KeywordSpy vs. Whitespark Local Citation Finder

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
KeywordSpy
Score 9.0 out of 10
N/A
N/AN/A
Whitespark Local Citation Finder
Score 10.0 out of 10
N/A
The Local Citation Finder is a local SEO tools for tracking the performance of a business’s online citations. It reveals what listings competitors have that the business is missing, uncovers new opportunities, and helps users take control of citations. The Local Citation Finder aims tomake it easy to manage and grow citations, which the vendor states builds authority, establishes trust, and improves an online presence. Find and track all citations. Identify the…
$39
per month
Pricing
KeywordSpyWhitespark Local Citation Finder
Editions & Modules
No answers on this topic
Small Business
$39.00
per month
Specialist
$49.00
per month
Agency
$59.00
per month
Enterprise
$149.00
per month
Offerings
Pricing Offerings
KeywordSpyWhitespark Local Citation Finder
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSave ~20% by paying for your subscription in full with our yearly billing option.
More Pricing Information
Community Pulse
KeywordSpyWhitespark Local Citation Finder
Top Pros
Top Cons
Features
KeywordSpyWhitespark Local Citation Finder
SEO
Comparison of SEO features of Product A and Product B
KeywordSpy
7.7
1 Ratings
1% below category average
Whitespark Local Citation Finder
-
Ratings
Keyword analysis9.01 Ratings00 Ratings
Backlink management5.01 Ratings00 Ratings
SERP ranking tracking9.01 Ratings00 Ratings
Page grader4.01 Ratings00 Ratings
Competitive analysis9.01 Ratings00 Ratings
Site audit / diagnostics9.01 Ratings00 Ratings
Task management9.01 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
KeywordSpy
6.0
1 Ratings
23% below category average
Whitespark Local Citation Finder
-
Ratings
Local SEO9.01 Ratings00 Ratings
Social SEO3.01 Ratings00 Ratings
Mobile SEO3.01 Ratings00 Ratings
Global SEO9.01 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
KeywordSpy
8.0
1 Ratings
5% below category average
Whitespark Local Citation Finder
-
Ratings
Multi-domain support9.01 Ratings00 Ratings
Integration with web analytics tools7.01 Ratings00 Ratings
Best Alternatives
KeywordSpyWhitespark Local Citation Finder
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Google Business Profile
Google Business Profile
Score 9.4 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.4 out of 10
Google Business Profile
Google Business Profile
Score 9.4 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.8 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
KeywordSpyWhitespark Local Citation Finder
Likelihood to Recommend
9.0
(1 ratings)
10.0
(1 ratings)
User Testimonials
KeywordSpyWhitespark Local Citation Finder
Likelihood to Recommend
KeywordSpy
KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.
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Whitespark
We have a client base within our organization of about ~5,000, so it can be difficult to keep track of all of their marketing status/standings. The Whitespark Local Citation Finder removes the aspect of human error and ensures that we are providing fast, reliable results for thousands of our clients. Being able to see our competitor's citation summary is a large advantage, not other products such as this provides.
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Pros
KeywordSpy
  • track and give details on specified Keyword
  • Determine competitors within a specified Keyword
  • Advise other keyword competitors may be targeting
  • provided competitive information regarding the targeted keyword e.g copies of an ad campaign
  • Allow very deep and granular keyword research and competitive research re the domains and targeted keyword
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Whitespark
  • The information within the finder is very accurate, which eliminates us having to dig through the internet for citations.
  • The reports are automated for you, so there's no extra work on the user's end.
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Cons
KeywordSpy
  • Broaden its user access
  • Sometimes the results volume can be over whelming, maybe a summary tool could be provided?
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Whitespark
  • One small improvement I'd recommend is creating the ability to connect to 3rd party platforms, such as Google Data Studio
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Alternatives Considered
KeywordSpy
Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.
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Whitespark
We have used BrightLocal in the past, which was a great platform. The biggest difference between Whitespark and BrightLocal is its usability. BrightLocal can be difficult to navigate, while Whitespark is much more straightforward and easily navigatable. Within our large organization, we also use the Whitespark Rank Tracker, so being able to utilize multiple Whitespark products streamlines a lot of our processes.
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Return on Investment
KeywordSpy
  • Can get pricey because of its pricing model
  • Applicable to a limited geographical clientele, therefore, restricting service access or subscribers
  • powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs
  • Allows you to track keyword and domains and therefore a time saver
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Whitespark
  • The positive ROI has been seen through our client's renewal %. Since we are able to provide accurate reporting, they trust the work that is presented to them more than not.
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ScreenShots

Whitespark Local Citation Finder Screenshots

Screenshot of Campaign Overview - Set up a campaign for each of your business locations to track your citations across the web, see which competitors rank for your target keywords, and discover new citation opportunities.Screenshot of Campaign Setup - Quickly set your business up, add your top 5 most important keywords, and unleash the power of the Local Citation Finder.Screenshot of Opportunities - The Local Citation Finder identifies all the citations for your top ranked competition and compares them against the citations you already have to reveal the exact citation opportunities you’re missing out on. A single search uncovers hundreds of opportunities that you can get to improve your local search rankings.Screenshot of Filters (Verified Listing Submission) - Results are automatically sorted by “submittability”, so you can go straight to the sites that will let you quickly and easily submit your business to get a new citation and link for your business.Screenshot of Competitor Comparison - See  who are your top competitors, and uncover new listing opportunities. Add more competitors, filter results by a specific keyword, or export your data to CSV or PDF.