Kahuna Mobile Marketing (discontinued) vs. Kumulos

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kahuna Mobile Marketing (discontinued)
Score 8.1 out of 10
N/A
Kahuna was a mobile marketing software solution that is no longer available, and the company is dissolved.N/A
Kumulos
Score 10.0 out of 10
N/A
Kumulos offers their mobile app development platform supporting mobile app marketing automation, mobile app performance, push notifications, and other features.N/A
Pricing
Kahuna Mobile Marketing (discontinued)Kumulos
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Kahuna Mobile Marketing (discontinued)Kumulos
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Kahuna Mobile Marketing (discontinued)Kumulos
Top Pros
Top Cons
Best Alternatives
Kahuna Mobile Marketing (discontinued)Kumulos
Small Businesses
OneSignal
OneSignal
Score 9.0 out of 10
OneSignal
OneSignal
Score 9.0 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Enterprises
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Kahuna Mobile Marketing (discontinued)Kumulos
Likelihood to Recommend
10.0
(1 ratings)
10.0
(2 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Kahuna Mobile Marketing (discontinued)Kumulos
Likelihood to Recommend
Discontinued Products
Well suited to boost customer engagement, to push for promotions, to send notifications, to do general customer relationship management, to analyze engagement patter, and to test for the best times to engage users to perform specific actions. It is not a CRM tool, so it cannot do in-depth customer relationship management. If users did not perform the required/intended action, it is not possible to see where the user deviated to. It is not a traffic or user behavior tracker, so it is not the most analytical tool to get detailed user behavior insights.
Read full review
Kumulos ltd
We have promotions that we want to tell our members or a specific subset of them like they have a chance of winning a raffle. We use Kumulos to fire off the message and notification. Our members get it in their app and we can tell how many of them received it. We can also use the messages to direct them to specific web pages if we want to give them more information. We also use Kumulos to send announcements about things that are happening around the resort. Since we are located near the airport, when heads of state arrive, there are times that the roads are closed to allow them to pass. We use Kumulos to fire off notifications early enough that they know to avoid the area at a particular time. Where it doesn't do as well is when you need the notifications to be received immediately. Since the notifications pass through the Google/Apple network, it may take time to arrive. Sometimes you get it quick, sometimes you don't. So if timeliness is critical, it won't work as well. Also if you're sending to a lot of people, the rollout of the messages may take longer.
Read full review
Pros
Discontinued Products
  • Easy UI to create messages.
  • Intelligence (machine learning models) to send messages at the right time and to test different samples/cohorts.
  • Very responsive sales and customer service.
Read full review
Kumulos ltd
  • Very, very easy to use - yet equally powerful
  • Personalization of messages
  • Data back feeds
  • Running mobile and web campaigns in one place
  • Awesome support
Read full review
Cons
Discontinued Products
  • Additional reporting and analytics were introduced later but as a premium service.
Read full review
Kumulos ltd
  • The UI could use a lot of improvement. It's not very intuitive.
  • Canceling of sent in-app messages can't be done through the dashboard. You have to contact support for them to do it.
  • To send the same message again, you have to recreate the whole thing instead of just resending it.
Read full review
Likelihood to Renew
Discontinued Products
No answers on this topic
Kumulos ltd
Kumulos is doing everything we need and more. The cost is also very reasonable. It has cut down our need for SMS and has lowered our OPEX because of this. We also love the analytics that it provides and it gives us insight into the usage and engagement of our app.
Read full review
Alternatives Considered
Discontinued Products
These are the few names that I remember, but there were also a few smaller players. Kahuna offered the required features at the best pricing, their team is also very responsive in terms of reaching out, answering questions and resolving issues. The others were either too expensive or carried too many other features that we did not require.
Read full review
Kumulos ltd
Kumulos is just much easier to install, configure, and set up. Ongoing running costs are much much lower, especially because we don't need the constant support of a developer to complete day-to-day tasks. Other systems required a lot of technical support, not just in the setup but also in the ongoing operation.
Read full review
Return on Investment
Discontinued Products
  • Achieve 36x uplift in the number of buyers and sellers who returned.
  • Hit 42% conversion rate.
  • Got an additional 10% of monthly active users.
Read full review
Kumulos ltd
  • 81% increase in customer retention
  • 27% increase in daily active users
  • Cost of the system is very low compared to tangible financial benefits it as delivered
Read full review
ScreenShots

Kumulos Screenshots

Screenshot of Kumulos Messaging DashboardScreenshot of Geofencing Set-UpScreenshot of Analytics DashboardScreenshot of Push Notification ComposerScreenshot of Crash Reporting DashboardScreenshot of In-App Messaging Composer