Kahuna Mobile Marketing (discontinued) vs. Mailigen

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kahuna Mobile Marketing (discontinued)
Score 8.1 out of 10
N/A
Kahuna was a mobile marketing software solution that is no longer available, and the company is dissolved.N/A
Mailigen
Score 7.1 out of 10
N/A
Mailigen is a web based integrated marketing provider offering email, mobile and social marketing. In the SaaS platform, you can gather subscribers, prepare, send or schedule email campaigns and receive real time reports. One can leverage statistics for behavioral segmentation and lifecycle email marketing. Mailigen offers several integration points including online surveys that you can use to segment your audience and send personalized emails.
$10
per month
Pricing
Kahuna Mobile Marketing (discontinued)Mailigen
Editions & Modules
No answers on this topic
Mailigen
$10.00
per month
Offerings
Pricing Offerings
Kahuna Mobile Marketing (discontinued)Mailigen
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Kahuna Mobile Marketing (discontinued)Mailigen
Top Pros
Top Cons
Features
Kahuna Mobile Marketing (discontinued)Mailigen
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Kahuna Mobile Marketing (discontinued)
-
Ratings
Mailigen
7.4
1 Ratings
10% below category average
WYSIWYG email editor00 Ratings8.01 Ratings
Dynamic content00 Ratings8.01 Ratings
Ability to test dynamic content00 Ratings7.01 Ratings
A/B testing00 Ratings6.01 Ratings
Mobile optimization00 Ratings8.01 Ratings
Email deliverability reporting00 Ratings9.01 Ratings
List management00 Ratings3.01 Ratings
Triggered drip sequences00 Ratings10.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Kahuna Mobile Marketing (discontinued)
-
Ratings
Mailigen
3.0
1 Ratings
89% below category average
Dashboards00 Ratings3.01 Ratings
Standard reports00 Ratings4.01 Ratings
Custom reports00 Ratings2.01 Ratings
Best Alternatives
Kahuna Mobile Marketing (discontinued)Mailigen
Small Businesses
OneSignal
OneSignal
Score 9.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Kahuna Mobile Marketing (discontinued)Mailigen
Likelihood to Recommend
10.0
(1 ratings)
8.0
(7 ratings)
Likelihood to Renew
-
(0 ratings)
8.6
(6 ratings)
Usability
-
(0 ratings)
8.2
(1 ratings)
Support Rating
-
(0 ratings)
9.1
(1 ratings)
Implementation Rating
-
(0 ratings)
7.3
(1 ratings)
User Testimonials
Kahuna Mobile Marketing (discontinued)Mailigen
Likelihood to Recommend
Discontinued Products
Well suited to boost customer engagement, to push for promotions, to send notifications, to do general customer relationship management, to analyze engagement patter, and to test for the best times to engage users to perform specific actions. It is not a CRM tool, so it cannot do in-depth customer relationship management. If users did not perform the required/intended action, it is not possible to see where the user deviated to. It is not a traffic or user behavior tracker, so it is not the most analytical tool to get detailed user behavior insights.
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Mailigen
Mailigen is great for designing and scheduling campaigns that do not require expert knowledge in the field. Creating specific lists, segmentation, & scheduling campaigns are very straightforward and user-friendly. Do not use Mailigen for email marketing blasts! If you are unable to provide documented evidence that the user 'Opt-in' to receive your campaigns, then expect the campaign to be flagged or contacted by your Mailigen Account Manager. You must comply with the CAN-SPAM Act ... no ifs, ands, or buts!
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Pros
Discontinued Products
  • Easy UI to create messages.
  • Intelligence (machine learning models) to send messages at the right time and to test different samples/cohorts.
  • Very responsive sales and customer service.
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Mailigen
  • Mail deliverability. MailiGen gets the mail delivered. We have our own data centre hosting and servers but struggled to get our bulk mails reliably delivered. Since we switched to MailiGen delivery rates have more than tripled.
  • Template editor and tools. There is a rich assortment of tools for preparation of mailers. They are easy to use and we often train customers is a single 2 hour session.
  • Mail List security and manageability. Cloud based mail lists are important best practices for some of our corporate customers, who often store mail address lists in Excel. These lists get lost, damaged and stolen. The MailiGen list management tools centralize list storage and provide tools for segmentation, importing and exporting.
  • Stats!! The mail campaign stats that MailiGen provides are world class. They are simple to understand and rich in depth. Our customers love the stats.
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Cons
Discontinued Products
  • Additional reporting and analytics were introduced later but as a premium service.
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Mailigen
  • Segment creating could be more functional and may include statistics from previous mails. Time to time I need to use more advanced functions like "send information to people who clicked on link A".
  • It does not allow the user to choose mobile/tablet friendly templates. I'd like to decide myself.
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Likelihood to Renew
Discontinued Products
No answers on this topic
Mailigen
We are satisfied with this cooperation and we don't see why we should change email marketing service provider at this point. Excellent service and rapid new feature development keeps us very satisfied.
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Usability
Discontinued Products
No answers on this topic
Mailigen
Although it is easy to use for basic users and people with no experience in e-mail marketing, but for more advanced users it still lacks functionality - really advanced filtering - on it's web interface. However everything is possible once you use API.
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Support Rating
Discontinued Products
No answers on this topic
Mailigen
Although time to time I send a support ticket, but more frequently I use the live support option on their website. I get instant feedback and feel that my problem is addressed immediately.
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Implementation Rating
Discontinued Products
No answers on this topic
Mailigen
With most systems it is faily easy. It offers CSV import so transferring contacts should be easy.
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Alternatives Considered
Discontinued Products
These are the few names that I remember, but there were also a few smaller players. Kahuna offered the required features at the best pricing, their team is also very responsive in terms of reaching out, answering questions and resolving issues. The others were either too expensive or carried too many other features that we did not require.
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Mailigen
Mailigen falls short to Listrak due to Listrak's far superior contact, conversion, and message analytics. Some features are unavailable or not easily integrated with the Mailigen platform compared to its competition, but features such as model acquisition & shopping cart abandonment are available. The ability to integrate such features into your website may be easier when using a competitors platform, but easy usability comes with a price. Extra perks such Coupon managers & etc. are useful features that allow you to generate Barcodes & QR codes, as well as track various data analytics when implementing this feature. Small items as such are what Mailigen lacks in comparison to its competitors, but their price point kicks the rest out of the water if you can live without some of the bells and whistles.
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Return on Investment
Discontinued Products
  • Achieve 36x uplift in the number of buyers and sellers who returned.
  • Hit 42% conversion rate.
  • Got an additional 10% of monthly active users.
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Mailigen
  • Better delivery of mail campaigns giving better ROI numbers
  • Better stats so that we can assess what works and what does not.
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