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Top Rated
130 Ratings

Khoros Marketing (Formerly Spredfast + Lithium)

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Top Rated
130 Ratings
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Score 7.3 out of 101
33 Ratings
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Score 7.6 out of 101

Likelihood to Recommend

Khoros Marketing (Formerly Spredfast + Lithium)

Spredfast is a great tool for enterprise level social management. We've been able to gradually ramp up our number of users and accounts in phases, which has suited us, as a large, geographically widespread organisation.It works well with our other marketing technology platforms, and their integrations and APIs are straightforward.If the organization was much smaller I think the platform would still work as the costings are broadly based upon users and accounts so could well be a good SME solution too.
Joe Hill profile photo

Sprinklr Modern Care

Sprinklr Modern Care is great when paired with a chatbot or with larger, more complex teams that have varied skill sets or languages. It is also great for smaller, niche focus teams as it provides the majority of what all organizations will require from routing, to case assignment to governance and reporting
Gregory Hounslow profile photo

Feature Rating Comparison

Listening/monitoring

Khoros Marketing (Formerly Spredfast + Lithium)
6.2
Sprinklr Modern Care
Boolean keyword searches
Khoros Marketing (Formerly Spredfast + Lithium)
6.3
Sprinklr Modern Care
Filtering out noise/spam
Khoros Marketing (Formerly Spredfast + Lithium)
5.8
Sprinklr Modern Care
Sentiment analysis
Khoros Marketing (Formerly Spredfast + Lithium)
5.1
Sprinklr Modern Care
Broad channel coverage
Khoros Marketing (Formerly Spredfast + Lithium)
7.7
Sprinklr Modern Care

Publishing

Khoros Marketing (Formerly Spredfast + Lithium)
6.5
Sprinklr Modern Care
Content planning and scheduling
Khoros Marketing (Formerly Spredfast + Lithium)
7.6
Sprinklr Modern Care
Audience targeting
Khoros Marketing (Formerly Spredfast + Lithium)
6.4
Sprinklr Modern Care
Content optimization
Khoros Marketing (Formerly Spredfast + Lithium)
5.0
Sprinklr Modern Care
Workflow management
Khoros Marketing (Formerly Spredfast + Lithium)
6.9
Sprinklr Modern Care

Engagement

Khoros Marketing (Formerly Spredfast + Lithium)
6.5
Sprinklr Modern Care
Automated routing and prioritization
Khoros Marketing (Formerly Spredfast + Lithium)
6.1
Sprinklr Modern Care
Customer interaction histories
Khoros Marketing (Formerly Spredfast + Lithium)
6.4
Sprinklr Modern Care
Bulk actions
Khoros Marketing (Formerly Spredfast + Lithium)
6.9
Sprinklr Modern Care

Marketing

Khoros Marketing (Formerly Spredfast + Lithium)
6.8
Sprinklr Modern Care
Lead generation
Khoros Marketing (Formerly Spredfast + Lithium)
6.3
Sprinklr Modern Care
Content marketing
Khoros Marketing (Formerly Spredfast + Lithium)
6.8
Sprinklr Modern Care
Paid media management
Khoros Marketing (Formerly Spredfast + Lithium)
7.1
Sprinklr Modern Care
Campaigns and promotions
Khoros Marketing (Formerly Spredfast + Lithium)
6.9
Sprinklr Modern Care

Channel coverage/integration

Khoros Marketing (Formerly Spredfast + Lithium)
7.4
Sprinklr Modern Care
Twitter
Khoros Marketing (Formerly Spredfast + Lithium)
7.9
Sprinklr Modern Care
Facebook
Khoros Marketing (Formerly Spredfast + Lithium)
7.8
Sprinklr Modern Care
LinkedIn
Khoros Marketing (Formerly Spredfast + Lithium)
6.3
Sprinklr Modern Care
Google+
Khoros Marketing (Formerly Spredfast + Lithium)
8.1
Sprinklr Modern Care
Instagram
Khoros Marketing (Formerly Spredfast + Lithium)
7.6
Sprinklr Modern Care
Pinterest
Khoros Marketing (Formerly Spredfast + Lithium)
5.8
Sprinklr Modern Care
YouTube
Khoros Marketing (Formerly Spredfast + Lithium)
8.1
Sprinklr Modern Care

Reporting/analytics

Khoros Marketing (Formerly Spredfast + Lithium)
7.1
Sprinklr Modern Care
Campaign success analytics
Khoros Marketing (Formerly Spredfast + Lithium)
7.0
Sprinklr Modern Care
Real-time tracking
Khoros Marketing (Formerly Spredfast + Lithium)
7.4
Sprinklr Modern Care
Competitor analysis
Khoros Marketing (Formerly Spredfast + Lithium)
6.9
Sprinklr Modern Care

Account management

Khoros Marketing (Formerly Spredfast + Lithium)
6.4
Sprinklr Modern Care
Role-based user permissions & privileges
Khoros Marketing (Formerly Spredfast + Lithium)
6.9
Sprinklr Modern Care
Mobile access
Khoros Marketing (Formerly Spredfast + Lithium)
6.0
Sprinklr Modern Care

Pros

Khoros Marketing (Formerly Spredfast + Lithium)

  • I met our reps, Heather Buckingham and Mahshad Vakili Hall, in person before the Smart Social Summit in ATX last year. We instantaneously clicked, they have been extremely helpful, excellent resources, and genuinely care about our success with the platform. I love Heather, Mahshad and the entire Spredfast team!
  • During the Smart Social Summit in ATX last year, I had the opportunity to meet a lot of the Spredfast team. From senior leadership to directors, sales, fulfillment, and customer service everyone made me feel like part of the family. A special shout out to Dave Games, Seth Egert, Matt Flamman, Alex Levy, Nadia Khalid and more. It was such a great first impression and they haven't disappointed.
  • I've signed up for some of the complimentary training sessions with the product coaching team and have learned so much from them! After receiving minimal training on the platform and functionalities in Conversations, I cherish these coaching sessions. A big thank you to our rep, Heather Buckingham, for encouraging me to sign up for these sessions. Shout out to Martin La Rocca and Casey Mong for being amazing product coaches and Josh Briseno for his support too!
  • Spredfast just gets it! They know the social space, keep up with the ever-changing landscape, and their summits provide so much value.
Angel Soria, MBA profile photo

Sprinklr Modern Care

  • Merge topics: I work for a TV show website and TV fans often write in asking the same questions (ie: How do I watch a show? Has ____ been canceled? etc). The ability to merge duplicate questions to one master FAQ topic allows managers to keep our community organized, keep track of how many people have the same question, and save time that would otherwise be spent replying to each person individually.
  • Multiple management seats/levels: Get Satisfaction allows managers to delegate community management tasks to interns and moderators by giving them access to certain features of our forum without giving them "full control" of our account.
  • Official responses: We're able to make sure our employee responses don't get lost in the shuffle of busy conversation on our forums by marking certain responses as "official." This adds a special badge to important replies and pins them to the top, so users can more easily access the most relevant/accurate response to the issue they're reporting or question they're asking.
  • Easy moderator sorting/view: The manager console allows community managers to customize the way they view the forum, and therefore more easily spot high-priority items. Sort by post date, number of replies on a topic, or filter posts to view topics that have not yet been addressed by an employee to make sure nothing slips through the cracks.
Alexandra Gambardella profile photo

Cons

Khoros Marketing (Formerly Spredfast + Lithium)

  • While for the most part, we're enjoying using Experiences we have had several bugs or glitches. We've had instances where we couldn't link products to our content and other times when the streams weren't being pulled or showing up within the interface. These inconsistencies do make it a little worrisome when we have something needing to go live immediately and aren't always sure if it will work as it should.
Nikki Harmon profile photo

Sprinklr Modern Care

  • We manage multiple communities as we offer our product in several different languages so a key feature for us was the ability to move topics between communities. This feature was removed for an extended period after a release which had a big impact on our ease of use. While their support team was willing to move topics for us using their back-end, it meant posting to their forum and waiting on their action each time we needed to do this. It was a frustrating experience but was ultimately resolved to our satisfaction when the feature was re-enabled.
Laura Thomas profile photo

Likelihood to Renew

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.2
Based on 31 answers
At the company that uses Spredfast, I don't make the purchasing decisions, so our Spredfast contract will undoubtedly be renewed. However, I also manage another company's social media presence, and I do make the purchasing decisions there. When transitioning them away from Hootsuite, I didn't even consider Spredfast because I don't like their UI or calendar features. Instead, I purchased the tool SproutSocial, which has a much better UI, is more intuitive, and incorporates social CRM features. SproutSocial easily tracks mentions of your company name and brand keywords, then funnels them into one integrated inbox. Spredfast insists on separating things into "streams", and doesn't really allow you to funnel social mentions to customer service or sales teams
Christina Hadly profile photo

Sprinklr Modern Care

Sprinklr Modern Care 7.8
Based on 7 answers
The biggest reason we renewed, and kept up with GetSatisfaction is because it is an active community and there is customer buy-in already. They continue to update and improve the product, but more importantly, the customers are using it. It's easy to switch products when it's not an active component in your daily structure, but switching and migrating the data or providing alternatives becomes difficult when customers have grown accustomed to a specific experience. As long as they continue to improve the available features and the community stays active, renewed use will continue.
Daved Artemik profile photo

Usability

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.2
Based on 24 answers
The use of the Spredfast platform is simple, which makes it very user friendly throughout. Once you have a specific area or material you are seeking to review or research, pulling this information is only few key words, a click of your mouse and it is at your finger tips. Not to mention the reports produced are beautifully designed and self explanatory and easy to share with others.
Latasha Howard profile photo

Sprinklr Modern Care

Sprinklr Modern Care 7.8
Based on 3 answers
I've spent year designing products so I'm a tough judge when it comes to other solutions. It's clear that Get Satisfaction was designed for the average online consumer with a very user friendly interface. They have made improvements to the admin tools to make that area of the product easier to use as well.
Steve MacLaughlin profile photo

Reliability and Availability

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 10.0
Based on 11 answers
• We still experience a bit of downtime and slowness here but things have drastically improved in the last year with their feature updates and reconfigured hosting
No photo available

Sprinklr Modern Care

Sprinklr Modern Care 9.9
Based on 3 answers
No issues with system availability. They manage updates in off-peak hours and I usually don't notice the changes until I log into the system the next day.
Steve MacLaughlin profile photo

Performance

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 9.0
Based on 7 answers
Spredfast has greatly improved the performance of their SaaS products the last 5 years. Their applications, including Conversations, Intelligence, and Experiences, all load quickly with real-time data. This performance is critical to provide meaningful, social customer support and marketing. The performance maintains integrity even when you deploy powerful integrations like Salesforce Customer Relationship Manager
No photo available

Sprinklr Modern Care

Sprinklr Modern Care 9.9
Based on 3 answers
Performance is great and is not negatively effecting our processes. We have to make sure it doesn't effect out load times. Not currently seeing any issues with widgets affecting page load times.
No photo available

Support

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.7
Based on 26 answers
The Support team is available in multiple timezones, and is able to liaise internally to resolve questions, replicate issues and advise on next steps. Every case asks for a confirmation if there's anything else they can do to assist before it's closed
Gregory Tan profile photo

Sprinklr Modern Care

Sprinklr Modern Care 7.0
Based on 10 answers
I know the Sprinklr conference calls have been helpful, but sometimes submitting a ticket can be a little daunting. In the past, we've included information in screenshots that are then asked for by a member of the support staff. The turnaround time has been between 3 days, which isn't horrible.
No photo available

In-Person Training

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.9
Based on 7 answers
• As a very early customer, we did not undergo formal training but worked closely with the team to get the system set up to do what we wanted. However, online training resources are now available with many blog posts / video lessons and tutorials.
No photo available

Sprinklr Modern Care

Sprinklr Modern Care 10.0
Based on 1 answer
Our customer support team went through in-person training. I am not unable to rate.
No photo available

Online Training

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 7.9
Based on 7 answers
it is important to note that my perspective is not necessarily common - I'm a geek/nerd/poweruser in general, so I found the online resources to be more than adequate (and often very aesthetically pleasing, too). That said, a less "geeky" person might struggle a bit.
No photo available

Sprinklr Modern Care

No score
No answers yet
No answers on this topic

Implementation

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.7
Based on 24 answers
Spredfast has a wonderful and very thorough trove of engaging learning modules for new users to complete. These allow our new users to learn all the tools they'll need in a very short period of time. In addition to this, the Spredfast team is always available for answers to additional questions. In fact, the team often holds regular calls to answer questions for all of our Spredfast users
Garrett Estrada profile photo

Sprinklr Modern Care

Sprinklr Modern Care 9.0
Based on 2 answers
Basic setup took me less than 30 minutes. This includes initial configuration, putting in the initial content, and getting the look-and-feel customized. The domain routing took the normal lag time any other website or blogging service. The really important thing was to get the user accounts setup and begin seeding the system with content before a public launch.
Steve MacLaughlin profile photo

Alternatives Considered

Khoros Marketing (Formerly Spredfast + Lithium)

I was not involved in the selection process, but I know several other companies and products were evaluated. Spredfast was chosen because of the simplicity of use but yet technological sophistication of their product. When you find a product that works miracles but is simple to use, the best advice is to grab it ASAP. Spredfast also did a very thorough study of our brand and was able to propose a comprehensive, cross-channel social media marketing strategy. Their thoroughness impressed us, and made us realize that this was the company we needed to be working with.
Jeffery Hawkins profile photo

Sprinklr Modern Care

The social listening and benchmarking dashboards of Sprinklr Modern Research have been a huge game changer for our department. They allow us to gauge the competitive landscape and monitor any trending topics in a particular space which allows us to realign our priorities for the upcoming fiscal year. They're both great products, but have different purposes.
No photo available

Scalability

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.4
Based on 18 answers
This platform gives us plenty of room to grow and add routing, regulatory requirements. It will accommodate adding customer/technical service units for customer care as well, and it is easily expanded as new global branches come online with social media.
Michele Arduengo profile photo

Sprinklr Modern Care

No score
No answers yet
No answers on this topic

Return on Investment

Khoros Marketing (Formerly Spredfast + Lithium)

  • We've improved our customer service immensely using Spredfast. Getting questions and complaints to the right people is much easier because of the "Highlight" function.
  • Spredfast metrics have allowed us to pinpoint engaging content and copy, which we've used for re-engagemet and as an instructional for what works best with our audience.
  • The high-level calender gave us an aerial view of our daily output, which led us to the conclusion that we were over posting through our channels.
  • Spredfast metrics have allowed us to determine our monthly follower counts, which we've used as a benchmark for gauging improvement in social spaces.
Travis Burchart profile photo

Sprinklr Modern Care

  • Sprinklr Modern Care has had a dramatic affect on our response times and overall efficiency. We've been able to handle more conversations in less time.
  • The platform has allowed us to exclude (or de-prioritize) high-volume, low-priority conversations from social media posts that are intended to create engagement, so our queues are not jammed up with emoji replies, one-word responses, etc. It has been amazing to either route comments on certain posts to a dedicated queue, or to exclude them from our teams' queue altogether.
Gregory Hounslow profile photo

Pricing Details

Khoros Marketing (Formerly Spredfast + Lithium)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Sprinklr Modern Care

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Khoros Marketing (Formerly Spredfast + Lithium)
6.9
Sprinklr Modern Care
7.9

Likelihood to Renew

Khoros Marketing (Formerly Spredfast + Lithium)
8.2
Sprinklr Modern Care
7.8

Usability

Khoros Marketing (Formerly Spredfast + Lithium)
8.2
Sprinklr Modern Care
7.8

Reliability and Availability

Khoros Marketing (Formerly Spredfast + Lithium)
10.0
Sprinklr Modern Care
9.9

Performance

Khoros Marketing (Formerly Spredfast + Lithium)
9.0
Sprinklr Modern Care
9.9

Support

Khoros Marketing (Formerly Spredfast + Lithium)
8.7
Sprinklr Modern Care
7.0

In-Person Training

Khoros Marketing (Formerly Spredfast + Lithium)
8.9
Sprinklr Modern Care
10.0

Online Training

Khoros Marketing (Formerly Spredfast + Lithium)
7.9
Sprinklr Modern Care

Implementation

Khoros Marketing (Formerly Spredfast + Lithium)
8.7
Sprinklr Modern Care
9.0

Scalability

Khoros Marketing (Formerly Spredfast + Lithium)
8.4
Sprinklr Modern Care

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