What users are saying about
89 Ratings
3 Ratings
89 Ratings
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Score 8.2 out of 100
3 Ratings
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Score 6.5 out of 100

Likelihood to Recommend

Kissmetrics

Kissmetric is well suited for people that feel that they are not seeing the right kind of data from Google Analytics. If you have ever looked a Google Analytics report and said "I wish I knew what the 10 people that read this case study did before, after and even a week from now on my website", then Kissmetrics is for you and will help you answer those questions.On the other hand--if you have no technical expertise or knowledge of viewing data, then Kissmetrics may prove a bit difficult for you to set up and manage.
Aaron Treguboff | TrustRadius Reviewer

MPZMail

This software is very easy to use and it doesn’t require any technical knowledge to create an informative email for mass mailing. So whenever we need to circulate our new product information in less time and to the maximum audience, we use this software. Its marketing automation features helps us in Welcome emails and festival greetings to our customers.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Kissmetrics
MPZMail
8.1
WYSIWYG email editor
Kissmetrics
MPZMail
8.0
Dynamic content
Kissmetrics
MPZMail
8.0
Ability to test dynamic content
Kissmetrics
MPZMail
7.0
Landing pages
Kissmetrics
MPZMail
8.0
Mobile optimization
Kissmetrics
MPZMail
8.0
Email deliverability reporting
Kissmetrics
MPZMail
9.0
List management
Kissmetrics
MPZMail
9.0

Reporting & Analytics

Kissmetrics
MPZMail
7.0
Dashboards
Kissmetrics
MPZMail
7.0
Standard reports
Kissmetrics
MPZMail
7.0
Custom reports
Kissmetrics
MPZMail
7.0

Pros

Kissmetrics

  • The more events you track and properties you send along, the more you can see how specific users use your product/service. The user based timeline gives you a perfect start point to get in touch with users, because you can see where they get stuck.
  • Tracking your traffic sources and how they influence conversions is awesome. You can get a perfect view of how much a traffic source contributes to revenue.
  • Funnel reports give you more insights into micro and macro conversion steps and give you actionable data to work with.
  • Customer support!
Joris Brabants | TrustRadius Reviewer

MPZMail

  • MPZMail offers an intuitive interface when I use it in my web browser.
  • It offers step by step instructions for using it comfortably on its homepage.
  • It offers scheduled delivery functionality which helps users to create campaigns in advance and schedule them for later time.
  • Email list uploading is very easy and fast too.
Anonymous | TrustRadius Reviewer

Cons

Kissmetrics

  • Live usage UI can be improved a lot. although this was definitely a very cool feature, it was somewhat marred by a poor and confusing UI. It shows a stream of actions events being triggered, but it's a bit difficult to figure out how to actually use this stream of data. For example, it;s very difficult to follow a single user. This feature needs a much more intuitive visual design for it to be truly useful as well as just cool.
Anonymous | TrustRadius Reviewer

MPZMail

  • Campaign enagagement monitoring is not very descriptive.
  • It doesn’t offer Instant Solutions on Chat if any technical problem comes up during a campaign.
  • I find limited categories of pre-loaded templates in this software.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Kissmetrics

Kissmetrics 7.4
Based on 27 answers
Price sensitivity and the different choices that now exist in the Analytics industry. I think it makes sense for us sometime this year to rethink our analytics strategy to see how we may leverage the best of GA (which has included lots of new features and updates the past years_, Kiss and other tools as need be
Anonymous | TrustRadius Reviewer

MPZMail

No score
No answers yet
No answers on this topic

Usability

Kissmetrics

Kissmetrics 7.1
Based on 6 answers
Funnel analytics reporting is generally quite good. The drag-and-drop functionality is great and it's easy to use. I would rate this a 7 or so. The problem is the home page or dashboard. This consists of a bunch of boxes with numbers in them and is very weak on visual design. It's quite confusing to look at and doesn't give an instant visual picture as to what is happening. It seems as though this was not given very much thought by the team. The Google Analytics dashboard is very much stronger in terms of visual design.
Anonymous | TrustRadius Reviewer

MPZMail

No score
No answers yet
No answers on this topic

Reliability and Availability

Kissmetrics

Kissmetrics 8.3
Based on 6 answers
The application was very rarely down; during the period we used the application, I can think of only two or three occasions in which the site was down. Notably, at no time was the the performance of our own site compromised as a result.
Anonymous | TrustRadius Reviewer

MPZMail

No score
No answers yet
No answers on this topic

Performance

Kissmetrics

Kissmetrics 8.5
Based on 6 answers
Speed improved dramatically as the service matured. Early iterations of the publicly-released application would occasionally provide slow processing of results, but those delays became much rarer occurrences during the last year that we used KISSmetrics. One of the more impressive views (which started out feeling more like a toy) is the live view of visits. Knowing that you could see, in real time, what events a user triggered, was gratifying and instructive.
Anonymous | TrustRadius Reviewer

MPZMail

No score
No answers yet
No answers on this topic

Support Rating

Kissmetrics

Kissmetrics 9.0
Based on 10 answers
Everytime that I've needed or contacted support, I've received a quick response and timely help! There was even a major issue we had with connecting Unbounce into Kissmetrics. They brought in multiple people and worked with us for hours to make sure we could figure out the issue and get everything running! I have no complaints about the support team!
Aaron Treguboff | TrustRadius Reviewer

MPZMail

No score
No answers yet
No answers on this topic

In-Person Training

Kissmetrics

Kissmetrics 9.1
Based on 1 answer
Again, we were fortunate to work with KISSmetrics as they built their application, but Hiten, their CEO and founder, was incredibly helpful to me personally, and to our metrics-driven business as a whole, as we adopted their tool.
Anonymous | TrustRadius Reviewer

MPZMail

No score
No answers yet
No answers on this topic

Online Training

Kissmetrics

Kissmetrics 8.6
Based on 3 answers
I loved this aspect of the product. It wasn't just that the documentation and online tutorials are great - which they are - the on-boarding process though was really stellar. Once you have set everything up, you get a welcome message followed by a step-by-step guide to get you started that is built right into the product interface. For example, the UI asks you to first do X, and then copy this code snippet and send it to your developer who will know what to do with it. When you come back after the first interaction with the product, it continues the process by explaining right in the UI how to track events etc.This kind of step-by-step approach is incredibly efficient. Although there are various forms of supporting documentation (PDFs videos etc) to support every step, you don't really need them. This approach means that you are up and running very quickly with virtually no training time or documentation consultation. Highly efficient process.
Anonymous | TrustRadius Reviewer

MPZMail

No score
No answers yet
No answers on this topic

Implementation Rating

Kissmetrics

Kissmetrics 7.3
Based on 7 answers
In order to build trackability down to revenue, there was quite a lot of work to integrate Kissmetrics with our software and internal process. We had to build the hooks so that Kissmetrics could call back into our software and billing system, etc.. However, we didn't need additional expertise to do this. Once you understand the API, and you own systems, making it work is not too difficult. We did not require an outside consultant or anything like that
Anonymous | TrustRadius Reviewer

MPZMail

No score
No answers yet
No answers on this topic

Alternatives Considered

Kissmetrics

It has some unique features when compared to Squarespace and Hotjar.1. Multiple Site Management 2. Keyword Tracking, and 3. Campaign Management. User video tracking is not possible in Kissmetrics, but Hotjar provides it for free and paid subscribers.
Balaji Perumal | TrustRadius Reviewer

MPZMail

Before this I used e-flyermaker for sending email campaigns but the success rate of that software was not satisfactory for my business. Most of the emails went to spam, so I switched to MPZMail. After using it for 1-2 weeks I started getting amazing responses. It was helping me in adding new leads to my databases too.
Anonymous | TrustRadius Reviewer

Return on Investment

Kissmetrics

  • Unfortunately for this client (small business) the cost of Kissmetrics was just too prohibitive. But it's obvious that for a larger company that can afford it, the data would be invaluable to gain more insight in how to gain more active users and orders for a funnel.
  • The data provided really increases an understanding of how best to provide the right experience for the users...happy users equals increase in ROI.
Anonymous | TrustRadius Reviewer

MPZMail

  • By adding signup forms we generate new leads in our database and those leads converted into revenue.
  • Its responsive emails helps us in creating good brand image among our customers.
  • With this we send festival greetings and save the cost on physical cards and other collaterals.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Kissmetrics

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional
$1,500*

* per installation

Kissmetrics Editions & Modules

Edition
Growth$5001
Power$8501
EnterpriseCustom1
  1. Monthly Tracked People
Additional Pricing Details
What are Monthly Tracked People? Monthly Tracked People are unique visitors that engage in an Event on your website or with your product, that gets tracked by you in Kissmetrics. Monthly Tracked People can be anonymous or identified.

MPZMail

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

MPZMail Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Kissmetrics
8.1
MPZMail
7.0

Likelihood to Renew

Kissmetrics
7.4
MPZMail

Usability

Kissmetrics
7.1
MPZMail

Reliability and Availability

Kissmetrics
8.3
MPZMail

Performance

Kissmetrics
8.5
MPZMail

Support Rating

Kissmetrics
9.0
MPZMail

In-Person Training

Kissmetrics
9.1
MPZMail

Online Training

Kissmetrics
8.6
MPZMail

Implementation Rating

Kissmetrics
7.3
MPZMail

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