What users are saying about
2 Ratings
4 Ratings
2 Ratings
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Score 8.1 out of 100
4 Ratings
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Score 7 out of 100

Likelihood to Recommend

Kahuna

Well suited to boost customer engagement, to push for promotions, to send notifications, to do general customer relationship management, to analyze engagement patter, and to test for the best times to engage users to perform specific actions. It is not a CRM tool, so it cannot do in-depth customer relationship management. If users did not perform the required/intended action, it is not possible to see where the user deviated to. It is not a traffic or user behavior tracker, so it is not the most analytical tool to get detailed user behavior insights.
Anonymous | TrustRadius Reviewer

MailUp

Great for marketing teams looking to quickly deploy emails without the need for HTML coding.
Tory Reiff | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Kahuna
MailUp
9.5
WYSIWYG email editor
Kahuna
MailUp
10.0
Dynamic content
Kahuna
MailUp
10.0
Ability to test dynamic content
Kahuna
MailUp
8.0
Mobile optimization
Kahuna
MailUp
10.0

Pros

Kahuna

  • Easy UI to create messages.
  • Intelligence (machine learning models) to send messages at the right time and to test different samples/cohorts.
  • Very responsive sales and customer service.
Anonymous | TrustRadius Reviewer

MailUp

  • Email marketing creation
  • Email design
  • HTML template creation
Tory Reiff | TrustRadius Reviewer

Cons

Kahuna

  • Additional reporting and analytics were introduced later but as a premium service.
Anonymous | TrustRadius Reviewer

MailUp

  • Alt tag styling within the editor
Tory Reiff | TrustRadius Reviewer

Alternatives Considered

Kahuna

These are the few names that I remember, but there were also a few smaller players. Kahuna offered the required features at the best pricing, their team is also very responsive in terms of reaching out, answering questions and resolving issues. The others were either too expensive or carried too many other features that we did not require.
Anonymous | TrustRadius Reviewer

MailUp

Mailup has hands down the best editor for creating responsive emails, I've tried almost everything out there and this is the best, I recommend this to colleagues all the time!
Tory Reiff | TrustRadius Reviewer

Return on Investment

Kahuna

  • Achieve 36x uplift in the number of buyers and sellers who returned.
  • Hit 42% conversion rate.
  • Got an additional 10% of monthly active users.
Anonymous | TrustRadius Reviewer

MailUp

  • Faster email development
  • More team members able to contribute to the email development process
  • Better templates
Tory Reiff | TrustRadius Reviewer

Screenshots

Pricing Details

Kahuna

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

MailUp

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Rating Summary

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