6.0

Jumplead

60%
7.9

Adobe Marketo Engage

79%
Adobe Marketo Engage ranks higher in 7/9 features

WYSIWYG email editor

6.4
64%
3 Ratings
7.2
72%
801 Ratings

Dynamic content

1.0
10%
2 Ratings
7.5
75%
779 Ratings

Ability to test dynamic content

9.1
91%
1 Rating
7.9
79%
760 Ratings

Landing pages

9.1
91%
3 Ratings
7.7
77%
819 Ratings

A/B testing

7.8
78%
2 Ratings
8.1
81%
804 Ratings

Mobile optimization

4.6
46%
2 Ratings
7.1
71%
778 Ratings

Email deliverability reporting

7.3
73%
6 Ratings
8.3
83%
1468 Ratings

List management

4.6
46%
3 Ratings
8.5
85%
853 Ratings

Triggered drip sequences

3.8
38%
3 Ratings
8.9
89%
775 Ratings

Lead Management

5.7

Jumplead

57%
8.5

Adobe Marketo Engage

85%
Jumplead ranks higher in 2/4 features

Lead nurturing

9.1
91%
3 Ratings
8.5
85%
838 Ratings

Lead scoring and grading

3.8
38%
3 Ratings
8.7
87%
814 Ratings

Data quality management

1.1
11%
3 Ratings
8.2
82%
813 Ratings

Automated sales alerts and tasks

9.1
91%
3 Ratings
8.7
87%
771 Ratings

Campaign Management

5.5

Jumplead

55%
7.8

Adobe Marketo Engage

78%
Jumplead ranks higher in 1/2 features

Calendaring

9.1
91%
1 Rating
7.2
72%
639 Ratings

Event/webinar marketing

1.8
18%
1 Rating
8.4
84%
754 Ratings

Social Media Marketing

9.1

Jumplead

91%
6.6

Adobe Marketo Engage

66%
Jumplead ranks higher in 2/2 features

Social sharing and campaigns

9.1
91%
1 Rating
7.3
73%
485 Ratings

Social profile integration

9.0
90%
3 Ratings
5.9
59%
380 Ratings

Reporting & Analytics

7.3

Jumplead

73%
7.4

Adobe Marketo Engage

74%
Adobe Marketo Engage ranks higher in 3/3 features

Dashboards

7.3
73%
3 Ratings
7.3
73%
803 Ratings

Standard reports

7.3
73%
3 Ratings
7.7
77%
837 Ratings

Custom reports

7.3
73%
1 Rating
7.3
73%
797 Ratings

Platform & Infrastructure

7.5

Jumplead

75%
7.9

Adobe Marketo Engage

79%
Adobe Marketo Engage ranks higher in 4/6 features

API

4.6
46%
3 Ratings
8.1
81%
726 Ratings

Role-based workflow & approvals

9.1
91%
1 Rating
7.9
79%
617 Ratings

Customizability

7.2
72%
2 Ratings
7.7
77%
747 Ratings

Integration with Salesforce.com

9.1
91%
2 Ratings
8.8
88%
731 Ratings

Integration with Microsoft Dynamics CRM

N/A
0 Ratings
7.7
77%
244 Ratings

Integration with SugarCRM

N/A
0 Ratings
7.1
71%
153 Ratings

Attribute Ratings

  • Jumplead is rated higher in 3 areas: Likelihood to Recommend, Likelihood to Renew, Performance

Likelihood to Recommend

9.1

Jumplead

91%
3 Ratings
8.4

Adobe Marketo Engage

84%
1018 Ratings

Likelihood to Renew

9.1

Jumplead

91%
1 Rating
8.8

Adobe Marketo Engage

88%
146 Ratings

Usability

Jumplead

N/A
0 Ratings
7.9

Adobe Marketo Engage

79%
98 Ratings

Availability

Jumplead

N/A
0 Ratings
8.2

Adobe Marketo Engage

82%
48 Ratings

Performance

9.1

Jumplead

91%
2 Ratings
8.2

Adobe Marketo Engage

82%
58 Ratings

Support Rating

Jumplead

N/A
0 Ratings
8.5

Adobe Marketo Engage

85%
164 Ratings

In-Person Training

Jumplead

N/A
0 Ratings
9.1

Adobe Marketo Engage

91%
12 Ratings

Online Training

Jumplead

N/A
0 Ratings
5.0

Adobe Marketo Engage

50%
29 Ratings

Implementation Rating

Jumplead

N/A
0 Ratings
9.1

Adobe Marketo Engage

91%
109 Ratings

Contract Terms and Pricing Model

Jumplead

N/A
0 Ratings
7.4

Adobe Marketo Engage

74%
4 Ratings

Product Scalability

Jumplead

N/A
0 Ratings
6.4

Adobe Marketo Engage

64%
10 Ratings

Professional Services

Jumplead

N/A
0 Ratings
9.1

Adobe Marketo Engage

91%
3 Ratings

Likelihood to Recommend

Jumplead

It's great for monthly tech budgets under $500. It's not very well suited for ecommerce. Not suitable for large scale enterprise due to the limited API. Not suitable for people who are not at least a little tech savvy. However, anyone who can use WordPress can use this, so that is nice
AARON OPFELL » Grows Sales | TrustRadius Reviewer

Adobe Marketo Engage

It provides a one-stop-shop to help manage all lead-based and account-based marketing initiatives. We run many email campaigns, so if you are looking for software that provides you with all the information you need to run a campaign, from drafting the HTML email, managing assets, distributing to a database and gathering the metrics, and assessing performance, their toolkit is ideal.
Ellis Devine | TrustRadius Reviewer

Pros

Jumplead

  • Jumplead provides a great contact list database - You can assign contacts to different stages of the sales funnel, add different tags for different types of contact needs, add notes, see when contacts visit your website, how many times they visit, where they visit, and add auto-responder emails when contacts visit certain pages. Jumplead also provides users with hot leads lists of contacts that visit their via every day, once a week, once a month or never. The email notification is your choice.
  • Autoresponders and email blast - We send out multiple emails per month from 3 different accounts that we've started on Jumplead. (We can switch between all 3 accounts from one user interface.) With email and autoresponder emails we can set up schedules, automatic triggers, and see analytics with open rates, click through rates, deliveries, bounce back, unsubscribed and more.
  • Landing pages and lead generation forms - This are especially great because we can set up forms to capture contacts right from the Jumplead platform which makes all of the above functions more seamless.
  • Customer Service - Maybe I should have stated this one first. Matt and the rest of the team at Jumplead are, how do I say this, AMAZING! They have helped me figure out every question I have had, with attention to detail in explanation and with time sensitivity.
Melissa J. Rautenberg | TrustRadius Reviewer

Adobe Marketo Engage

  • The ability to clone entire programs and campaigns should not be underestimated as a marketing manager. This is a stand-out feature that other automation tools can't do (yet) in my experience.
  • myTokens: Campaign-based/local variables that can be used in emails and landing pages for everything from basic text, rich text, email scripts, CSS, scoring, and more. Set up your emails and LPs with myTokens and you'll be able to create an entire campaign without opening the email or LP editor. Clone program, update myTokens, test, and launch.
  • Engagement Programs: let you quickly create basic email nurture tracks with ease. Currently EPs can only send on a cadence of once per week, but future product release announcements suggest variable cadence will be possible soon.
  • AB Testing: using Email Programs and AB Test or ABCDEFG Test is simple to set up and report on. Manually chose the winner of your test or have Marketo choose automatically.
Greg Beazley | TrustRadius Reviewer

Cons

Jumplead

  • Live chat needs some work. It is somewhat limited in functionality.
  • Contact management needs more flexibility to search, add, delete, and edit.
Charles Rogel | TrustRadius Reviewer

Adobe Marketo Engage

  • It would be nice to have an expansive view of all active triggers and flows.
  • Some reporting functions can take quite a bit of time to execute if they use too much data.
  • Some error codes and mistakes can take time to uncover/solve.
Matt Davidson | TrustRadius Reviewer

Pricing Details

Jumplead

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$0 Contacts

Jumplead Editions & Modules

Edition
ExploreFree1
Solo$491
Starter$991
Pro$1991
Enterprise$2991
  1. Contacts
Additional Pricing Details

Adobe Marketo Engage

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
TBD

Starting Price

Adobe Marketo Engage Editions & Modules

Additional Pricing Details

Likelihood to Renew

Jumplead

Jumplead 9.1
Based on 1 answer
Works well, has features I need, competitive pricing, great support
Charles Rogel | TrustRadius Reviewer

Adobe Marketo Engage

Adobe Marketo Engage 8.8
Based on 146 answers
We're likely to renew for several reasons:
  • Now that it's been implemented, I can't imagine not having marketing automation and the easy interface that Marketo provides to run our campaigns
  • Marketo's community and customer service is fantastic; I know that when I need help, I'll get it
  • Marketo continues to improve the product, so I know that I can expect it to be even more useful in the future
Dan Prokop | TrustRadius Reviewer

Usability

Jumplead

No score
No answers yet
No answers on this topic

Adobe Marketo Engage

Adobe Marketo Engage 7.9
Based on 98 answers
There's a fair amount of flexibility, but as you start moving beyond the basics and get into more complex programs, it gets a bit cumbersome; for example, flexible drip campaigns that can customize / change content based on triggers after the initial start. Some way of normalizing scoring so older, less intensive users don't overshadow newer, more-intense users. Etc.For a basic setup and taking control of the user flow from contact to lead without leaks, Marketo is awesome, once you've got the core data governance and standardized processes in place.Template design is difficult - designers find it restrictive and there is a LOT of debugging needed, with finished templates sometimes behaving very oddly in some environments - adding / deleting code snippets, disabling some scripts - not enough to break it, but definitely some odd behaviors
Ashish Tewari | TrustRadius Reviewer

Reliability and Availability

Jumplead

No score
No answers yet
No answers on this topic

Adobe Marketo Engage

Adobe Marketo Engage 8.2
Based on 48 answers
Marketo provides different way and abilities to connect. If you are having product support or unexplained errors you can get someone on Marketo support 24 hours a day. One of Marketo's greatest assets in my opinion however would be the community. Often times our company is just looking for case success stories from someone else. In the community you can search for problems you are currently facing and see others having the same issue and solutions for those issues. If not, you can pose a question to the whole community and champions of the product and others can chime in to provide suggestions to fix your needs. The community is truly a 24/7 place to get your answers quickly.
Brittany Stover | TrustRadius Reviewer

Performance

Jumplead

Jumplead 9.1
Based on 2 answers
No answer on this topic is available.

Adobe Marketo Engage

Adobe Marketo Engage 8.2
Based on 58 answers
There are times when it is slightly slow for us, where we sit on a screen waiting for it to load. This could be our internet since we have had the same issue occasionally with other systems, but it is enough to make you crazy.
Amber Hobson | TrustRadius Reviewer

Support Rating

Jumplead

No score
No answers yet
No answers on this topic

Adobe Marketo Engage

Adobe Marketo Engage 8.5
Based on 164 answers
On multiple occasions we've had Marketo support (technical and license based) issues. Technical issues were minor and resolved within a day. License based issues (even things encouraged by Marketo for partners, like provisioning another license) took WEEKS. They actually took so long to respond that the client we were working with withdrew from the contract because they were no longer convinced Marketo was capable of supporting their business. As an agency trying to sell the software, you can only explain away so much before they just made us look silly.
Emilee Anderson | TrustRadius Reviewer

In-Person Training

Jumplead

No score
No answers yet
No answers on this topic

Adobe Marketo Engage

Adobe Marketo Engage 9.1
Based on 12 answers
Our account rep stopped out in Lincoln, NE to ensure we were properly set up and running. This was very much appreciated. I was very, very new at this point, so I can't comment very much on the extent of what was taught because I was still brand new to the company and the system
Kristi Eide | TrustRadius Reviewer

Online Training

Jumplead

No score
No answers yet
No answers on this topic

Adobe Marketo Engage

Adobe Marketo Engage 5.0
Based on 29 answers
I had never used Marketo prior to taking this job so online training was my starting point. I was able to follow along, it was interesting and quickly and efficiently taught me what I needed to know without a lot of fluff. It was far from boring and really helped me get my hands dirty with Marketo.
Robert Barrett, MBA | TrustRadius Reviewer

Implementation Rating

Jumplead

No score
No answers yet
No answers on this topic

Adobe Marketo Engage

Adobe Marketo Engage 9.1
Based on 109 answers
1. Have a content marketing plan to run in parallel with the marketing automation installation--you'll need a lot of content to make full use of Marketo's capabilities.2. Work with sales (and ISRs) to define and document a workflow--build your Marketo installation around how you do business--not figure out how to apply your business to the tools3. Spend time of data cleaning--both an initial project as well as a strategy for ongoing data management. We found some change manaement issues (no more appending ZZZ to the first name to identify contacts who have left the company, for example, or prohibiting the entry of "info@company.com" email addresses).4. Find some champions in the sales and ISR teams. You'll have both fans and detractors--work with the fans to build some success stories
Steve Susina | TrustRadius Reviewer

Alternatives Considered

Jumplead

Jumplead is cheaper and leaner than "Confusionsoft" and makes a hell of a lot more sense than stapling 5 other software together.
AARON OPFELL » Grows Sales | TrustRadius Reviewer

Adobe Marketo Engage

Marketo does stack up against [Hubspot] and there are positives and negatives. To me, [HubSpot] is easier to work as far as layout and steps. Marketo has more steps and the layout is more confusing but it is also more dynamic - it syncs better with our other platforms and has positives that outweigh negatives[.]
chan reed | TrustRadius Reviewer

Contract Terms and Pricing Model

Jumplead

No score
No answers yet
No answers on this topic

Adobe Marketo Engage

Adobe Marketo Engage 7.4
Based on 4 answers
The total cost is a little bit higher than we expected.
Oleksandr Torlo | TrustRadius Reviewer

Scalability

Jumplead

No score
No answers yet
No answers on this topic

Adobe Marketo Engage

Adobe Marketo Engage 6.4
Based on 10 answers
We look at scaleability in a few different ways. First, the speed while using Marketo has remained relatively the same as our database has grown. Though I would say Marketo is slow at times, it has not gotten slower over the last few years. If anything, it has improved, and they are working to improve it. Second, the amount of programs we have developed in Marketo has exponentially grown as well. Marketo has allowed us to drastically increase our output without having to drastically increase our headcount.
Jennifer Robertson | TrustRadius Reviewer

Return on Investment

Jumplead

  • Provides our agency and our clients with a better, more efficient inbound marketing strategy. Platforms like HubSpot are too expensive and too complicated for what we need.
  • Lead gen forms, emails, contact updates and analytics can all be taken care of right inside the platform. It's convenient.
Melissa J. Rautenberg | TrustRadius Reviewer

Adobe Marketo Engage

  • Improved efficiency across teams in the business. When you don't have to manually send out emails, you gain more time back!
  • More targeted lead nurture has led to faster lead conversion and real-time engagement. In today's day and age, customers want the right CTA at their fingertips and Marketo can provide that.
Crystal Vaughan | TrustRadius Reviewer

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