Khoros Marketing vs. Social Report

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Khoros Marketing
Score 7.9 out of 10
Enterprise companies (1,001+ employees)
Khoros (Formerly Spredfast + Lithium) is a social media management platform. Key features include: Plan and Organize Social Campaigns, Manage Real-Time Engagement, and Learn and Prove Social ImpactN/A
Social Report
Score 10.0 out of 10
N/A
Social Report is an all-in-one social media dashboard built specifically to provide robust analytics across multiple channels, social media posting, and network performance.
$29
per month
Pricing
Khoros MarketingSocial Report
Editions & Modules
No answers on this topic
CREATOR
$29
per month
TRACTION
$89
per month
SCALE
$199
per month
CUSTOM
Custom
per month
Offerings
Pricing Offerings
Khoros MarketingSocial Report
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Khoros MarketingSocial Report
Top Pros
Top Cons
Features
Khoros MarketingSocial Report
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Khoros Marketing
6.4
117 Ratings
18% below category average
Social Report
-
Ratings
Boolean keyword searches7.290 Ratings00 Ratings
Filtering out noise/spam5.999 Ratings00 Ratings
Sentiment analysis6.889 Ratings00 Ratings
Broad channel coverage5.8111 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Khoros Marketing
7.3
148 Ratings
8% below category average
Social Report
-
Ratings
Content planning and scheduling8.4146 Ratings00 Ratings
Audience targeting7.2112 Ratings00 Ratings
Content optimization5.05 Ratings00 Ratings
Workflow management8.4130 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Khoros Marketing
7.5
113 Ratings
7% below category average
Social Report
-
Ratings
Automated routing and prioritization7.290 Ratings00 Ratings
Customer interaction histories7.7103 Ratings00 Ratings
Bulk actions7.494 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Khoros Marketing
7.0
103 Ratings
9% below category average
Social Report
-
Ratings
Lead generation6.747 Ratings00 Ratings
Content marketing6.686 Ratings00 Ratings
Paid media management7.12 Ratings00 Ratings
Campaigns and promotions7.790 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Khoros Marketing
7.6
147 Ratings
11% below category average
Social Report
-
Ratings
Twitter7.7138 Ratings00 Ratings
Facebook7.9143 Ratings00 Ratings
LinkedIn7.5105 Ratings00 Ratings
Google+9.018 Ratings00 Ratings
Instagram7.3132 Ratings00 Ratings
Pinterest6.346 Ratings00 Ratings
YouTube7.533 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Khoros Marketing
7.1
131 Ratings
10% below category average
Social Report
-
Ratings
Campaign success analytics8.0121 Ratings00 Ratings
Real-time tracking6.6120 Ratings00 Ratings
Competitor analysis6.777 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Khoros Marketing
6.1
136 Ratings
29% below category average
Social Report
-
Ratings
Role-based user permissions & privileges6.4132 Ratings00 Ratings
Mobile access5.8112 Ratings00 Ratings
Best Alternatives
Khoros MarketingSocial Report
Small Businesses
Publer
Publer
Score 9.8 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
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User Ratings
Khoros MarketingSocial Report
Likelihood to Recommend
8.0
(184 ratings)
10.0
(2 ratings)
Likelihood to Renew
8.9
(34 ratings)
-
(0 ratings)
Usability
8.9
(29 ratings)
-
(0 ratings)
Availability
9.7
(11 ratings)
-
(0 ratings)
Performance
8.0
(8 ratings)
-
(0 ratings)
Support Rating
8.0
(31 ratings)
9.0
(1 ratings)
In-Person Training
8.9
(7 ratings)
-
(0 ratings)
Online Training
6.0
(7 ratings)
-
(0 ratings)
Implementation Rating
7.7
(24 ratings)
-
(0 ratings)
Ease of integration
5.4
(4 ratings)
-
(0 ratings)
Product Scalability
7.3
(122 ratings)
-
(0 ratings)
User Testimonials
Khoros MarketingSocial Report
Likelihood to Recommend
Khoros (Formerly Spredfast + Lithium)
The best it could be used for is running campaigns. Be it a product launch or be it any new event that you are hosting. If you need to quickly grab attention, then this might be your choice. Also the report given after the campaign is a good insight for improving your next campaign.
Read full review
Social Report
Social Report is perfect for all sizes of organisations because of its ability to set up teams of users and adjust which features each user group can use. I can't think of any size company that it would not suit.
Read full review
Pros
Khoros (Formerly Spredfast + Lithium)
  • Reporting is great - easy to create bespoke dashboards for multiple ways to view the data and trends in platform
  • Onboarding and training - a good repository of knowledge articles for users to access on most aspects of the platform for self-learning
  • The user-friendly and intuitive interface allows any user to quickly assimilate how to use the platform.
Read full review
Social Report
  • Bulk upload of social media posts
  • Tracking conversions for posts
  • Granular data from your social media profiles
Read full review
Cons
Khoros (Formerly Spredfast + Lithium)
  • Look and feel of the interface could use a refresh as it's not very exciting to use
  • Improve analytics features and accuracy
  • Facilitate bulk actions
  • Better alerts/visibility of collaborative actions and assigned tasks
  • Clearer communication around new feature releases and announcements
Read full review
Social Report
  • The UTM feature works really well for automatically appending your social media updates with Google tracking. I would just like a little more control over a couple of the fields. A minor thing quite personal to me really.
  • I dont believe it has a mobile app.
Read full review
Likelihood to Renew
Khoros (Formerly Spredfast + Lithium)
There is no product like Khoros. Our company lives and dies by the analytics, and to date, we have not seen a more comprehensive analytics structure for any social media management tool. Khoros support is also fantastic, responding and resolving any and all questions, ideas, or complaints, usually in 24 hours.
Read full review
Social Report
No answers on this topic
Usability
Khoros (Formerly Spredfast + Lithium)
Khoros Marketing is very user-friendly and easy to navigate. The calendar visibility is the view I use most so I can see all posts going out on all of our channels. It allows us to time posts in a proper cadence so we don't overlap with other pressing content.
Read full review
Social Report
No answers on this topic
Reliability and Availability
Khoros (Formerly Spredfast + Lithium)
• We still experience a bit of downtime and slowness here but things have drastically improved in the last year with their feature updates and reconfigured hosting.
Read full review
Social Report
No answers on this topic
Performance
Khoros (Formerly Spredfast + Lithium)
Khoros has greatly improved the performance of its SaaS products in the last 5 years. Their applications, including Conversations, Intelligence, and Experiences, all load quickly with real-time data. This performance is critical to provide meaningful, social customer support, and marketing. The performance maintains integrity even when you deploy powerful integrations like Salesforce Customer Relationship Manager.
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Social Report
No answers on this topic
Support Rating
Khoros (Formerly Spredfast + Lithium)
Overall, support does a great job and is timely in their responses and efforts. We have had to contact support many times due to the Capture app. Some tickets have remained open for months, while others get resolved quickly. I understand this is not always up to support and they often have to wait for their engineering team to fix issues that we identified, but it's difficult to deal with issues that are affecting our workflow, especially for extended amounts of time.
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Social Report
Very supportive, personal and informed. They really want to understand the problem and often solutions become features. Great support
Read full review
In-Person Training
Khoros (Formerly Spredfast + Lithium)
• As a very early customer, we did not undergo formal training but worked closely with the team to get the system set up to do what we wanted. However, online training resources are now available with many blog posts / video lessons and tutorials.
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Social Report
No answers on this topic
Online Training
Khoros (Formerly Spredfast + Lithium)
it is important to note that my perspective is not necessarily common - I'm a geek/nerd/poweruser in general, so I found the online resources to be more than adequate (and often very aesthetically pleasing, too). That said, a less "geeky" person might struggle a bit.
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Social Report
No answers on this topic
Implementation Rating
Khoros (Formerly Spredfast + Lithium)
The implementation team from Khoros were great - they worked hard to understand our somewhat complex organization, and were with us all the way through face to face meetings, user training, and technical training. We had a clearly defined account manager and implementation manager, who worked really effectively together and with us.
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Social Report
No answers on this topic
Alternatives Considered
Khoros (Formerly Spredfast + Lithium)
On some accounts that I am on, I use Asana in place of Khoros marketing but I much prefer Khoros Marketing. I prefer Khoros Marketing over Asana because I can post directly (and schedule posts) on Khoros but not on Asana. Also, I can moderate directly on Khoros but not Asana
Read full review
Social Report
We've tried a lot of alternative systems in the past but find that Social Report out performs them easily. It benefits from including many of the features from all of these other systems plus some unique features such as csv upload of bulk posts, conversion tracking to monitor sales from social media posts, combined monitoring of facebook adverts and much more.
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Scalability
Khoros (Formerly Spredfast + Lithium)
Khoros seems to struggle a little past a certain level of scale. More than 30 separate per day makes it difficult to view all content in the weekly calendar view, which is frustrating and could cause issues. However, the ability to schedule one post across multiple channels is hugely valuable and cuts down on a lot of duplicative work.
Read full review
Social Report
No answers on this topic
Return on Investment
Khoros (Formerly Spredfast + Lithium)
  • Negatively impacted relationship with Khoros as they're notoriously difficult to engage with or able to produce viable results from our feedback.
  • Negatively impacted KPI reporting, as metrics were inaccurate for six months.
  • Negatively impacted resource management, as there've been so many restrictions with this platform that simple, day-to-day tasks take so much longer.
Read full review
Social Report
  • We use Social Report to manage our client's accounts and they appreciate the quality of the reports produced by Social Report
  • Being able to monitor how well our social media is working has allowed us to improve our social media content and drive more traffic to our site
  • Reduced time managing and updating our social media accounts has improved our profitability
Read full review
ScreenShots