Top Rated
109 Ratings
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Score 8 out of 101

Likelihood to Recommend

Khoros Marketing (Formerly Spredfast + Lithium)

Having the ability to schedule and use analytics in the same platform is a huge benefit. From the beginning Spredfast is very easy to navigate and simple to catch on to using the basic functions.
No photo available

Feature Rating Comparison

Listening/monitoring

Khoros Marketing (Formerly Spredfast + Lithium)
7.6
Boolean keyword searches
Khoros Marketing (Formerly Spredfast + Lithium)
9.0
Filtering out noise/spam
Khoros Marketing (Formerly Spredfast + Lithium)
7.2
Sentiment analysis
Khoros Marketing (Formerly Spredfast + Lithium)
6.1
Broad channel coverage
Khoros Marketing (Formerly Spredfast + Lithium)
8.2

Publishing

Khoros Marketing (Formerly Spredfast + Lithium)
7.8
Content planning and scheduling
Khoros Marketing (Formerly Spredfast + Lithium)
9.0
Audience targeting
Khoros Marketing (Formerly Spredfast + Lithium)
8.0
Content optimization
Khoros Marketing (Formerly Spredfast + Lithium)
5.0
Workflow management
Khoros Marketing (Formerly Spredfast + Lithium)
9.1

Engagement

Khoros Marketing (Formerly Spredfast + Lithium)
8.0
Automated routing and prioritization
Khoros Marketing (Formerly Spredfast + Lithium)
8.0
Customer interaction histories
Khoros Marketing (Formerly Spredfast + Lithium)
8.0
Bulk actions
Khoros Marketing (Formerly Spredfast + Lithium)
7.9

Marketing

Khoros Marketing (Formerly Spredfast + Lithium)
7.6
Lead generation
Khoros Marketing (Formerly Spredfast + Lithium)
6.7
Content marketing
Khoros Marketing (Formerly Spredfast + Lithium)
8.3
Paid media management
Khoros Marketing (Formerly Spredfast + Lithium)
7.1
Campaigns and promotions
Khoros Marketing (Formerly Spredfast + Lithium)
8.2

Channel coverage/integration

Khoros Marketing (Formerly Spredfast + Lithium)
8.2
Twitter
Khoros Marketing (Formerly Spredfast + Lithium)
9.6
Facebook
Khoros Marketing (Formerly Spredfast + Lithium)
9.4
LinkedIn
Khoros Marketing (Formerly Spredfast + Lithium)
7.6
Google+
Khoros Marketing (Formerly Spredfast + Lithium)
7.8
Instagram
Khoros Marketing (Formerly Spredfast + Lithium)
7.9
Pinterest
Khoros Marketing (Formerly Spredfast + Lithium)
6.9
YouTube
Khoros Marketing (Formerly Spredfast + Lithium)
8.2

Reporting/analytics

Khoros Marketing (Formerly Spredfast + Lithium)
8.3
Campaign success analytics
Khoros Marketing (Formerly Spredfast + Lithium)
8.1
Real-time tracking
Khoros Marketing (Formerly Spredfast + Lithium)
8.8
Competitor analysis
Khoros Marketing (Formerly Spredfast + Lithium)
7.9

Account management

Khoros Marketing (Formerly Spredfast + Lithium)
7.6
Role-based user permissions & privileges
Khoros Marketing (Formerly Spredfast + Lithium)
8.1
Mobile access
Khoros Marketing (Formerly Spredfast + Lithium)
7.1

Pros

Khoros Marketing (Formerly Spredfast + Lithium)

  • Customer service and account management is excellent. All the Spredfast people we deal with have been helpful, professional and genuinely care about our success using the products.
  • The interface is straightforward and well designed. The Product team at Spredfast also release improvements throughout the year, which are well documented and add genuine functionality - not just bells and whistles.
  • The help pages within the platform are well put together and serve as a good first port of call when we've had any issues.
  • Implementation was well managed and the training sessions delivered to our teams were very useful. These have found their way to our intranet, and new employees watch the recorded sessions to get up to speed.
Joe Hill profile photo

Cons

Khoros Marketing (Formerly Spredfast + Lithium)

  • Based on the feedback I receive from our global marketing communications team I would say analytics could be improved. However, I have tried to get our team to upgrade to the Intelligence package which would be a better fit for us and we would get more out of. As part of that package, analytics are enhanced.
  • When editing posts, it would be great to have a button to quickly reschedule a post rather than having to open the entire post up. Unless there already is and I just don't know :)
Angel Soria, MBA profile photo

Likelihood to Renew

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.2
Based on 31 answers
• Spredfast has become an integral part of our operations.
No photo available

Usability

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.2
Based on 24 answers
2 years ago, this usability rating would have been much lower, however, Spredfast has made changes and offerings that have exponentially increased the usability. The analytics feature and publishing updates provide a streamlined, easy user experience.
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Reliability and Availability

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 10.0
Based on 11 answers
I've always found Spredfast to be incredibly responsive.
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Performance

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 9.0
Based on 7 answers
Occasionally it was buggy, especially early in our relationship. But again - support is excellent.
No photo available

Support

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.8
Based on 26 answers
Our support team is responsive, patient and realistic in the solutions offered. Poppy and Teresa feel like a part of our team and offer a personalized support model.
No photo available

In-Person Training

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.9
Based on 7 answers
• As a very early customer, we did not undergo formal training but worked closely with the team to get the system set up to do what we wanted. However, online training resources are now available with many blog posts / video lessons and tutorials.
No photo available

Online Training

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 7.9
Based on 7 answers
• • We did several different types of training. We went there for initial training, and we had them send a trainer into our facilities. We also used the online webinars extensively. In general, I thought that the training needed to be a little more formal. It tends to be more of a software tour, rather than actual hands-on training. This is an opportunity for improvement that they are aware of an working on.
No photo available

Implementation

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.9
Based on 24 answers
We had a very complex integration process considering the size, and we switched companies half way through as well. Everything went smoothly each time, carefully thought out and helpful.
Joey Buskirk profile photo

Alternatives Considered

Khoros Marketing (Formerly Spredfast + Lithium)

It is our opinion that, while other platforms may have similar functionality to a single one of Spredfast's tools (i.e. publishing, analtytics, etc.), no other platform offers the sheer breadth of tools and ability to service all of our goals in one single platform as Spredfast does. Spredfast is truly unique in this regard. Furthermore, the quality of the educational modules and personalized customer service is something no other platform has
Garrett Estrada profile photo

Scalability

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.4
Based on 18 answers
The tool can be scaled to any level from what we have seen so far we see no concerns in adding more channels or teams without complications.
Richard Reeves profile photo

Return on Investment

Khoros Marketing (Formerly Spredfast + Lithium)

  • Positive - The software has allowed us to act on our want to provide a high level of customer care along with a well managed content strategy. We can also utilize the software to interpret data and show the benefits of social to the broader business.
Jye Sandiford profile photo

Pricing Details

Khoros Marketing (Formerly Spredfast + Lithium)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
Additional Pricing Details

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