What users are saying about
2 Ratings
18 Ratings
2 Ratings
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Score 8.1 out of 100
18 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

Kahuna

Well suited to boost customer engagement, to push for promotions, to send notifications, to do general customer relationship management, to analyze engagement patter, and to test for the best times to engage users to perform specific actions. It is not a CRM tool, so it cannot do in-depth customer relationship management. If users did not perform the required/intended action, it is not possible to see where the user deviated to. It is not a traffic or user behavior tracker, so it is not the most analytical tool to get detailed user behavior insights.
Anonymous | TrustRadius Reviewer

Omnisend

It's kind of an automation workflow, but for example you can set up a popup to appear at a specific time on a specific product page and offer the visitor something. The visitor then signs up and then (after you've set up your automation sequence) that visitor gets a specific welcome page based on the popup they signed up through, and then a specific order confirmation email and everything else flows from that specific popup. That's great because it's allowed us to sort of fine-tune our offerings to get our visitors' emails in the first place and offer, for example, someone browsing a product page for 3 minutes something different than someone staying 20 seconds on the homepage and then leaving.
Lisa Korston | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Kahuna
Omnisend
7.3
WYSIWYG email editor
Kahuna
Omnisend
6.6
Dynamic content
Kahuna
Omnisend
7.7
Ability to test dynamic content
Kahuna
Omnisend
7.1
Landing pages
Kahuna
Omnisend
7.0
A/B testing
Kahuna
Omnisend
6.8
Mobile optimization
Kahuna
Omnisend
7.0
Email deliverability reporting
Kahuna
Omnisend
7.2
List management
Kahuna
Omnisend
7.9
Triggered drip sequences
Kahuna
Omnisend
8.5

Reporting & Analytics

Kahuna
Omnisend
6.9
Dashboards
Kahuna
Omnisend
7.0
Standard reports
Kahuna
Omnisend
6.9
Custom reports
Kahuna
Omnisend
6.7

Pre-Send Testing

Kahuna
Omnisend
7.2
Link Tracking
Kahuna
Omnisend
7.3
Image Validation
Kahuna
Omnisend
7.3
Inbox Display
Kahuna
Omnisend
7.0
Email Previews
Kahuna
Omnisend
7.0

Pros

Kahuna

  • Easy UI to create messages.
  • Intelligence (machine learning models) to send messages at the right time and to test different samples/cohorts.
  • Very responsive sales and customer service.
Anonymous | TrustRadius Reviewer

Omnisend

  • Provides a campaign booster to improve open and click rates
  • Gathering of post-sale customer feedback
  • Integrated SMS automation
  • Reduces manual tasks by use of pre-built marketing automation workflows.
Daniel Cooper | TrustRadius Reviewer

Cons

Kahuna

  • Additional reporting and analytics were introduced later but as a premium service.
Anonymous | TrustRadius Reviewer

Omnisend

  • In this nothing much more to say nothing that disappoint our team.
  • But yes they can upgrade there some features and provide us much more advanced features.
  • So it becomes more attractive and also can be a much more innovative and creative tool.
pavan chumakia | TrustRadius Reviewer

Alternatives Considered

Kahuna

These are the few names that I remember, but there were also a few smaller players. Kahuna offered the required features at the best pricing, their team is also very responsive in terms of reaching out, answering questions and resolving issues. The others were either too expensive or carried too many other features that we did not require.
Anonymous | TrustRadius Reviewer

Omnisend

I would say Omnisend is fairly similar in UX, usability, pre-built content templates, and customizable features. I chose Omnisend because it seemed simple to start and the price was within budget. The list segmentation and contact import features feel superior to the other competitors.
Tatiana Balletti | TrustRadius Reviewer

Return on Investment

Kahuna

  • Achieve 36x uplift in the number of buyers and sellers who returned.
  • Hit 42% conversion rate.
  • Got an additional 10% of monthly active users.
Anonymous | TrustRadius Reviewer

Omnisend

  • Within the first month we has return customers placing larger orders.
  • Very easy for anyone on the team to set up, modify.
  • Reporting for management is easy.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Kahuna

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Kahuna Editions & Modules

Additional Pricing Details

Omnisend

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
Required
$16*

* Month

Omnisend Editions & Modules

Edition
Free plan$0
Pro plan$59
Standard plan$16
    Additional Pricing Details
    Omnisend offers three pricing plans: Free, Standard and Pro. Using Free plan you'll be able to explore all of Omnisend's features (emails, SMS, push notifications, popups, segmentation, analytics, etc), send up to 500 emails and push notifications, plus 60 SMS per month at no cost. The standard plan starts at $16 per month, you get everything in Free, unlimited web push notifications, a customer success manager and 24/7 support. From $59 per month, you can use Pro plan and send unlimited emails and push notifications, get advanced reporting features, a dedicated Customer Success Manager, and priority 24/7 support. You'll also get free SMS credits equal to the price of your plan.

    Rating Summary

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